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    Distimo insights into apple app ecosystem comparing mac i pad and iphone Distimo insights into apple app ecosystem comparing mac i pad and iphone Document Transcript

    • Insights into Apple’s app ecosystem:comparing Mac, iPad and iPhone Apple App Store for iPad IPAD Apple App Store for iPhone IPHONE Apple Mac App Store MAC BlackBerry App World Google Android Market Nokia Ovi Store Palm App Catalog Windows Phone 7 MarketplaceDistimo was founded to solve the challenges created by a widely fragmented app store marketplace filledwith equally fragmented information and statistics.Distimo was launched shortly after the introduction of the first app store. App stores have clearly shownsince that time that they are the way forward for content distribution. The app store model offers anenormous opportunity for developers to get their content out and dramatically improves content discoveryby consumers. However, the mobile market has long been characterized by fragmentation, which isalso displayed in the wide range of mobile application stores that were launched from 2009 on.Distimo is a privately held company based in Utrecht, The Netherlands. Learn more: www.distimo.com Distimo ©2011, some rights reserved
    • February 2011 NEW AND NOTEWORTHY This publication covers the Apple App Store for iPad, Apple App Store for iPhone, Mac App Store, BlackBerry App World (worldwide store), Google Android Market, Nokia Ovi Store, Palm App Catalog, and Windows Phone 7 Marketplace in the United States during February 2011. The major findings are: •  Less than two months after the launch of the Mac App Store, a top 300 Mac application already generates half the revenue of a top 300 iPad application on average. •  The average selling price of the top 300 applications is seven times higher in the Mac App Store ($11.21) than on the iPhone ($1.57) and almost three times higher than on the iPad ($4.19). •  The Mac App Store has 2,225 applications available in the store approximately two months post-launch. Comparatively, the Apple App Store for iPad had 8,099 applications two months post-launch. •  Although on the Mac gaming has been less popular than on Windows, the Mac App Store promises a bright future for Mac gaming: there are already 646 games in this store (29%), and 39% of the most popular applications are games as well. •  The proportion of free applications in the Mac App Store is lower than in any of the other application stores analyzed in this report: only 12% of the applications are free. •  The 300 most popular free and 300 most popular paid applications in the three Apple application platforms (iPhone, iPad and Mac App Store) are published by 1,014 publishers in total. 173 publishers distribute applications in more than one of these stores (17%), the Mac App Store being one of these stores in 49 cases (5%). Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 NUMBER OF AVAILABLE APPLICATIONS FEBRUARY 2011 - UNITED STATES MAC 0 50000 100000 150000 200000 250000 300000 350000 free paid This month’s publication examines how the Apple app ecosystem is performing, and focuses specifically on how the Apple App Store for iPad, the Apple App Store for iPhone and the Mac App Store compare to each other in terms of content, popular genres, download volumes and revenue. As of February 2011, the Apple App Store for iPhone is still the store with most content with 314,644 applications. Two months after its launch on January 6 2011, the Mac App Store has 0.7% of the available content in the Apple App Store for iPhone with 2,225 applications in the United States. Comparatively, the Apple App Store for iPad had 8,099 applications in its catalog in May 2010, two months after its launch on April 3 2010. An interesting difference is the proportion of free versus paid applications. The free/paid ratio is 35%/65% for iPhone apps. 29% of all applications are free in the Apple App Store for iPad, while in the Mac App Store the proportion of free applications is dramatically lower where only 12% of the applications are free. Note that all numbers mentioned in this report cover February 2011 data. Currently, the Mac App Store has 2,674 available applications in the United States (March 15 2011). Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 DOWNLOADS & REVENUE IN APPLE’S APPLICATION STORES FEBRUARY 2011 - UNITED STATES 500000 $750,000 $500,000 250000 $250,000 0 $0 IPAD IPHONE MAC IPAD IPHONE MAC We examined both downloads and revenue of the three Apple platforms: iPhone, iPad and the Mac Store. Of the top 300 most popular paid applications downloaded in February, the iPhone has by far the most applications downloaded every day. The top 300 paid in the United States generates 5.6 times more downloads than the top 300 paid in the Apple App Store for iPad. The number of top 300 paid downloads in the Apple App Store for iPad is 5.3 times as high than in the Mac App Store. Looking at the revenue these applications generate, we find that the stores are more alike. The top applications on iPhone generate 2.1 times the revenue of top applications on the iPad. The top paid applications on the iPad in turn generate 2.0 times the revenue of top paid applications in the Mac App Store. The differences in the ratio of downloads and the ratio of revenue is captured in the average selling price of top 300 applications in the different stores: $1.57 on iPhone, $4.19 on iPad and $11.21 in the Mac App Store. Note that these graphs only represent downloads of top 300 paid applications. Since the number of available applications is different in each store, the ratio of downloads between different stores cannot be generalized to the whole store, but only represent the most popular applications. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 CATEGORY BREAKDOWN OF THE 100 MOST POPULAR APPLICATIONS FEBRUARY 2011 - UNITED STATES 70% 60% IPAD 50% IPHONE 40% MAC 30% 20% 10% 0% This graph represents the category breakdown of the 100 most popular free and paid applications during February 2011. Games is the most popular category across all three Apple platforms, including the Mac, which traditionally has been little used for gaming. In the Mac App Store, gaming is still less popular than on the iPhone and iPad, with iPad having over 50% more games listed among the most popular applications than the Mac App Store. However, the popularity of games in the Mac App Store combined with the fact that there are already 646 games in the the store, signals the Mac App Store could boost Mac gaming. Additionally, some categories in the Mac App Store simply don’t exist in the iOS App Stores. These categories – Developer Tools, Graphics & Design, and Video – make up 7% of the most popular applications. Applications in the Music and Utilities categories are also significantly more popular in the Mac App Store than in its iOS counterparts for iPhone and iPad. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 NUMBER OF POPULAR PUBLISHERS IN MULTIPLE STORES FEBRUARY 2011 - UNITED STATES IPAD MAC IPAD IPAD MAC MAC 0 20 40 60 80 100 120 140 It is interesting to examine whether popular publishers on one of the iOS platforms are also popular in the Mac App Store. We looked at the top applications in all of Apple’s applications stores in order to analyze this (300 most popular free and 300 most popular paid applications*). A total of 1,014 distinct publishers have applications in these top application charts of which 841 publishers have top applications in only one of the three stores. The other 173 publishers have top applications in stores as shown in the graph above. It shows there are more publishers with top applications in both the Mac App Store and the App Store for iPad than publishers with top applications in both the Mac App Store and the App Store for iPhone: this month popular iPad publishers were more successful in the Mac App Store than popular iPhone publishers. * The Mac App Store had only 272 free applications at the end of February 2010, therefore the top 272 free applications are taken into account for this store. