A first impression can make or break your website. Learn the research behind how people see and interpret different types of images, and how it affects experiences. From a figure’s gaze to smile to posture, give your images a persuasive boost that will impact conversion rates on your site. Use this data to select the best (most appropriate) images for your website.
Presented at the User Experience Professionals Association (UXPA) User Focus 2012 Conference in Washington, DC.