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The New Digital Marketing Playbook - slides

by on Jul 02, 2013

  • 472 views

Informed customers increasingly turn to the web to research products before purchasing - and make as much as 70% of their decision before ever reaching out to a sales rep. How can your business get in ...

Informed customers increasingly turn to the web to research products before purchasing - and make as much as 70% of their decision before ever reaching out to a sales rep. How can your business get in front of the hottest leads online? You need a coordinated, cross-channel strategy that engages prospects at all stages of the buying cycle.

The traditional sales funnel is dead. It's time to create a Search and Social strategy that sells.

Join us as we reveal the New Digital Marketing Playbook for your SEO, Paid Search and Social Media campaigns, and show you how to:

Identify which channels/programs generate the most revenue
Optimize for sales and ROI, not vanity metrics
Use cross-channel data to optimize engagement on all platforms
Zoom to the top of the Search Engine Results Page (SERP)
Turn social interactions into sales

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The New Digital Marketing Playbook - slides The New Digital Marketing Playbook - slides Presentation Transcript