The New Role of the Training Organization in an Enterprise 2.0 WorldPresentation Transcript
The New Role of theTraining Organization In an Enterprise 2.0 World
Barbara Ludwig MANAGER, LEARNING TECHNOLOGY Virginia Crockett SR. DIRECTOR, LEARNING TECHNOLOGY
Training’s new role in Enterprise 2.0, and why this shift is critical to the success of your organization
How to “pitch” social web and collaboration to key stakeholders to get buy-in
When, how, and why to strategically partner with IT
How to increase adoption in groups outside Gen Y
How to integrate social web experiences into existing and new learning initiatives
Why We Are Here - Objectives In This Session You Will Learn…
Let’s talk about you! Who learned something last week?
Training’s New RoleSupporting the Learning 2.0 Ecosystem CONNECTING PEOPLE TO PEOPLE CONNECTING PEOPLE TO RESOURCES Making Learning Faster Better!
2.0 At Qualcomm
Take advantage of Web 2.0 functionality:
Tagging and social search
Play a proactive role in getting these technologies into the enterprise
How Do We Do It?Making The Connections
Training’s New Role
Training 2.0 At QualcommSocial Bookmarking/Tagging: QMark
Training 2.0 At QualcommUser Generated Content: QBlog
Training 2.0 At QualcommMicro-blogging: Twitter
Training 2.0 At QualcommSocial Keywords/Shortcuts: Go/
Blended LearningBusiness Acumen instructor-led day of course - 1 week + 1 week + 1 month
Blended LearningBusiness Acumen audio/video/podcasts SMS micro-blogging email social bookmarking instructor-led day of course - 1 week + 1 week + 1 month
How to Create the Ecosystem
How to “Pitch” 2.0Hooking Stakeholders
Identify stakeholders – Who are they?
Get them onboard
Scare HR to death!
Productivity = cost savings
Talk about capabilities, not technologies
Speak in their language
Don’t use words like “Twitter”, “Flickr”, “RSS”
Strategies for Partnership with IT
Why IT can’t do it alone
Their focus is on tools, not capabilities
Difficult for them to access stakeholders
Techno babble problems – They need “translators”
Don’t be afraid of Web 2.0
Dive into Web 2.0
Hands-on experience = “street cred”
Form an “IPT” – an Integrated Project Team
Battling the “Web 2.0 = MySpace = What my teenage kids do” syndrome.
Social networks <> Match.com
Getting leadership involved.
Keys to Success:
Touch it. Live it. Breathe it.
Network. See what is already in your enterprise.
Leverage the groundswell.
Partner! Partner! Partner!
Challenges & Key Success Factors
Oehlert, Mark. "Change 2.0: How Does e-Learning 2.0 Affect Organizational Culture." The eLearning Guild's Learning Solutions e-Magazine 15 Sept. 2008. Salmon, Janet, and Lynn Wilson, eds. Handbook of Research on Electronic Collaboration and Organizational Synergy. Information Science Reference, 2009. Shuen, Amy. Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations. 1st ed. Sebastopol: O'Reilly Media, Inc., 2008. Li, Charlene, and Josh Bernoff. Groundswell: Winning in a World Transformed by Social Technologies. 1st ed. Harvard Business School P, 2008. Baker, Stephen, and Heather Green. "Beyond Blogs." Business Week 22 May 2008. Additional Resources
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