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Research paper

  1. 1. Hulsey 1Will HulseyMrs. LesterAdvance Composition11 October 2011 Senior ProjectBroadcasting provided about 316,000 wage and salary jobs in 2008 (“BLS”). Although 38percent of all establishments employed fewer than 5 people, most jobs were in largeestablishments; 74 percent of all jobs were in establishments with at least 50 employees.Broadcasting establishments are found throughout the country, but jobs in larger stations areconcentrated in large cities. In the subdivision of broadcasting, there is the division of audiobroadcasting. Audio broadcasting helps spread news through a variety of ways, such as throughthe radio or through the television. The many controls that an audio broadcaster has to use makethis job field a very difficult and strenuous work place. In the field of audio broadcasting thedeclining activity of people being interested in this field is worrisome for many people interestedin audio broadcasting.Throughout the field of audio broadcasting, the possibility of the audio broadcast business beingsuccessful for years seems to come up as questionable. As theFederal CommunicationsCommissions says, “In-band On-channel (IBOC) digital audio broadcasting (DAB) provides forenhanced sound fidelity, improved reception, and new data services.” (“FCC”) With the help ofsound enhancement of radio and televisions around the country, audio broadcasting should beone of the most wanted jobs around. However, all of the stress that results with the job seems topush people away from the thought of joining the audio broadcast field. In addition, IBOC isknown as the method of transmitting near-CD quality audio signals to radio receivers along with
  2. 2. Hulsey 2new data services such as station, song and artist identification, stock and news information, aswell as local traffic and weather bulletins. (“FCC”) This technology allows broadcasters to usetheir current radio spectrum to transmit AM and FM analog signals simultaneously with newhigher quality digital signals. The time that the audio broadcasters have to create the signal to allradio stations has to be right on with the radio station. So if the broadcasters are off by just a fewseconds then the signals create a buzzing noise that will air through all radios across the country.Also, the IBOC is a method of transmitting near-CD quality audio signals to radio receiversalong with new data services such as station, song and artist identification, stock and newsinformation, as well as local traffic and weather bulletins (“FCC”). This technology allowsbroadcasters to use their current radio spectrum to transmit AM and FM analog signalssimultaneously with new higher quality digital signals. These digital signals eliminate the static,hiss, pops, and fades associated with the current analog radio system. Audio broadcasting is ahuge part of the radio and television world; without all of the high technologically advancedequipment that helps eliminate the annoying noises, such as static and pops. If the audiobroadcasters do not eliminate all of the annoyances, then the audience whether they are listeningto the radio or they are watching on the television, they will get fed up and change the channeland the station will have their ratings drop. Another name for audio broadcasting is DAB, orDigital Audio Broadcasting (“FCC”). Digital Audio Broadcasting is broadcasted throughoutmany countries and different continents. DAB helps out with getting the signals to the righttowers and create the best audio for televisions and radios. With audio broadcasting having suchan important impact on society today, the field of audio broadcasting has to make sure that thereis always a perfect signal for the radio and television markets.Throughout the audio broadcasting community, the impact that the audio broadcasting has on the
  3. 3. Hulsey 3employees creates a vibe that some people might not want to be a part of. According the Bureauof Labor Statistics, “Many broadcast employees have erratic work schedules, sometimes havingto work early in the morning or late at night” (“BLS”). Having the busy work schedule is aturnoff for audio broadcast employees and could be for other future employees. Audiobroadcasting employees sometimes have to come in four to five hours before the starting of thetelecast or the time the radio show is suppose to start. Furthermore, the erratic schedule couldresult in the random wake up calls to due a very important news cast (“BLS”). Audiobroadcasters have to get up and get all of the equipment set up in the perfect spot for the telecast.Having the ability to wake up and get everything set up by the time deadline is very important,and some people might just not have the drive and determination to do the job asked to becompleted. Also, television news teams made up of reporters, camera operators, and technicianstravel in electronic news-gathering vehicles to various locations to cover news stories (“BLS”).Audio broadcasters have to be able to get all of the equipment, such as sound boards, computersand recorders ready for each and every story. Being ready for each move that the broadcastersmove will be key so that each audio broadcaster will have all of the microphones ready for thereporter ready to drop the big news. As the Bureau of Labor Statistics says, „Broadcast andsound engineering technicians and radio operators generally work indoors in pleasantsurroundings. However, those who broadcast news and other programs from locations outsidethe studio may work outdoors in all types of weather or in other dangerous conditions” (“BLS”).Going out into dangerous conditions have caused people interested in audio broadcasting awayfrom the job because they do not want to be put in serious or life-threatening situations.Beingable to set up the equipment in the dangerous situations could cause problems for some people,so audio broadcasters have to be on their toes at all times and be prepared for the
  4. 4. Hulsey 4worst.Beingready for the crew to call action is very stressful, causing some interested people inthis field shy away from audio broadcasting. Undoubtedly, with all of the craziness of theworkplace of broadcasting, the impact could cause people to back away from audio broadcasting.Also, in the field of broadcasting, there are many solutions that help people succeed and makepeople interested in audio broadcasting. According to the Bureau of Labor of Statistics, “Audioand video equipment technicians should complete a technical-training program related to thefield, which may take several months to a year to complete” (“BLS”). People might not want tospend several months to a year trying to complete this training program. However if completed,the program will allow you to make it in a major and larger audio broadcastingmarkets.Employees in the radio and television broadcasting industry often find their first job inbroadcast stations that serve smaller markets. Competition for positions in large metropolitanareas is stronger, and stations in these areas usually seek highly experienced personnel (“BLS”).Being able to get a large area job will be a good way to start out in audio broadcasting. Peopleinterested in audio broadcasting should work diligently and work their way up in the audiobroadcasting pyramid.Also, Individuals pursuing a career in broadcasting often gain their initialexperience through work at college radio and television stations or through internships atprofessional stations (“BLS”). These positions are usually unpaid, but they could provide collegetuition or college credit. All in all, I believe the solution for having a successful career inbroadcasting, I will need to take any and many opportunities that come my way, and now that theemployment is dropping, I have a real shot at getting a large opportunity in a large market area. Finally, the audio broadcast field has an interesting outlook with the decliningemployment rate. The Bureau of Labor Statistics describes the outlook by saying, “ Keencompetition is expected for many jobs, particularly in large metropolitan areas, because of the
  5. 5. Hulsey 5large number of job seekers attracted by the glamour of this industry” (“BLS”). The employmentfor people interested in audio broadcasting depends on the type of degree you have. Having yourdegree in broadcasting goes a long way in helping the person get a job in audio broadcasting.Experience also helps, so to better oneself above the competition, the person should try to get ajob at their college radio station. Furthermore, ob prospects will be best for applicants expectedto increase by 7 percent over the 2008–18 period, less than the 11 percent increase projected forall industries combined (“BLS”).The employment percent isn‟t looking as good as it wassuppose to. The slow growth will be tempered, however, by growth in the cable and subscriptiondivision of broadcasting. So hopefully the employment ratings will go up and help the audiobroadcasting field become more successful. Also, job growth in television also is beingconstrained by the increased competition created by services outside the broadcasting industry(“BLS”).Portable music players, cable TV, and especially the Internet have created newchallenges that the industry must adapt to in order to continue to be successful. I will learn eachof the new equipment and have knowledge of each specific equipment‟s purpose. The outlookfor the broadcasting business is lookingup, but there could be a struggle along the way. Despite the fact that there is a dramatic drop in employment numbers for peopleinterested in the field audio broadcasting, I believe that this field is still a possible location forwhat I would want to do for my future job. The job has some obstacles to go through, but if Idedicate myself, I believe I will succeed in this job field, and therefore, I will enjoy what I woulddo at work, which is very important to me.

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