Marketing on a Budget
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Marketing on a Budget

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There is no easy way to money, and marketing with little to no budget just adds fuel to the fire. We outline some of the lessons we've learned over the past year with 3 of our own startups.

There is no easy way to money, and marketing with little to no budget just adds fuel to the fire. We outline some of the lessons we've learned over the past year with 3 of our own startups.

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Marketing on a Budget Presentation Transcript

  • 1. 25 ARTICLES OCTOBER 2010 ENTREPRENEUR MAGAZINE 2010 OUTSTANDING WILMINGTONIAN RISING STAR BUSINESS OF THE YEAR 800+ SUPPORTERS ABOUTVERGE.COM STEVE ROETTGER :: BRAND BRAND DEVELOPMENT WES GARNETT :: BRAND INTELLIGENCE FIRM STRATEGYABOUT.ME/STEVEROETTGER INFO@ABOUTVERGE.C ABOUT.ME/WESGARNETT @STEVE_ROETTGER OM @WES_GARNETT @ABOUT_VERGE
  • 2. HOW TO MARKETYOUR IDEA WHENYOU’RE SO BROKEYOU CAN’T AFFORD NATURAL ICE
  • 3. BE REAL ABOUT WHOYOU ARE & WHATYOU WANT.MAKE A PRODUCTWORTH TALKINGABOUT.BE AS LOYAL AS YOUEXPECT OTHERS TOBE.
  • 4. 42 % of localsdonate topanhandlers eachyear.The median annualdonation was $14.Collectively, theygave about $8.4million.
  • 5. EVERYONE HAS AN IDEA
  • 6. “Don’t worry about peoplestealing your ideas. If yourideas are any good, you’llhave to ram them downpeople’s throats.” - Howard Aiken
  • 7. THIS NEVER HAPPENS
  • 8. THIS IS MORELIKE IT
  • 9. THIS IS MORELIKE IT
  • 10. TELLINGPEOPLE IS EASY BUT IT CAN BEEXPENSIVE
  • 11. BEINGAUTHENTIC IS HARD BUT IT’S FREE (& It Works)
  • 12. “To me success meanseffectiveness in the world, thatI am able to carry my ideas andvalues into the world -- that Iam able to change it in positiveways.” - Maxine Hong Kingston
  • 13. AWESOME IDEAS MARKET FOR YOU
  • 14. “The aim of marketing is toknow and understand thecustomer so well that theproduct or service fits herand sells itself.” - Peter Drucker
  • 15. YOU GOTTA LIVE IT....EVERYDAY
  • 16. BES.M.A.R.T
  • 17. “You have to learn therules of the game. And thenyou have to play betterthan anyone else.” - Albert Einstein
  • 18. ABOUTVERGE.COM INFO@ABOUTVERGE .COM 302. 409. 0636 @ABOUT_VERGE STEVE ROETTGER :: BRAND INTELLIGENCEABOUT.ME/STEVEROETTGER @STEVE_ROETTGER WES GARNETT :: BRAND STRATEGY ABOUT.ME/WESGARNETT @WES_GARNETT