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Networking to Improve Your Business
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Networking to Improve Your Business

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The presentation for KAPS 2009 conference on human networking.

The presentation for KAPS 2009 conference on human networking.

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  • As I go through this presentation, I’ll talk about ideas – all are subject to change. Bring bottle of jellybeans 06/08/09 Copyright 2005-9 WebMedley LLC

Transcript

  • 1. Bill Dotson 06/08/09 [email_address] http://webmedley.com Copyright 2005-9 WebMedley LLC
  • 2.
    • Background
    • Why Networking is Important
    • How to Network with Others
    • How to Manage Networking So You Are in Control of Your Life
    • Build Your Network Bio
    • Next Steps
  • 3.
    • Entrepreneur Consultant
    • Biz Development
    • IT Strategy Teacher Husband Father UK Grad (‘95) Traveler
  • 4.
    • Taught English in Japan
    • Companies
      • TransDigital sold to NetGain Technologies – sold for profit
      • Research Mgmt Software – Partner est. its own legs – lost $ at termination
      • HC Cost Containment – fully operational on its own – money hanging out
      • WebMedley – purchased last year and growing
    • Teaching Technology & Speaking
  • 5.  
  • 6.  
  • 7.  
  • 8.  
  • 9.  
  • 10. Get Uncomfortable
  • 11.  
  • 12.  
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  • 14.  
  • 15.  
  • 16.  
  • 17. Copyright 2009 WebMedley LLC
  • 18.  
  • 19.
    • Eyes on
    • Repeat – 60 seconds
    • Mental Picture or other association
    • Use the person’s name
    • What if I forget?
    Copyright 2009 WebMedley LLC
  • 20.  
  • 21.
    • Open-ended question
    • Active listening with cues and prompts
    • Body language – smile!!
    • If appropriate, take a note or two
    • Ask how you can help – business or family
    • If you cannot help on the spot, set-up an appointment for coffee or lunch to help.
  • 22.
    • “ So what brings you here tonight?”
    • “ Where were you born?”
    • “ How did you get into [profession]?”
    • “ What’s going on in your industry?”
    • “ What advice would you give to someone just starting out in your industry?”
    • “ What type of client is your dream client?”
    • “ What projects are you working on?”
    • “ What’s the most amazing thing you’ve done?”
  • 23.
    • “ Tell me more about…”
    • “ Why do people choose your organization over competitors?”
    • “ So, what do your parents think about your profession?”
    • “ What type of projects do you look for?”
    • “ If you are a superhero, who would you be?”
  • 24.  
  • 25.
    • Add to Contact Manager (Outlook)
    • Add to CRM system (if they do not synch)
    • Add to newsletter, Facebook, other social media sites
    • Send handwritten card
    • Schedule next time to stay in touch with relevant info
  • 26.  
  • 27.  
  • 28.
    • E-mail program with contacts and calendar
    • CRM system: from Outlook to ACT to Salesforce
    • LinkedIn Toolbar – www.linkedin.com
    • Xobni – www.xobni.com
    • Outsync or Fonebook
  • 29.  
  • 30.
    • Newsletters
    • Updated Anti-virus and anti-spam – don’t abuse your contacts
    • Google Alerts
    • Client surveys
    • Assistants – digital or physical
    • Smartphone / PDA
    • Notepad
  • 31.
    • LinkedIn
    • Facebook
    • Jigsaw
    • Blogs – make free guides and media
    • Twitter – micro-blogging
    • Google Trends – or something like it
    • SendOutCards
    • Google Analytics for your web site
  • 32. Copyright 2005-8 Dotson Ventures LLC
  • 33.
    • Set-up out of town meetings
    • Ask for help
    • Publish beneficial info and tell people about it
    • Explain what you do and why
  • 34.
    • Your name
    • Company name
    • Slogan with what’s provided by you
    • One phone number
    • E-mail
    • Web site
  • 35.
    • Appreciate style
    • Take care of your shoes
    • Teeth matter
    • Phones on silent or vibrate
    • Jeans are ok – holes are not
    • Use your audience to determine the rest
      • Jewelry
      • Hair
      • Body Art
  • 36.  
  • 37.  
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  • 39.  
  • 40.  
  • 41.  
  • 42. Copyright 2009 WebMedley LLC
  • 43.
    • Alice: Would you tell me, please, which way I ought to go from here? The Cat: That depends a good deal on where you want to get to Alice: I don't much care where. The Cat: Then it doesn't much matter which way you go. Alice: …so long as I get somewhere. The Cat: Oh, you're sure to do that, if only you walk long enough.
  • 44.  
  • 45.  
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  • 47.  
  • 48.  
  • 49.  
  • 50.  
  • 51.  
  • 52.
    • Cards
    • Clothes
    • Recent news: local, national, global, industry
    • Stories: business, family, BHAG
    • Open-ended Questions
    • Smartphone / PDA
    • Notepad
    • Goal(s)
    • Ideal Client?
    • What Do I Do?
    • Why Would They Care?
    • Who Do I Help? (multiple types)
    • Attitude
    • Rest
    • Breathe
  • 53.
    • Register, if possible
    • Arrive early
    • Understand the layout of the physical space
    • Can you help with the event?
    • Alcohol & smoking
    • Lighter, umbrella, tissues, mints/gum
  • 54. Henry Ford
  • 55.