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How To Use Google Analytic‘S Goal Funnel To Track Conversions
 

How To Use Google Analytic‘S Goal Funnel To Track Conversions

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Learn how Google Analytic goal funnel can help us to track conversions from social media.

Learn how Google Analytic goal funnel can help us to track conversions from social media.

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    How To Use Google Analytic‘S Goal Funnel To Track Conversions How To Use Google Analytic‘S Goal Funnel To Track Conversions Presentation Transcript

    • How to use Google Analytic‘sGoal Funnel To TrackConversions websudasa.com
    • To track various social media sites users and their interaction with sites the answer is in a variety of ways but here is just one of the techniques we use with Google Analytic. websudasa.com
    • But have you ever tried Google analytic to track the Goal conversion from social media sites like Twitter & Facebook. Google Analytic has a very useful tool called “Goal Funnel” which helps site owners in tracking which users are coming to their site and end up in converting. websudasa.com
    • Although we can track the traffic coming through Twitter, Facebook and other social media site using URL shortening services like BudURL , TinyURL etc but we can’t track the actual conversion rate for these visits. For tracking the conversions we have to use a famous Google Analytic’s tool called “Goal Funnel” websudasa.com
    • What is Goal Funnel?
      • Goal conversions are the primary metric for measuring how well your site fulfills business objectives. A goal is a website page which a visitor reaches once they have made a purchase or completed another desired action, such as a registration or download.
      websudasa.com
    • Examples of goals include:
      • “Thank you for registering” pages
      • Receipts
      • Flight itinerary confirmations
      • “Download completed” page
      From going through the above stages a site owner can easily determine whether a user has reached the conversion page the owner is expecting OR not. If the user reached the last stage then s/he can estimate that the user is more vulnerable to be converted to an actual customer. websudasa.com
    • How to set a Goal Funnel
      • Once clicking on goal funnel you can easily click on setup goal conversion & then you will see this window.
      Once you click on edit button you will see the Goal Settings window where you can active your goal & enter the goal Url, Goal Name, Goal Value and Goal Steps. websudasa.com
    • websudasa.com
    • Conclusion
      • With these steps we can track our goal conversions coming through Twitter & Facebook where we have shared our links with our fans & followers. They can click on that link once any one of will reach thank you page will count as goal conversion.
      • By using the above technique a user can easily estimate how much conversion s/he is getting and whether the traffic coming to the site is actually interested in the products/services. We can measure the traffic coming through Twitter, Facebook by creating a BudURL link of the HTML landing page.
      websudasa.com