Social Crm Strategy Framework Statement

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Social Crm Strategy Framework Statement

  1. 1. WimRampen’s Social CRM Strategy Framework Statement<br />A SOCIAL CRM STRATEGYIS ALL ABOUT UNDERSTANDINGWHOTHECUSTOMERIS THROUGHLISTENING TO, ENGAGINGWITHANDCOLLABORATIONBETWEENCUSTOMERS, EMPLOYEES AND PARTNERSAND AIMED AT DEVELOPING INNOVATIONSTHAT ALLOW CUSTOMERSTO DO WHATJOBSTHEY NEED TO DO, BY MEANS OF A PERSONALIZEDDESIGNOF THE SERVICE EXPERIENCE THAT EMPOWERSCUSTOMERS, EMPLOYEES AND PARTNERSTO INFLUENCE HOW WELL CUSTOMERS AND COMPANIES CAN MEET THEIR DESIRED OUTCOMES<br />Statement & design by Wim Rampen<br />

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