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Wordpress 101
Culture Days Congress 2014
Warren Wilansky, Founder, Plank Design
Hi!
Welcome to our Workshop
I’m @WarrenWilansky
I’m from @Plank
Who are you?
And why are you here?
Why Wordpress?
It’s meant for Digital Publishing
Using Wordpress
wordpress.org vs. wordpress.com
Using Wordpress
Design vs. Templates
Using Wordpress
Publishing Posts & Pages
Using Wordpress
Customization
Plug-ins
• Yoast: https://yoast.com/wordpress/plugins/seo/
• Google Analytics: http://wordpress.org/plugins/google-
analyt...
Strategy
Choose a Focus
Strategy
Be Passionate, Be Interesting
Strategy
Publish Regularly
Strategy
Editorial Calendar
Strategy
Categories & Tags
Strategy
Comments & Community
Strategy
Imagery & Media
Driving Traffic
Social Media
Driving Traffic
Traditional Marketing
Driving Traffic
Networking
Q&A
Ask Me Anything!
Interesting Links
• 25 Common Mistakes: http://www.wpbeginner.com/beginners-guide/
25-most-common-wordpress-mistakes-to-av...
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Culture Days National Congress 2014 - Wordpress 101

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My very basic support slides for a presentation I did at the Culture Days National Congress 2014 in Winnipeg, MB. The focus of this presentation was to introduce Wordpress to an audience of beginners.

Published in: Internet, Technology, Business
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Transcript of "Culture Days National Congress 2014 - Wordpress 101"

  1. 1. Wordpress 101 Culture Days Congress 2014 Warren Wilansky, Founder, Plank Design
  2. 2. Hi! Welcome to our Workshop
  3. 3. I’m @WarrenWilansky I’m from @Plank
  4. 4. Who are you? And why are you here?
  5. 5. Why Wordpress? It’s meant for Digital Publishing
  6. 6. Using Wordpress wordpress.org vs. wordpress.com
  7. 7. Using Wordpress Design vs. Templates
  8. 8. Using Wordpress Publishing Posts & Pages
  9. 9. Using Wordpress Customization
  10. 10. Plug-ins • Yoast: https://yoast.com/wordpress/plugins/seo/ • Google Analytics: http://wordpress.org/plugins/google- analytics-for-wordpress/ • Askimet: https://wordpress.org/plugins/akismet/ • 25 Social Plugins for Wordpress: http:// www.smashingmagazine.com/2012/02/22/25-social-media- plugins-wordpress/ • Polylang: https://wordpress.org/plugins/polylang/ • Keep up to date!
  11. 11. Strategy Choose a Focus
  12. 12. Strategy Be Passionate, Be Interesting
  13. 13. Strategy Publish Regularly
  14. 14. Strategy Editorial Calendar
  15. 15. Strategy Categories & Tags
  16. 16. Strategy Comments & Community
  17. 17. Strategy Imagery & Media
  18. 18. Driving Traffic Social Media
  19. 19. Driving Traffic Traditional Marketing
  20. 20. Driving Traffic Networking
  21. 21. Q&A Ask Me Anything!
  22. 22. Interesting Links • 25 Common Mistakes: http://www.wpbeginner.com/beginners-guide/ 25-most-common-wordpress-mistakes-to-avoid/ • SEO Tutorial: https://yoast.com/articles/wordpress-seo/ • Content Strategy: http://www.pragmatic-web.co.uk/an-introduction- to-content-strategy-for-wordpress-sites/ • SEO Strategy: http://wpcandy.com/teaches/wordpress-seo-strategy/ #.U0M3J171wXs • Smashing Wordpress: http://www.amazon.com/Smashing-WordPress- Beyond-Magazine-Series/dp/0470684151/ref=cm_lmf_tit_3 • Explore the Plugin Directory: http://wordpress.org/plugins/
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