Telling Stories, Making Meaning
The Power of Narrative in Organizational Change
Systems Thinking in Action
November 5, 2007
www.DavidHutchens.com

The Classic Model

•X
•Y
•Z

•X
•Y
•Z

But when we tell stories...

•Memories
•Emotions
•Experiences
•Mental models
The box
of meaning

Let me
tell you
a story...
The box
of meaning

My own set of:
•Memories
Connections:
•Emotions
I make my
own•Experiences
story
•Mental models
The box
of meaning