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How To Do Video Marketing On The Internet
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How To Do Video Marketing On The Internet

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There is no doubt that video marketing on the internet is on the rise. Google is showing more youtube videos in their search results. Youtube gets approximately 3,000,000,000 viewers per day. …

There is no doubt that video marketing on the internet is on the rise. Google is showing more youtube videos in their search results. Youtube gets approximately 3,000,000,000 viewers per day.

Online video marketing increases sales and leads. If you're not using video marketing, you're losing customers to those who do.

Published in: Self Improvement

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  • 1. VideoMarket ingGoldmi neHowToWorkFromHomeTips.com/NewBizModel/
  • 2. Why YouTube? • YouTube is the 2nd most popular search engine behind Google • Most popular video platform • Estimated 3,000,000,000 daily viewsHowToWorkFromHomeTips.com/NewBizModel/
  • 3. Why YouTube? • Quick search engine resultsHowToWorkFromHomeTips.com/NewBizModel/
  • 4. Why Videos? • Provide value to your subscribers • Demonstrate how to use your product • Show insider peeks into your sites • Review an affiliate product • Introduce case studiesHowToWorkFromHomeTips.com/NewBizModel/
  • 5. Why Videos? • Help boost a product launch • Increase the value of your product, service or website • Build a communityHowToWorkFromHomeTips.com/NewBizModel/
  • 6. Step 1: Create YouTube Account• Follow the “Create Account” button on the YouTube websiteHowToWorkFromHomeTips.com/NewBizModel/
  • 7. Step 1: Create YouTube Accountwww.youtube.com/user/howtoworkfromhometip
  • 8. Step 2: Understanding YouTube • YouTube is a community • Get people to watch your videos • It’s better to get 100 people who will buy rather than 5,000 people who just watchHowToWorkFromHomeTips.com/NewBizModel/
  • 9. Step 2: Understanding YouTube • What keywords are your audience using? • Create videos with those keywords in mind • Use keywords in titles & descriptionsHowToWorkFromHomeTips.com/NewBizModel/
  • 10. Step 2: Understanding YouTube• For example HowToWorkFromHomeTips.com/NewBizModel/
  • 11. Step 3: Analyze Competition• What location do you want to analyze?• Input a search keyword HowToWorkFromHomeTips.com/NewBizModel/
  • 12. Step 3: Analyze Competition• View the results HowToWorkFromHomeTips.com/NewBizModel/
  • 13. Step 3: Analyze Competition • Use your exact keyword phrase for best search results • Exceptions include exact match title, keywords used in description, number of subscriptions, likes, dislikes, comments, age of video.HowToWorkFromHomeTips.com/NewBizModel/
  • 14. Step 3: Analyze Competition• Select the top video from your results & click the stats button HowToWorkFromHomeTips.com/NewBizModel/
  • 15. Step 3: Analyze Competition • These stats show your competitor’s growth in popularity, number of comments & number of ratings. • You will immediately see a graph showing the total views and more.HowToWorkFromHomeTips.com/NewBizModel/
  • 16. Step 3: Analyze CompetitionHowToWorkFromHomeTips.com/NewBizModel/
  • 17. Step 3: Analyze Competition• You can also see the number of referrals HowToWorkFromHomeTips.com/NewBizModel/
  • 18. Step 3: Analyze Competition• View the age & gender demographics & geographical location HowToWorkFromHomeTips.com/NewBizModel/
  • 19. Step 4: Optimize Your Video • Maximum video requirements – 2 GB in size – 15 minutes in length • Supports these video formats: .mov, most .mpegs, .avi, .wmv, .flvHowToWorkFromHomeTips.com/NewBizModel/
  • 20. Step 4: Optimize Your Video• Begin title with keyword phrase you want to rank for• Always place your URL first in the description boxHowToWorkFromHomeTips.com/NewBizModel/
  • 21. Step 4: Optimize Your Video • Your description should be clear & concise • Use highly relevant tags – Use the Google Keyword tool for keywords relevant to your main keyword. • Include related keywordsHowToWorkFromHomeTips.com/NewBizModel/
  • 22. Step 4: Optimize Your Video • Upload video & select “Public” in the privacy settings • Select best category • Share option – connect with Twitter but NOT FacebookHowToWorkFromHomeTips.com/NewBizModel/
  • 23. Step 5: Create a Marketing Strategy • Create more videos based on target keyword phrases • Set a goal – What do you want to accomplish? – How much time can you spend each week?HowToWorkFromHomeTips.com/NewBizModel/
  • 24. Step 5: Create a Marketing Strategy • Choose a single purpose for each video – Demonstrate a product – Sell the product – Entertain the viewer – Instruct the viewer in background skills – Add value to your blog postsHowToWorkFromHomeTips.com/NewBizModel/
  • 25. Step 5: Create a Marketing Strategy • Use repetition – Same fonts, colors, graphics, music all help establish your brand • Share & promote your videos – Write a blog post – Share link via social media – Share on forums or mastermind groupsHowToWorkFromHomeTips.com/NewBizModel/
  • 26. Step 5: Create a Marketing Strategy • Calls to action – Include one in each video – Create a sense of urgency – Make it easy to understand – Ask others to share it – Recruit affiliates & social media followers to help spread the wordHowToWorkFromHomeTips.com/NewBizModel/
  • 27. Tips for Improved Success • Keep the format & look of each video similar • Specialize on one area of your niche • Keep it simple – it’s all about connection • Include URL in your video • Add a call to action at the end and beginning of your video.HowToWorkFromHomeTips.com/NewBizModel/
  • 28. ConclusionDiscover “5 Ways To Flood Your Site With HighQuality Traffic” TODAY!Go to: HowToWorkFromHomeTips.com/NewBizModel/