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Online Marketing Workshop Bangalore. IP  issues surrounding Domain Names and Social Media
 

Online Marketing Workshop Bangalore. IP issues surrounding Domain Names and Social Media

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Online Marketing Workshop Bangalore. OME Community Monthly Meetup, April 2011- IP issues surrounding Domain Names and Social Media

Online Marketing Workshop Bangalore. OME Community Monthly Meetup, April 2011- IP issues surrounding Domain Names and Social Media

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    Online Marketing Workshop Bangalore. IP  issues surrounding Domain Names and Social Media Online Marketing Workshop Bangalore. IP issues surrounding Domain Names and Social Media Presentation Transcript

    • IP Issues Around Domain Names and Social Media
      By
      SandeepHegde M.
      Email: sandeep@brainleague.com
      website: www.brainleague.com
      Blog: www.sinapseblog.com
    • Intellectual Property???
      Kinds- Patents, Trademarks, Copyrights, Industrial Designs, IC and layout designs, Trade secrets, Plant varieties, Traditional knowledge, Geographical Indications
      IP Fundamentals
    • Is domain name an IP?
      Domain name X Trademark
      Domain names
    • Trademark infringement and passing off
      Cyber squatting- domain hijacking
      Reverse domain hijacking
      IP issues around domain names
    • Domain name Registrant
      Agency providing for domain name registrations
      Owner/registrant of Trademark
      Who's responsible?
    • Cease and Desist notice
      Suit for infringement and passing off
      Internet Corporation for Assigned Names and Numbers (ICANN)
      .IN Dispute Resolution Policy (INDRP- NIXI)
      Legal remedies
    • WWF case (2000)
      Yahoo Inc. v. AkashArora (1999)
      Zee Telefilms Ltd. v. Zee, Kathmandu and others (2006
      Famous First Cases
    • Registration
      Trademark notice
      Documentation of promotional measures
      Work closely with IP Attorneys for risk assessments
      Trademark search, domain name search
      Do not use infringing marks, domain names
      Do not use confusingly similar representations
      Dos and Don'ts
    • Online interaction of Individuals, exchange of user generated contents and information
      Examples- social networking, blogging, microblogging, multimedia content exchange etc.
      Social Media
    • Patents- Applications, software etc.
      Copyrights- software, literary contents, pictures and photographs etc.
      Trademarks- trade names, sound marks, logo etc.
      Social media and IP Protection
    • Trademark- infringement, dilution, defamation
      Copyright infringement
      Patent Disclosure
      Trade Secret Disclosure
      IP issues around Social Media
    • Infringement- classic cases
      Dilution- indiscriminate usage
      Defamation- publishing untrue defamatory statements malafidely or negligently, causing damage
      Trademarks
    • Sharing User Generated Content
      Sharing third party content- that in the public domain- copyright expired, non-copyrightable materials- facts, stats etc.
      Attributing does not always absolve liability
      Copyrights Infringement
    • Any publication before application for Patent- Prior Art
      Disclosure of Concepts, diagrames etc may be detrimental
      trade Secrets- once lost, lost forever
      Patent and Trade secrets disclosure
    • Protect your IP
      Be aware of terms of copyright and license agreements
      Place appropriate IP notices
      Have Stringent IP Policy in place
      Engage with Social media
      Never use third party IP without permission
      Social Media Dos and Don'ts
    • Free and Open Online IP Courses
      http://www.onlineipcourses.com/
      Learn IP
    • Thank you
      SandeepHegde M.
      sandeep@brainleague.com