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE APPLICATIONS APPLE APP STORE FOR IPAD - UNITED STATES Rank Application Category Price The Daily 1 News free by The Daily Holdings, Inc. Angry Birds HD Free Games-Arcade, 2 free by Rovio Mobile Ltd. Games-Puzzle Sand Slides Games-Arcade, 3 free by Logik State Games-Puzzle TinkerBox Games-Educational, 4 free by Autodesk Inc. Games-Puzzle Friendly Facebook for iPad 5 Social Networking free by Oecoway Inc. Pac-Man Battle Royale Games-Action, 6 free by NamcoBandai Games Inc. Games-Arcade iBooks 7 Books free by Apple® Games-Family, 8 Holes and Balls by AudioGuidia free Games-Puzzle Angry Birds Seasons HD Free Games-Arcade, 9 free by Rovio Mobile Ltd. Games-Puzzle Coin Dozer for iPad Games-Arcade, 10 free by Game Circus LLC Games-Casino - this application features in-app purchases Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID APPLICATIONS APPLE APP STORE FOR IPAD - UNITED STATES Rank Application Category Price Angry Birds HD Games-Arcade, 1 $4.99 by Chillingo Ltd Games-Family Penultimate 2 Productivity $0.99 - $1.99 by Cocoa Box Design LLC Pages 3 Productivity $9.99 by Apple® Angry Birds Seasons HD Games-Action, 4 $1.99 by Rovio Mobile Ltd. Games-Arcade Cut the Rope HD Games-Family, 5 $1.99 by Chillingo Ltd Games-Puzzle Weather HD 6 Weather $0.99 by vimov, LLC Fruit Ninja HD Games-Action, 7 $2.99 by Halfbrick Studios Games-Arcade World of Goo HD Games-Family, 8 $0.99 - $4.99 by 2D BOY Games-Puzzle Pirates vs. Ninjas vs. Zombies vs.Pandas HD Games-Action, 9 $0.99 - $1.99 by PAN Vision AB Games-Arcade Keynote 10 Productivity $9.99 by Apple® - this application features in-app purchases Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE APPLICATIONS APPLE APP STORE FOR IPHONE - UNITED STATES Rank Application Category Price Google Translate 1 Reference free by Google Doodle Truck Games-Action, 2 free by Triniti Interactive Limited Games-Simulation Glass Tower 2 Games-Action, 3 free by iDevUA Games-Puzzle Skee-Ball Free Games-Arcade, 4 free by Freeverse, Inc. Games-Family Sky Burger Games-Family, 5 free by NimbleBit Games-Kids Angry Birds Free Games-Arcade, 6 free by Rovio Mobile Ltd. Games-Puzzle Create a awesome lock screen [...] 7 Utilities free by YoungGam communication Facebook 8 Social Networking free by Facebook Frog Toss! Games-Arcade, 9 free by Game Circus LLC Games-Simulation Fragger Desert Strike Games-Action, 10 free by Miniclip.com Games-Puzzle - this application features in-app purchases Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID APPLICATIONS APPLE APP STORE FOR IPHONE - UNITED STATES Rank Application Category Price Angry Birds Games-Action, 1 $0.99 by Clickgamer.com Games-Arcade Fruit Ninja Games-Action, 2 $0.99 by Halfbrick Studios Games-Arcade Angry Birds Seasons Games-Action, 3 $0.99 by Rovio Mobile Ltd. Games-Arcade Cut the Rope Games-Family, 4 $0.99 by Chillingo Ltd Games-Puzzle Tap DJ - Mix and Scratch your Music 5 Music $1.99 by Laan Labs Doodle Jump Games-Action, 6 $0.99 by Lima Sky Games-Adventure JellyCar 3 Games-Arcade, 7 $0.99 by Disney Games-Puzzle Potty Racers – AddictingGames Games-Action, 8 $0.99 by MTV Networks Games-Arcade Tiny Wings Games-Action, 9 $0.99 by Andreas Illiger Games-Arcade Camera+ 10 Photography $0.99 - $1.99 by tap tap tap - this application features in-app purchases Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE APPLICATIONS APPLE MAC APP STORE - UNITED STATES Rank Application Category Price Fireplace Entertainment, Life- 1 free by Jesse Lauro style McSolitaire Entertainment, 2 free by PCV Games Alpine Crawler 3 Games free by Dimension Technics Mixxx 4 Entertainment, Music free by Mixxx Development Team Doodle Hangman Free 5 Education, Games free by