Business transformation in a digital world
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Business transformation in a digital world

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The Digital World has created an explosion of data, that ultimately is straining communication networks. The data explosion is a result of growth in bandwidth hungry applications as well as dramatic ...

The Digital World has created an explosion of data, that ultimately is straining communication networks. The data explosion is a result of growth in bandwidth hungry applications as well as dramatic growth in the volume of network connections. So, you have more connected devices, consuming more data.

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Business transformation in a digital world Business transformation in a digital world Presentation Transcript

  • Business Transformation in a Digital World TK Kurien – CEO, Wipro Technologies Marc Jacobson – Global Head Strategy and Marketing, Media and Telecoms1 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • Global Media & Telecom SBU Today Wipro’s Media & Telecom Strategic Business Unit (SBU) delivers in excess of $1 billion of services annually Global Media & Telecom SBU Communication Telecom and Equipment Cisco Media Vendor Telecom Network Services2 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • Welcome to the Digital World  7 Billion connected devices  2 Billion people on the Internet  1 Billion mobile workers  Over 845 million active Facebook subscribers  28 Billion gigabytes of internet traffic every month  1.8 Zeta bytes of Information  It will take 72 Million years to watch the video transmitted in one sec over the Internet by 20143 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • The Data Monetization Gap Voice ARPU has declined steadily in developed markets since its peak in 2007 while data ARPU has grown by 30%+ over the past two years. 2000 Growth rates normalized to a base starting 1800 1600 Monetization Gap 1400 value of 100 1200 1000 18X 800 600 400 200 2X 0 2011 2012 2013 2014 2015 2016 Data Volume Data Revenues Source: Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2011-2016, Ovum, Mobile Broadband Connections & Revenues Forecast: 2011–16, Wipro Analysis, based on current revenue projections from Ovum and data traffic projections from Cisco.4 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • Telco-Media Investment Priorities In a Digital World The Challenges and Opportunities of the Digital World Have Dictated Telco-Media Investments in Three Areas Connected Devices Intelligent Platforms Digital Highways5 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • The Telco-Media Industry’s Dual Mandate Dilemma Cut Costs Achieved with levers that most Achieved with often require levers that may capital and stifle innovation operational such as reducing expenditure such R&D expenditure, as growing R&D cutting jobs and investments, hiring eliminating non- new staff and core investments taking a long-term Deliver Innovation business view The Telco-Media’s dilemma is even more challenging. In the Digital World, innovation is more important than ever, but market pressures are forcing industry participants to take a short term view.6 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • Wipro Solves The Dual Mandate Dilemma  Network Transformation  B/OSS Transformation  Product Transformation Differentiate and Grow your Business  Lead-to-Cash Optimization  Product Development Services  Customer Experience Management Solutions  Digital Content Platforms Run an Efficient Standardized  Eco-Energy Services Core  Device Engineering Services  B/OSS Process Library  IT and BPO Services7 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • CASE IN POINT Cost Optimization for a Leading Telecom Equipment Provider Wipro provided product sustenance and new feature development services for the client’s Serving GPRS Support Node (SGSN) product line, using an agile development methodology.  30% reduction in overall R&D costs  Accelerated feature development cycle  Reduction in defect backlog  Faster defect resolution turnaround8 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • CASE IN POINT Revenue Maximization for a Leading Equipment Vendor Wipro designed and developed a next generation wireless router optimized for emerging markets. Wipro assumed end-to- end product ownership in conjunction with an outcome based pricing model and delivered rapid innovation, cost savings and an accelerated time-to-market  Product launch within 18 months  Substantial reduction in product costs  Surpassed product shipment targets9 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • CASE IN POINT Business Transformation for a Leading Telecom Service Provider Wipro transformed the client’s IT and business processes to support the client’s 4G/LTE growth strategy. The engagement enabled seamless order management and activation across service delivery channels and lines of business.  Standardized fulfillment processes across multiple service lines  Flexible product bundling for multiple services  Order to Fulfillment process optimization from standardization and workflow automation10 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
  • Thank You Marc Jacobson11 © 2012 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL