The reason why video marketing is so effective is that it is a great way to keep your audience's attention when marketing. Audiences will listen to your message and remember your company or organization.
Audiences will develop a positive attitude towards your business, making them interested in working with you. In addition to the fact that a little bit of entertainment goes a long way.
Online video marketing also encompasses the use of search engines, which like to display videos. Also, YouTube is the number two search engine and it has the potential to go viral.
People also search inside of Youtube to find what they are looking for. So it is benefical to having your video inside of YouTube.