EnsenaSoft Twitter Social Networking, 6 free by Twitter, Inc. Utilities White Noise Health & Fitness, 7 free by TMSOFT Lifestyle Mobile Mouse Server 8 Utilities free by R.P.A. Tech Fantastic 4 In A Row Free 9 Education, Games free by EnsenaSoft Quick Note Education, Produc- 10 free by Diigo Inc. tivity Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID APPLICATIONS APPLE MAC APP STORE - UNITED STATES Rank Application Category Price Angry Birds Games, Games-Ac- 1 $4.99 by Rovio Mobile Ltd. tion, Games-Kids iPhoto Lifestyle, Photogra- 2 $14.99 by Apple® phy Pages 3 Business, Productivity $19.99 by Apple® Braid Entertainment, 4 $1.99 - $9.99 by Hothead Games Inc. Games iMovie 5 Photography, Video $14.99 by Apple® Pinball HD Games, Games- 6 $2.99 by OOO Gameprom Arcade Sparrow 7 Productivity, Utilities $9.99 by Sparrow Aperture Photography, Pro- 8 $79.99 by Apple® ductivity Keynote 9 Business, Productivity $19.99 by Apple® FaceTime Lifestyle, Social Net- 10 $0.99 by Apple® working Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE APPLICATIONS BLACKBERRY APP WORLD - WORLDWIDE Rank Application Category Price BlackBerry Messenger IM & Social Network- 1 free by Research In Motion Limited ing Facebook IM & Social Network- 2 free by Research In Motion Limited ing crunchSMS IM & Social Network- 3 free by crunchSMS ing Poynt 4 Maps & Navigation free by Poynt Corporation Pandora 5 Music & Audio free by Pandora Media, Inc. Windows Live Messenger IM & Social Network- 6 free by Research In Motion Limited ing Twitter IM & Social Network- 7 free by Research In Motion Limited ing Who Is It - LED Light Alerts for Contacts 8 Utilities free by The Jared Company Sea Storm Animated Theme 2.0 9 Themes free by Mobstar Media Ltd Navita Translator 10 Travel free by Navita Tecnologia Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID APPLICATIONS BLACKBERRY APP WORLD - WORLDWIDE Rank Application Category Price PhotoClub [...] 1 Photo & Video $6.99 by MMMOOO Chat for Facebook Pro IM & Social 2 $0.99 by Bare Apps Networking iLock 2.0 - Password App Photo [...] 3 Utilities $0.99 by MMMOOO One Touch Flashlight (Uses Camera Light) 4 Utilities $0.99 by The Jared Company MemoryBooster - RAM Optimizer 5 Utilities $2.99 - $4.99 by S4BB Limited Playboys Animated Luck O The Irish 6 Themes $2.99 by A3 Media Network Color Woody V2 7 Themes $4.99 by MMMOOO BeBuzz - LED Light Colors 8 Entertainment $2.99 - $5.99 by Bellshare GmbH App Lock - Password Protect Apps [...] 9 Utilities $0.99 by Ajani InfoTech Private Limited FChat Facebook Chat IM & Social 10 $0.99 by shendz Networking Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE APPLICATIONS (EXCLUDING GAMES) GOOGLE ANDROID MARKET - UNITED STATES Rank Application Category Price Gmail 1 Communication free by Google Inc. Pandora Radio Music & Audio, Wid- 2 free by Pandora gets Google Maps Live Wallpaper, Travel 3 free by Google Inc. & Local, Widgets Flash Player 10.1 4 Tools free by Adobe Systems Facebook for Android 5 Social, Widgets free by Facebook Androidify 6 Entertainment free by Google Inc. T-Mobile My Account 7 Tools free by T-Mobile USA US Yellow Pages Search 8 Shopping, Widgets free by Yellowbook Advanced Task Killer 9 Productivity, Widgets free by ReChild Google Earth 10 Travel & Local free by Google Inc. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID APPLICATIONS (EXCLUDING GAMES) GOOGLE ANDROID MARKET - UNITED STATES Rank Application Category Price PowerAMP Full Version Unlocker 1 Music & Audio $4.99 by MaxMP Titanium Backup PRO Key root 2 Tools $6.00 by Titanium Track Beautiful Widgets Live Wallpaper, Per- 3 $1.98 - $2.72 by LevelUp Studio sonalization, Widgets ROM Manager (Premium) 4 Tools $4.99 by ClockworkMod Root Explorer (File Manager) 5 Productivity $3.95 - $4.03 by Speed Software DocumentsToGo Full Version Key 6 Business $14.99 by DataViz, Inc. WeatherBug Elite Live Wallpaper, 7 $1.99 by WeatherBug Mobile Weather, Widgets SetCPU for Root Users 8 