Auto Electronics & Tier1 Introduction

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Auto Electronics & Tier1 Introduction

  1. 1. Automotive Electronics & Tier 1 Customers Introduction By: Weiso Chen, Auto BU
  2. 2. Car Makers-Final Customers <ul><li>Car Makers </li></ul><ul><li>USA </li></ul><ul><li>Japan </li></ul><ul><li>Europe </li></ul><ul><li>Korea, China, India, Rest of the World… </li></ul>
  3. 3. Car Brands <ul><li>Brands </li></ul><ul><li>Lexus </li></ul><ul><li>Accura </li></ul><ul><li>Dodge </li></ul><ul><li>Mercury </li></ul><ul><li>Mazda </li></ul><ul><li>Infinite </li></ul><ul><li>Etc…. </li></ul>
  4. 4. Worldwide light vehicle production Source: IMS Research (June 2007) K units
  5. 5. Automotive Electronics Solutions Power Train Engine Management, Automatic Gearbox, Electro-hydraulic Power Steering, Electrical Power Steering , Steer-by-Wire Electrical Suspension Passive Suspension, Active Suspension Driver Assistance Adaptive Headlights, Night Vision, Passive Cruise Control, Lane Departure Warning, Blind Spot Detection , Park/Reverse Assist , Self Parking Security Remote Keyless Entry, Passive Vehicle Entry, Immobilisers Convenience/Comfort LEDs Lighting , Air Condition/Climate Control, Rain Sensitive Wipers , Electric Windows, Power Sliding Doors, Electric Seats, Electric Roof Braking ABS without Electronic Stability ABS with Electronic Stability Brake-by-wire Electric Park Brake Instrumentation Instrumentation Cluster , Head-up Display Safety Airbags Occupant Detection Direct TPMS
  6. 6. Worldwide Automotive Electronics 05-14 Source: IMS Research (June 2007) M USD
  7. 7. Automotive Electronics Product Life Cycle 0 1 2 3 8 Years Car Makers Joint Design with Tier. 1a
  8. 8. Auto Tier 1 Suppliers
  9. 9. Automotive Suppliers Overview Source: Myrill Lynch 2005
  10. 10. Source: PricewaterhouseCoopers 2007 Tier 1 Ranking by Revenue 2007 U.S. $ in millions
  11. 11. Source: Annual & Financial Company Reports 2006 Tier 1 Ranking by RD Investment 2006
  12. 12. Taiwan Automotive Suppliers Source :經濟部投資業務處 , 智慧型車輛產業分析 ,2008/1
  13. 13. Automotive Electronics Experience in USI Sensing Element Instrumentation & Display Power Driver Processor/ECU
  14. 14. Innovation Roadmap

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