June 2009 China Music Overview WILLIAM BAO BEAN SOFTBANK CHINA & INDIA HOLDINGS

China total end user spend on mobile music Source: SBCI, Company reports Unit: US$m

SP and carrier mobile music revenue after network fees Source: SBCI, Company reports Unit: US$m

Record label mobile music revenue Source: SBCI, Company reports Unit: US$m

China total end user spend on music Source: SBCI, Company reports Unit: US$m

China int’l label music sales Source: SBCI, Company reports Unit: US$m

China int’l label music sales Source: SBCI, Company reports Unit: US$m

China int’l label digital music sales Source: SBCI, Company reports Unit: US$m

China music model Source: SBCI, Company reports Unit: US$m

China int’l label online revenues Source: SBCI, Company reports Unit: US$m

Music in advertising Source: www.baidu.com/mp3

Music in advertising Source: www.google.cn/music

Thank You! William Bao Bean Partner [email_address] +86 139 1789 8171 +852 9131 0218