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ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
ENERGY STAR qualification process and marketing strategy
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ENERGY STAR qualification process and marketing strategy

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  • The LP has a guideline to aid in his/her analysis of the building. It can be found at: http://www.energystar.gov/index.cfm?c=evaluate_performance.bus_portfoliomanager_intro then clicking on a tab
  • Data checklist http://www.energystar.gov/index.cfm?c=evaluate_performance.bus_portfoliomanager_datachecklistSEP http://www.energystar.gov/index.cfm?c=evaluate_performance.bus_portfoliomanager_sep
  • Please note: an official Letter of Agreement will be provided for download in Portfolio Manager.
  • Transcript

    • 1. ENERGY STAR Qualification Process<br />
    • 2. An Attempted Roadmap for the Confusing Procedure:<br />
    • 3. 1. Become an ENERGY STAR Partner<br />
    • 4. 2. Sign up for Portfolio Manager <br />
    • 5. 3. DO Portfolio Manager (and make building efficiency adjustments)<br />
    • 6. 4. Verify Benchmark Data with a Licensed Professional Engineer (LP)<br />
    • 7. 5. Submit Application to ENERGY STAR<br />
    • 8. In Summary <br /> 1. Join Energy Star as a Partner<br /> 2. Sign up for Portfolio Manager <br /> 3. DO Portfolio Manager (and make building adjustments, i.e. > 75)<br /> 4. Verify Benchmark Data with a Licensed Professional Engineer (LP)<br /> 5. Submit the Application to Energy Star<br />
    • 9. But you’ll need to gather some additional information about the building before diving in to Portfolio Manager <br />
    • 10. Criteria for Building Rating<br />Building Requirements<br />Operational Requirements<br />Energy Data Requirements<br />
    • 11. Building Requirements<br />Building needs to be classified as1of 14 acceptable classifications <br />They range from “office” to “industrial” to “school” and are completely listed at:http://www.energystar.gov/index.cfm?c=eligibility.bus_portfoliomanager_space_types#office<br />Gross floor area (gfa) of ALL parking structures must be less than the building<br />Floor space classified as “other” must make up fewer than 10% of the (gfa)<br />
    • 12. Operational Requirements<br />Building MUST:<br /> -be at least 5,000 ft²<br />(with four exceptions) <br />If your buildings are:<br />banks<br />hospitals<br />houses of worship<br />data centers<br /> visit: <br />http://www.energystar.gov/index.cfm?c=eligibility.bus_portfoliomanager_eligibility<br />
    • 13. Operational Requirements (Continued)<br />Buildings MUST:<br />be in operation at least 30 hours per week with two exceptions<br />Have >1 person working the main shift<br />Have >1 PC (only for office, bank, courthouse)<br />Have more than 50% average annual occupancy<br />(for buildings not classified as office or industrial, there are more arcane reqs listed at the last website) <br />
    • 14. Summarized in hard to read format on the next slide is a table outlining all of the operating requirements<br />If you squint really hard maybe it is readable<br />
    • 15.
    • 16. Energy Data Requirements<br />11 full consecutive calendar months of energy data for all active meters<br />No “single data period” for a meter can last for more than 65 days<br />
    • 17. A Closer Look at the Process<br />
    • 18. 1.Energy Star Partnership<br />Visit: http://www.energystar.gov/index.cfm?c=join.join_index<br />Click on the “Small Businesses and Congregations” tab<br />Fill out contact info<br />
    • 19. 2-3. The Portfolio Manager System…<br />…is a free online tool that aids in evaluating a building’s energy efficiency <br />…can help verify improvements in energy consumption <br />…will yield an overall benchmark efficiency score from 1-100 that we need (we want >75)<br />
    • 20. But it also… <br />
    • 21. …may still take<br /> some time to understand<br />
    • 22. ENERGY STAR’s website is very information-dense<br />
    • 23. This Helped:<br />Homepage<br />https://www.energystar.gov/istar/pmpam/<br />Tour<br />https://www.energystar.gov/istar/pmpam/help/Portfolio%20Manager%20Tour/Portfolio_Manager_Tour.htm<br />Step-by-step training<br />http://www.energystar.gov/ia/business/benchmarking_training/benchmarking.html<br />
