Music Matters 2008 China Music Overview June 2008

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Music Matters 2008 presentation on the music industry in China including market estimates for everything from end user spend on music down to what the international record labels get.

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Music Matters 2008 China Music Overview June 2008

  1. 1. June 2008 China Music Overview WILLIAM BAO BEAN SOFTBANK CHINA & INDIA HOLDINGS
  2. 2. China total end user spend on mobile music Source: SBCI, Company reports Unit: US$m
  3. 3. SP and carrier ex-net sales on mobile music Source: SBCI, Company reports Unit: US$m
  4. 4. Label mobile sales from SP and carriers Source: SBCI, Company reports Unit: US$m
  5. 5. Int’l label mobile sales from SPs and carriers Source: SBCI, Company reports Unit: US$m
  6. 6. China total end user spend on music Source: SBCI, Company reports Unit: US$m
  7. 7. China int’l label music sales Source: SBCI, Company reports Unit: US$m
  8. 8. China offline physical music spend Source: SBCI, Company reports Unit: US$m
  9. 9. China int’l label sales ex-mobile & offline Source: SBCI, Company reports Unit: US$m
  10. 10. China music model Source: SBCI, Company reports <ul><li>Nothing really changed on carrier side </li></ul><ul><li>Carrier competition and 3G should shake things up but only gradually </li></ul><ul><li>Online gaming </li></ul><ul><li>Online services </li></ul><ul><li>Online advertising </li></ul>Unit: US$m
  11. 11. NBA Jam Source: NBA/Getty Images
  12. 12. Thank You! William Bao Bean Partner [email_address] +86 139 1789 8171 +852 9131 0218

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