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The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
The QR Question: QR Codes in Academic Libraries
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The QR Question: QR Codes in Academic Libraries

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Presentation given at Emerging Technology in Academic Libraries in Trondheim, Norway

Presentation given at Emerging Technology in Academic Libraries in Trondheim, Norway

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  • \n
  • Denso wave 1994\n\n
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  • point of need - important\naudio tours and videos - comfort level for students. look like doing normal things (watching video, listening to music) rather than learning or needing to ask for help.\n
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  • - shorter urls mean less dense qr code = easier to scan\n
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  • - mobile surpass desktop in rural china (388 million), \n- Neilsen - over 54.9% in US have smartphone;- Pew - 2011, 84% adults have cell phone \n- heading over 6 billion subscriptions for cell phones, texting overtakes talking in UK\n- - June 2011 - 25.1 million Cdns with cell phones (CWTA)\n- The UK (51%), Sweden (51%) and Norway (54%) all saw a dramatic increase of more than 20% in smartphone adoption in less than one year.  \n52% of Australians own a smartphone, 15% more than did last year. \nAmong the 26 countries, smartphone penetration was highest in the Middle East at 62% in the UAE and 60% in Saudi Arabia.  \nArgentina is starting to see  strong traction in smartphone adoption as nearly a quarter of the population (24%) uses a smartphone\n
  • - Alison Hicks and Caroline Sinkinson study of qr codes at University of Colorado at Boulder (lit search)\n- positioning of codes can be problematic\n- smaller screens hard to read \n- autism and dyslexia may have problems as codes often don’t have meaning or signpost the outcome of the activity when you look at it\n- smartphones seem to be a little more accessible...\n
  • does everyone have a smart phone or data plan? mobi 2010 - 29% unlimited data plans\nare there strong enough connections?\nknow how to download an app? afford to do so? - 50% adults have apps; 38% have downloaded themselves. 56% 18-34 downloaded, 40% 35-46; 25% 47-56; 11% 57-65 \ndoes everyone have a smart phone or data plan?\nare there strong enough connections?\nhow tech savvy do you need to be?\nknow how to download an app? afford to do so?\n\n
  • UC Irvine (Danielle Kane and Jeff Schneidewind)\n- issues with VPN - if already signed into wifi, no problem but if linked to subscription eresource and scanned first, need to sign in. \n- Android didn’t work with VPN, so have to use data plan\n
  • cyberthugs replacing qrcodes with own stickers to lead to nefarious sites (UK)\n\n
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  • study done in fall 2010, 25-54 year olds (Austin and Williams)\n41% m, 58% f\n
  • study done in fall 2010, 25-54 year olds (Austin and Williams)\n41% m, 58% f\n
  • - study of over 500 students at 24 US colleges (across US but predominantly east) - youth marketing agency , late fall 2011\n- 81% students had smartphone\n- 80% had seen a qr code\n
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  • http://implementingqrcodesinlibraries.org/\nearly adopters, train users\neasy tech to ease staff into\nnot high risk of failure - no great money or time lost\n
  • - still not huge uptake\n- be prepared to educate users or provide links for those who don’t want to use them\n\n
  • Emily Casper notes importance of getting outside libraries\n
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  • - placement within resources (amount of white space, etc)\n- point of need\n
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  • - url shorteners good to keep code readable. more info = more dense code\n
  • miami poster - what’s on this computer. easier to just visit computer than scan qr code.\n\n
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  • - rectennas/ near field communication likely next step\n\n\n
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  • Transcript

    • 1. The QR Question:QR Codes inAcademic LibrariesKrista GodfreyMemorial University of Newfoundlandkgodfrey@mun.ca
    • 2. QR codes2D BARCODE “OPEN SOURCE” CHEAP TEXT EASY NEW HYPERLINKS URLS PHONE NUMBERS
    • 3. HTTP://BIT.LY/Y2RKCWQR CODES IN THE WILD HTTP://BIT.LY/WNHDSN HTTP://BIT.LY/XR5B8G HTTP://BIT.LY/O2TO2S
    • 4. QR CODES IN LIBRARIES
    • 5. QR CODES IN LIBRARIES HTTP://BIT.LY/WFTAUC HTTP://BIT.LY/O37YL0 HTTP://BIT.LY/O37MSM
    • 6. QR CODES IN LIBRARIES HTTP://BIT.LY/RYDJUR
    • 7. HTTP://BIT.LY/O3BQLDQR CODES IN LIBRARIES
    • 8. Statistics* bit.ly* goo.gl HTTP://BIT.LY/WUZJ9J
    • 9. ISSUES HTTP://BIT.LY/WYXH9N
    • 10. CELL PHONES HTTP://BIT.LY/RYHOZ6A LOOK AT THE NUMBERS
    • 11. ACCESSIBILITY HTTP://BIT.LY/XDKLXRVISUALLY AND MOBILITY IMPAIRED
    • 12. DIGITAL DIVIDE HTTP://BIT.LY/XMIHOLSMARTPHONES, DATA PLANS, APPS
    • 13. CONNECTIVITY HTTP://BIT.LY/YLATSBDATA COSTS MONEY
    • 14. SECURITY HTTP://BIT.LY/YVRNSG
    • 15. WHO’S YOUR AUDIENCE? HTTP://BIT.LY/AEDQ37ARE THEY USING QR CODES?
    • 16. HTTP://BIT.LY/RYN1SHTHE NUMBERS HTTP://ECON.ST/O2SLZX
    • 17. HTTP://BIT.LY/RYN1SH
    • 18. HTTP://BIT.LY/YCH4Z4
    • 19. HTTP://BIT.LY/YCH4Z4
    • 20. CAN THEY SCAN A QR CODE? HTTP://BIT.LY/XIZWCG
    • 21. HTTP://BIT.LY/XIZWCGWILL YOU SCAN A QR CODE?
    • 22. HTTP://BIT.LY/RYHXTBWHAT DOES IT MEAN FOR YOU?
    • 23. SOME GUIDING PRINCIPLES HTTP://BIT.LY/YZL7SZ
    • 24. GET OUTSIDE THE LIBRARY HTTP://BIT.LY/XCC3PM
    • 25. HTTP://BIT.LY/RYHGWN
    • 26. LINK TO MOBILE SITES HTTP://BIT.LY/XYCXFF
    • 27. PROVIDE ALTERNATIVES HTTP://BIT.LY/JOGNHU
    • 28. SIZE MATTERS HTTP://BIT.LY/AJ3RVD
    • 29. LOCATION, LOCATION, LOCATION HTTP://BIT.LY/ZJZSGE
    • 30. DON’T OVER DO IT HTTP://BIT.LY/ZEXI5Z
    • 31. KEEP IT SHORT HTTP://BIT.LY/L7VXVC
    • 32. ADD VALUE HTTP://BIT.LY/ZIOHIK
    • 33. SAVE TIME HTTP://BIT.LY/X4A909
    • 34. AVOID ENDING UP HERE
    • 35. THE FUTURE: HTTP://BIT.LY/L6P52IUNCERTAIN. MIDSTEP TO NEAR FIELD COMMUNICATION?
    • 36. Questions?kgodfrey@mun.catwitter: weelibrarianabout.me/weelibrarian HTTP://BIT.LY/WBRLUK

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