    • 24. The Homepage<br />Sets Up:<br />a general picture of PM<br />a foundation for learning about PM<br />a helpful list of hyperlinks in one place<br />
    • 25. The Tour<br />Includes:<br /> -roadmap of Portfolio Manager (PM)<br /> -screenshots from actual PM<br /> -in-depth guide regarding use of PM<br /> -overview of the recognition and label earning process<br />
    • 26. The Step-by-step training<br />Runs through: <br /> -creating a profile account<br /> -editing a property<br /> -modifying and editing a space<br /> -editing energy meters<br /> -viewing and interpreting results <br />
    • 27. Setting up the PM Account<br />Register by filling out required information<br />Categorize building spaces<br />Input building data (i.e. gfa, weekly op. hrs, # of PC’s, % of space heated/ cooled…)<br />Collect energy bill data for >11 months and enter it into PM<br />Manually enter data for past 11+ months <br />Name and organize energy meters for future benchmarking<br />
    • 28. Register by filling out required information<br /> -organization name<br /> -services provided<br /> -create a username<br />…pretty straightforward<br />
    • 29. 2. Categorize building spaces<br /> -office<br /> -medical office<br /> -computer room<br /> -warehouse<br /> …and 12 types in total<br />*note: 50% of the entire building must be categorized as one of the 12 types; <10% can be defined as “other” <br />
    • 30. “Other” space can be: <br /> -manufacturing space<br /> -laboratory space <br />-“adjacent” (or uncategorizable)spaces<br />
    • 31. 3. Input building data<br /> -gross floor area figures<br /> -weekly operation hours<br /> -# workers in office during main shift<br /> -# of PC’s in total space<br /> -% of total space heated and cooled<br />
    • 32. 4. Collect energy bill data for >11 months and enter it into PM<br /> -need a list of invoices for past 11 months<br /> -data entered into “meter” setting in PM will be done manually<br /> -distinguish among meters by type of energy provided (natural gas, electricity, water) <br />
    • 33. Using Portfolio Manager<br />
    • 34. Once electric bill data is entered into PM… <br />..the options and features are all readily displayed for easy use <br />
    • 35. And the tour is still a a good reference<br />
    • 36. 4. Data Verification<br />Find an LP: <br /> 1. with Energy Star’s Directory:http://www.energystar.gov/index.cfm?fuseaction=PE_DIRECTORY.<br /> 2. in a Yellow Page Directory <br /> 3. on good old Google, searching “registered architect”<br />
    • 37. The LP<br />The licensed professional will validate: <br /> -the Statement of Energy Performance (SEP)<br /> -the data checklist<br />- and sign off on some more things…<br />
    • 38. 5. Submitting the Application<br />NEED:<br />Signed Letter of Agreement (produced in PM)<br />Signed and stamped Statement of Energy Performance (SEP) <br />Signed Data Checklist to EPA (postmarked within 120 days of the SEP Period Ending Date) <br />
    • 39. Mail to: <br /> ENERGY STAR Label for Buildingsc/o The Cadmus Group, Inc.1600 Wilson Boulevard, Suite 500Arlington, VA 22209<br />
    • 40. Marketing with Energy Star Label<br />
    • 41. Overview<br /> - once you earn the label, you can display the Energy Star Certificate plaque INDEFINITELY<br /> - the logo is well recognized within the public<br /> - “GREEN” marketing<br />
    • 42. indefinitely<br />in . def . i . nite . ly<br />--adverb<br /> without fixed or specified time limit; unlimitedly<br />without end*<br />
    • 43. *(with one year’s certification, the benefits can be displayed and reaped forever by showcasing the qualification on one of those nice plaques)<br />
    • 44. and according to their data, <br />the Energy Star logo is now widely recognized…<br />
    • 45.
    • 46. you also can make charts like these to give to your clients and say that you are playing a part to shrink your part of the pie for green marketing<br />US Energy Consumption by Sector <br />
    • 47. hope this was somewhat helpful…<br />questions?<br />contact:<br />jakeroth<br />j23rothr@gmail.com<br />

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