Culture Days National Congress 2014 - Wordpress 101

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My very basic support slides for a presentation I did at the Culture Days National Congress 2014 in Winnipeg, MB. The focus of this presentation was to introduce Wordpress to an audience of beginners.

My very basic support slides for a presentation I did at the Culture Days National Congress 2014 in Winnipeg, MB. The focus of this presentation was to introduce Wordpress to an audience of beginners.

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Transcript

  • 1. Wordpress 101 Culture Days Congress 2014 Warren Wilansky, Founder, Plank Design
  • 2. Hi! Welcome to our Workshop
  • 3. I’m @WarrenWilansky I’m from @Plank
  • 4. Who are you? And why are you here?
  • 5. Why Wordpress? It’s meant for Digital Publishing
  • 6. Using Wordpress wordpress.org vs. wordpress.com
  • 7. Using Wordpress Design vs. Templates
  • 8. Using Wordpress Publishing Posts & Pages
  • 9. Using Wordpress Customization
  • 10. Plug-ins • Yoast: https://yoast.com/wordpress/plugins/seo/ • Google Analytics: http://wordpress.org/plugins/google- analytics-for-wordpress/ • Askimet: https://wordpress.org/plugins/akismet/ • 25 Social Plugins for Wordpress: http:// www.smashingmagazine.com/2012/02/22/25-social-media- plugins-wordpress/ • Polylang: https://wordpress.org/plugins/polylang/ • Keep up to date!
  • 11. Strategy Choose a Focus
  • 12. Strategy Be Passionate, Be Interesting
  • 13. Strategy Publish Regularly
  • 14. Strategy Editorial Calendar
  • 15. Strategy Categories & Tags
  • 16. Strategy Comments & Community
  • 17. Strategy Imagery & Media
  • 18. Driving Traffic Social Media
  • 19. Driving Traffic Traditional Marketing
  • 20. Driving Traffic Networking
  • 21. Q&A Ask Me Anything!
  • 22. Interesting Links • 25 Common Mistakes: http://www.wpbeginner.com/beginners-guide/ 25-most-common-wordpress-mistakes-to-avoid/ • SEO Tutorial: https://yoast.com/articles/wordpress-seo/ • Content Strategy: http://www.pragmatic-web.co.uk/an-introduction- to-content-strategy-for-wordpress-sites/ • SEO Strategy: http://wpcandy.com/teaches/wordpress-seo-strategy/ #.U0M3J171wXs • Smashing Wordpress: http://www.amazon.com/Smashing-WordPress- Beyond-Magazine-Series/dp/0470684151/ref=cm_lmf_tit_3 • Explore the Plugin Directory: http://wordpress.org/plugins/