1. GAMING LIKE A GUY… BUT AS A GIRL Wendy P. Bedford REC 3202 – Summer 2012
2. THEN AND NOW… First commercial arcade video game introduced in 1971 • Computer Space by Nutting Associates Offers escape from reality • Stressors – financial, responsbitility Socializing: Gaming communities, online team mates Fantasy • Role play games: World of Warcraft, Dungeons & Dragons • Violence / Crime: Grand Theft Auto, Army of 2, Halo
3. WHY GAME? Men do it for social reasons • Explore fantasy • Online gaming communities • Male bonding Women do it for personal reasons • Way to be productive, i.e. exercise
4. TRADITIONALLY MALE According to Shari Graner Ray, 16 yrs experience as game designer, ofSony Online Entertainment and the Cartoon Network, and keynote speakerat the Sex in Video Games conference: • Female characters display physical traits humans get when theyre ready for sex: partially open mouths with large red lips, heavy eyelids (or "bedroom eyes"). • Female characters dressed in sexually explicit clothing and placed in sexual poses, whereas the male characters arent. • These "sex object" images arent going to appeal to the average female gamer, Ray said.
5. MEN VS. WOMEN 42% of all gamers are women • Women >18 years old = 37 percent of gaming population; Boys <=age 17 or younger = 13 percent More women gamers  Slow social role reversal • Men: “I don’t want to grow up.” • Women becoming more prominent in household Draw • More than half of male gamers say it’s the element of competition • Two thirds of women cite stress relief as the reason they play
6. MEN VS. WOMEN Stanford study took brain images as male & female gamers playeda strategy game • “Male brains showed a much higher level of activation than the females when they gained more territory” Women play more times in a day but men play for longer periods when they play
7. 5 TYPES OF FEMALE GAMERS Competitors • Take risks, like the thrill of the game Immersives • Stressed out from daily life, use gaming as escape and form of life control Minders • Satisfied with life, like casual games, like to play alone Bonders • Very busy, connect with family through games, like physical games as bonding Dabblers • Lead full lives, devote little energy to gaming, like cards/puzzle games
8. WHY NOT ME? Lack of appreciation Time commitment Sense of responsibility Values conflict
9. MY EXPERIENCE
10. MY EXPERIENCE
11. MY EXPERIENCE
12. MY EXPERIENCE
13. MY EXPERIENCE
14. MY EXPERIENCE Challenged by patience • Type A person, perfectionist Frustration • Male bonding concept, ale sense of humor lost on me • Felt guilty for not doing something productive Highs did not equal lows for me • Satisfaction of making it to one level did not equal the frustration of getting there • Nothing to show for it when done
15. MY EXPERIENCE New appreciation for “skill” (?) • Still without full “buy-in” I don’t have the patience • Hence, not much desire to continue Good quality time with my husband • Still best left to him and his boys
16. REFERENCES Arthurs, Deborah. "Women Play Computer Games Just as Much as Men - andThey Prefer Gaming to Sex, Survey Reveals." Mail Online. Daily Mail, 14 July 2011.Web. 13 Aug. 2012. <http://www.dailymail.co.uk/femail/article-2014821/Women-play-games-just-men--prefer-gaming-sex-survey-reveals.html>. Bennett, William J. "Why Men Are in Trouble - CNN.com." CNN. Cable NewsNetwork, 04 Oct. 2011. Web. 13 Aug. 2012.<http://www.cnn.com/2011/10/04/opinion/bennett-men-in-trouble/index.html>.
17. REFERENCES Brandt, Michelle L. "Video Games Activate Reward Regions of Brain in Men More thanWomen, Stanford Study Finds." Med Stanford Edu. Stanford School of Medicine, 4 Feb. 2008.Web. 3 Aug. 2012.<http://med.stanford.edu/news_releases/2008/february/videobrain.html>. Girard, Nicole. "Explaining Disconnect between Women, Video Games - CNETNews." CNET News. CBS Interactive, 9 June 2006. Web. 13 Aug. 2012.http://news.cnet.com/explaining-disconnect-between -women,-video-games/2100-1043_3-6082459.html.
18. REFERENCES "Guys Love Video Games? Its in the Brain." ABC Local. N.p., 6 Feb. 2008.Web. 10 Aug. 2012.<http://abclocal.go.com/kabc/story?section=news/health&id=5939972>. Minnie. "Why Donâ€ ™ Women Play Games?" Why Donâ€ ™ Women Play t tGames? N.p., Sept. 2011. Web. 13 Aug. 2012.<http://www.gamingsymmetry.com/why-dont-women-play-games/>.
19. REFERENCES Reagan, Gillean. "Inside The Minds Of Girl Gamers." Business Insider. TheInsider, 10 Mar. 2010. Web. 13 Aug. 2012.<http://www.businessinsider.com/lifetime-gaming-2010-3?op=1>. Tyson, Jeff. "How Video Game Systems Work." HowStuffWorks. N.p., n.d.Web. 13 Aug. 2012. <http://electronics.howstuffworks.com/video-game2.htm>. "Video Game Voters Network." Top 10 Gamer Facts. Videogamevoters.org,2009. Web. 13 Aug. 2012.<http://videogamevoters.org/pages/top_10_gamer_facts/>.
20. REFERENCES Admin. "Medical Journal Articles." Video Game Containing Violences Can Affect tothe Brain -. Medical Journal Articles, 6 Dec. 2011. Web. 03 Aug. 2012.<http://medicaljournalarticles.blogspot.com/2011/12/video-game-containing-violences-can.html>. Violent Video Games and Young People. Harvard Medical School, Oct. 2010. Web.3 Aug. 2012.<http://www.health.harvard.edu/newsletters/Harvard_Mental_Health_Letter/2010/October/violent-video-games-and-young-people>.