Tools, Widgets $1.99 by MichaelHuang Tasker 9 Tools, Widgets $6.43 - $7.24 by Crafty Apps ADWLauncher EX 10 Productivity $3.14 by AnderWeb Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE GAMES (EXCLUDING OTHER APPLICATIONS) GOOGLE ANDROID MARKET - UNITED STATES Rank Application Category Price Angry Birds 1 Arcade & Action free by Rovio Mobile Ltd. Solitaire 2 Cards & Casino free by Ken Magic Jewels 3 Casual free by MHGames Angry Birds Seasons 4 Arcade & Action free by Rovio Mobile Ltd. Words With Friends Free 5 Brain & Puzzle free by Zynga Bubble Buster Arcade & Action, 6 free by SkitApps Brain & Puzzle Paper Toss 7 Casual free by Backflip Studios Inc. Live Holdem Poker Pro 8 Cards & Casino free by Dragonplay Unblock Me FREE 9 Brain & Puzzle free by Kiragames X Construction Lite 10 Brain & Puzzle free by CrossConstruct Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID GAMES (EXCLUDING OTHER APPLICATIONS) GOOGLE ANDROID MARKET - UNITED STATES Rank Application Category Price Robo Defense 1 Arcade & Action $2.99 by Lupis Labs Software X Construction 2 Brain & Puzzle $1.36 by CrossConstruct Fruit Ninja 3 Arcade & Action $1.20 by Halfbrick Studios Doodle Jump 4 Arcade & Action $0.00 - $0.99 by GameHouse Jewellust 5 Brain & Puzzle $2.95 by Smartpix Games SNesoid (SNES Emulator) 6 Arcade & Action $3.99 by yongzh The Moron Test 7 Brain & Puzzle $0.99 by DistinctDev, Inc. Gem Miner: Dig Deeper 8 Casual $2.18 by Psym Mobile Fishin 2 Go (FULL) 9 Arcade & Action $2.25 by CyxB GameBoid (GBA Emulator) 10 Arcade & Action $4.99 by yongzh Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE APPLICATIONS NOKIA OVI STORE - UNITED STATES Rank Application Category Price Colors - Just Recommended 1 Themes free by MMMOOO YouTube 2 Entertainment free by YouTube Swype brought to you by Nokia 3 Utilities free by Nokia Gems Classic 4 Games-Arcade free by Lunagames ForecaWeather Free 5 News & Info free by Foreca Ltd Snaptu 6 Social Networks free by Snaptu SPB TV 7 Entertainment free by SPB Software Opera Mobile 10.1 8 Utilities free by Opera Software Hangman 9 Games-Puzzle free by Spice Contour Silver 10 Themes free by IND190 by IND190 Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID APPLICATIONS NOKIA OVI STORE - UNITED STATES Rank Application Category Price JOIKUSPOT PREMIUM WiFi HotSpot 1 Utilities $9.99 by Joikusoft ThreadSMS Standard 2 Utilities $4.99 by EHandySoft Facebook uploader PRO 3 Social Networks $1.99 by furtiv Calm Fire 4 Wallpapers $0.00 - $0.99 by Inode FingerPrint-V2.8 5 Entertainment $2.99 by ThinkChange Angry Birds 6 Games-Arcade $1.99 by RovioMobile Neon Butterfly 7 Themes $0.99 by Mobstar Media Farm Frenzy 8 Games-Arcade $1.99 by HeroCraft Panter HQ theme 9 Themes $0.00 - $0.99 by intheme c.studio Contact Photo Sync 10 Social Networks $0.99 - $0.99 by Mika Hokkanen Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE APPLICATIONS PALM APP CATALOG - UNITED STATES Rank Application Category Price Facebook 1 Social Networking free by Palm, Inc. Pandora Radio 2 Music free by Pandora Fall-E 3 Games free by Karge Software 4 Translator by MojoJungle Travel free The Weather Channel 5 Weather free by The Weather Channel Precentral News (unofficial) 6 News free by ScienceApps foursquare 7 Social Networking free by Zhephree Putki 8 Games free by Alphapolygon Convert Productivity & 9 free by Frazer McLean Utilities Fantastic Wallpaper 10 Entertainment free by Appwill Inc. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID APPLICATIONS PALM APP CATALOG - UNITED STATES Rank Application Category Price Angry Birds 1 Games $1.99 by Rovio Mobile Ltd MyQ For Netflix 2 Entertainment $3.00 by nexapps.net FlashCards 3 Education $4.99 by James Harris Angry Birds for Pixi 4 Games $1.99 by Rovio Mobile Ltd drPodder 5 Entertainment $0.99 by Jamie Hatfield DigiScanner - Police/EMS/Fire Radio 6 News $2.99 by DigiKat Software Angry Birds Seasons 7 Games $1.99 by Rovio Mobile Ltd Notes Productivity & 8 $4.99 by Inglorious Apps Utilities YouView Visual Voicemail Client Productivity & 9 $3.99 by Syntactix LLC Utilities Sports Live! 10 Sports $7.99 by More Solutions, LLC Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED FREE APPLICATIONS WINDOWS 7 PHONE MARKETPLACE - UNITED STATES Rank Application Category Price YouTube 1 Music & Video free by Microsoft Corporation 2 Facebook by Microsoft Corporation Social free Adobe® Reader® 3 Productivity free by Adobe Systems Inc. Bubble Birds Games - Action & 4 free by XIMAD INC Adventure Xbox LIVE Extras Games - Xbox 5 free by Microsoft Game Studios Companion The Weather Channel 6 News & Weather free by The Weather Channel Traffic Games - Puzzle & 7 free by Beigomon Trivia Swipy Man Games - Action & 8 free by swipy_games Adventure Kill the Duck Games - Puzzle & 9 free by andreasvilela Trivia Shazam 10 Music & Video free by Shazam Entertainment Ltd Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 HIGHEST RANKED PAID APPLICATIONS WINDOWS 7 PHONE MARKETPLACE - UNITED STATES Rank Application Category Price PAC-MAN ™ Games - Action & 1 $4.99 by Namco Bandai Games Adventure Parachute Panic Games - Action & 2 $2.99 by Microsoft Game Studios Adventure Fruit Ninja Games - Action & 3 $2.99 by Microsoft Game Studios Adventure Need for Speed™ Undercover Games - Sports & 4 $4.99 by Electronic Arts Racing Rise Of Glory Games - Action & 5 $2.99 by Microsoft Game Studios Adventure Zombies!!! © Games - Board & 6 $4.99 by Microsoft Game Studios Classic Tiki Towers Games - Puzzle & 7 $2.99 by GameHouse Live Trivia I Dig It Games - Action & 8 $2.99 by Microsoft Game Studios Adventure iBlast Moki Games - Puzzle & 9 $2.99 by Microsoft Game Studios Trivia Brain Challenge™ HD Games - Puzzle & 10 $4.99 by Gameloft Trivia Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
    • February 2011 DISTIMO CUSTOM REPORTS Aside from this free monthly publication, Distimo produces custom reports capable of providing specific mobile application store analytics that are relevant to your company. Custom reports are currently available for any country worldwide for the Apple App Store for iPhone, Apple App Store for iPad, Apple Mac App Store, BlackBerry App World, Google Android Market, Nokia Ovi Store, Palm App Catalog, Windows Phone 7 Marketplace. Additional application stores will be available in the coming months. To get a better idea of the type of data and metrics that Distimo can provide, please visit our Report product page. CONTACT US For sales enquiries, please contact Remco van den Elzen, VP Business Development at remco@distimo.com or call +31 64 497 8773. For press enquiries please contact Mindy M. Hull at mindy@mercuryglobalpartners.com or call +31 62 504 7680 (EU) or +1 415 889 9977 (USA). ABOUT DISTIMO Distimo was founded to solve the challenges created by a widely fragmented app store marketplace filled with equally fragmented information and statistics. Distimo was launched shortly after the introduction of the first app store. App stores have clearly shown since that time that they are the way forward for content distribution. The app store model offers an enormous opportunity for developers to get their content out and dramatically improves content discovery by consumers. However, the mobile market has long been characterized by fragmentation, which id also displayed in the wide range of mobile application stores that were launched from 2009 on. Distimo is a privately held company based in Utrecht, The Netherlands. Learn more: www.distimo.com Disclaimer This work is licensed under Creative Commons License “Attribution Noncommercial-Share Alike 3.0 Netherlands”. This license is available for download at http://creativecommons.org/licenses/by-nc-sa/3.0/nl/. This license ables you to use, copy, spread, and build upon this work non-commercially, as long as you credit Distimo and license your new creations under the identical terms. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.