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Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
Sema local SEO 2010
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Sema local SEO 2010

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Presentation on Local SEO @ the SEMA show.

Presentation on Local SEO @ the SEMA show.

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  • 1. © 2009 SEER Interactive | All Rights Reserved Local SEO 1/30/2015 Wil Reynolds @wilreynolds
  • 2. © 2009 SEER Interactive | All Rights Reserved2 20% of queries are locally based -Google, April 2010
  • 3. © 2009 SEER Interactive | All Rights Reserved3 Marissa Mayer moved to local
  • 4. © 2009 SEER Interactive | All Rights Reserved4 Game Changer – People like ease
  • 5. © 2009 SEER Interactive | All Rights Reserved5 Local Impact on your business Good: Local Player trying to compete Bad: Aggregator site listing local resources
  • 6. © 2009 SEER Interactive | All Rights Reserved6 Search “Motorcycle” Even when not searching local – Google shows 40% of the results as local Google gives about 35% of the results to the map
  • 7. © 2009 SEER Interactive | All Rights Reserved7 Game Changer – People like pictures Get those reviews Claim your listing in Google Places, Yahoo Local, Bing Get an address in the city Don’t over optimize / keyword stuff Complete Profiles City/State/Phone on about us and other relevant places Local Citations = important factor
  • 8. © 2009 SEER Interactive | All Rights Reserved8 Getting Reviews Discounts for leaving reviews E-mail your “receipt” / give us your email for a monthly prize
  • 9. © 2009 SEER Interactive | All Rights Reserved9 E-mail marketing for reviews Do you have an account at: •Google •Yahoo •Citysearch •Yelp Segment your email list by gmail, yahoo, hotmail 
  • 10. © 2009 SEER Interactive | All Rights Reserved10 Moving? Get an address in your nearest major metro (partnership) Small office Sales Office Downtown Office What is being found on local worth to you?
  • 11. © 2009 SEER Interactive | All Rights Reserved11 Are you suggesting that I move for GOOGLE?
  • 12. © 2009 SEER Interactive | All Rights Reserved12 Completing your profile
  • 13. © 2009 SEER Interactive | All Rights Reserved13 Completing the profile
  • 14. © 2009 SEER Interactive | All Rights Reserved14 Completing the profile
  • 15. © 2009 SEER Interactive | All Rights Reserved15 Citations
  • 16. © 2009 SEER Interactive | All Rights Reserved16 Make sure you get on local lists
  • 17. © 2009 SEER Interactive | All Rights Reserved17 Sponsor hyper local events: Wordcamp Podcamp Mustang Enthusiast Group Motorcycle Club 4x4 / Jeep Club
  • 18. © 2009 SEER Interactive | All Rights Reserved18 If you can only do 1 thing today….
  • 19. © 2009 SEER Interactive | All Rights Reserved19 Completely fill out your local listing (and get an enhanced listing w/ free clicks from Google for 30 days)
  • 20. © 2009 SEER Interactive | All Rights Reserved Why Can’t We Be Friends? @wilreynolds youtube.com/wilreynolds pickwilsbrain.com seerinteractive.com/blog

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