Top 5 SEO Tips Your Competitors Don’t          Want You to KnowAudio: 773-945-1011                   @WebMarketing123Acces...
Different Tactics in SEOSearch Engine Marketing – A        Perspective
Tip #1On-page content optimization can be a useful  tactic, but only when used strategically.                             ...
Tip #2Sites must not only link to you but also use your   keyword phrase in their anchor text in order   to bump you up on...
Tip #3Keyword flooding doesn’t place you higher on  web searches.Build strongsurrounding contentthroughout the siteand the...
Tip #4Flash and frames *can* make your sitesuccessful, as long as you offer an alternateformat for people who don’t have F...
Tip #5Google Adwords Keyword Tool (free) is useful  for Google advertisers’ competition data and  your own findings and al...
Keep An Eye On Competitors’ SEO Tactics-   Identify the keyword target & find SEO data    -    Google daily/monthly estima...
Keep An Eye On Competitors’ SEO Tactics-   Identify SEO competitors    -    Who are the sites ranked #1 for each         k...
Keep An Eye On Competitors’ SEO Tactics-   Analyze competition. How?                                           #wm123
On-Site Competitive Intelligence-   Site URL structure-   Site development & coding structure-   Use of analytics-   Navig...
Reverse-Engineer Your Competition-   Use Yahoo’s backlink command, or software such as    SEO Elite to find every site tha...
Reverse-Engineer Your Competition-   Analyze links from those sites that your competitors    are getting links from and go...
Reverse-Engineer Your Competition-   Use the same anchor text that is pointing to the    competition’s sites for your own ...
Reverse-Engineer Your Competition-   Look at the page titles of the top ranking sites and    improve your page titles with...
Questions?
Contact Information Search Engine Marketing – A         PerspectiveContact Us for a detailed CustomAnalysis of your websit...
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Top 5 SEO Tips Your Competitors Don't Want You To Know

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Top 5 SEO Tips Your Competitors Don't Want You To Know

  1. 1. Top 5 SEO Tips Your Competitors Don’t Want You to KnowAudio: 773-945-1011 @WebMarketing123Access code: 328-648-625 @TravisLowSEOEnter PIN # on your screen #wm123
  2. 2. Different Tactics in SEOSearch Engine Marketing – A Perspective
  3. 3. Tip #1On-page content optimization can be a useful tactic, but only when used strategically. #wm123
  4. 4. Tip #2Sites must not only link to you but also use your keyword phrase in their anchor text in order to bump you up on search engine results.Also, be sure to use variations of your keywords …search engines like that #wm123
  5. 5. Tip #3Keyword flooding doesn’t place you higher on web searches.Build strongsurrounding contentthroughout the siteand the searchengines willrecognize,understand, andultimately rank yoursite * RankedHard.com #wm123
  6. 6. Tip #4Flash and frames *can* make your sitesuccessful, as long as you offer an alternateformat for people who don’t have Flashinstalled. #wm123
  7. 7. Tip #5Google Adwords Keyword Tool (free) is useful for Google advertisers’ competition data and your own findings and also for differentiating commercial terms from non-commercial ones. #wm123
  8. 8. Keep An Eye On Competitors’ SEO Tactics- Identify the keyword target & find SEO data - Google daily/monthly estimated search - Overall number of results in Google (broad match) #wm123
  9. 9. Keep An Eye On Competitors’ SEO Tactics- Identify SEO competitors - Who are the sites ranked #1 for each keyword? #wm123
  10. 10. Keep An Eye On Competitors’ SEO Tactics- Analyze competition. How? #wm123
  11. 11. On-Site Competitive Intelligence- Site URL structure- Site development & coding structure- Use of analytics- Navigational system review #wm123
  12. 12. Reverse-Engineer Your Competition- Use Yahoo’s backlink command, or software such as SEO Elite to find every site that is linking to the top 3 sites in your chosen keyword in Google. Why re-invent the wheel? #wm123
  13. 13. Reverse-Engineer Your Competition- Analyze links from those sites that your competitors are getting links from and go after the sites that provide value. #wm123
  14. 14. Reverse-Engineer Your Competition- Use the same anchor text that is pointing to the competition’s sites for your own incoming links. Try to duplicate the percentage of different anchor text variations used. #wm123
  15. 15. Reverse-Engineer Your Competition- Look at the page titles of the top ranking sites and improve your page titles with best practices #wm123
  16. 16. Questions?
  17. 17. Contact Information Search Engine Marketing – A PerspectiveContact Us for a detailed CustomAnalysis of your website!Please contact: @WebMarketing123 #wm123Mark Powers(800) 619 1570mark@webmarketing123.com
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