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LinkedIn Business Building Tips for Meeting and Event Planners by Barbara Rozgonyi

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Presented at MPI - CAC TechCon for meeting and event planners by Barbara Rozgonyi. …

Presented at MPI - CAC TechCon for meeting and event planners by Barbara Rozgonyi.
Speaker page
http://wiredprworks.com/speaker
Contact information
Barbara AT CoryWestMedia DOT com

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Unlocking the Secrets of LinkedIn Workshop
Build Your Business: Engaging People and Opportunities
Speaker: Barbara Rozgonyi
You can grow your business by integrating LinkedIn into sales, customer service, marketing or PR efforts for immediate and long-term impact throughout your company and its community LinkedIn supports a variety of business strategies including recruiting new employees, generating leads, qualifying prospects, researching your industry – and the competition, locating professional services, managing contacts, and extending marketing and PR communications online.

In this workshop, you’ll learn how to:

Determine which LinkedIn groups to join and how they can grow your business.
Implement Rozgonyi’s W-I-R-E-D strategy [Words, Intentions, Routes, Experiences, Design] to optimize communications.
Master publishing techniques from the pros to boost your visibility and enrich your relationships.
Take shortcuts to connect with influencers and followers for market research and lead generation.
Avoid the biggest challenges and pitfalls when creating your company page.

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Transcript

  • 1. Building Your Business with LinkedIn Engaging People & Opportunities Copyright Barbara Rozgonyi CoryWest Media TransformMarketing.com @wiredPRworks
  • 2. How do Companies Use LinkedIn? Copyright Barbara Rozgonyi CoryWestMedia.com
  • 3. Roughly 81% of SMBs are using social media, according to a LinkedIn study released Thursday, and of those that use social, 94% do so for marketing purposes. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 4. http://budurl.com/linkedinbizstudy Copyright Barbara Rozgonyi CoryWestMedia.com
  • 5. Actions :: Ideas :: Goals Copyright Barbara Rozgonyi CoryWestMedia.com
  • 6. Work Shop Flow Search Share Succeed Hot Seats Questions Copyright Barbara Rozgonyi CoryWestMedia.com
  • 7. Search Copyright Barbara Rozgonyi CoryWestMedia.com
  • 8. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 9. • Words • Intentions • Routes • Experience • Design Copyright Barbara Rozgonyi CoryWestMedia.com
  • 10. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 11. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 12. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 13. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 14. Share Copyright Barbara Rozgonyi CoryWestMedia.com
  • 15. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 16. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 17. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 18. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 19. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 20. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 21. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 22. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 23. http://budurl.com/glicscourse Copyright Barbara Rozgonyi CoryWestMedia.com
  • 24. Succeed Copyright Barbara Rozgonyi CoryWestMedia.com
  • 25. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 26. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 27. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 28. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 29. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 30. Copyright Barbara Rozgonyi CoryWestMedia.com
  • 31. Hot Seats Copyright Barbara Rozgonyi CoryWestMedia.com
  • 32. Questions? Copyright Barbara Rozgonyi CoryWestMedia.com
  • 33. Work Shop Flow Search Share Succeed Hot Seats Questions Copyright Barbara Rozgonyi CoryWestMedia.com
  • 34. THANK YOU!!! wiredPRworks.com http://About.me/Barbara.Rozgonyi Copyright Barbara Rozgonyi CoryWestMedia.com