Informed customers increasingly turn to the web to research products before purchasing - and make as much as 70% of their decision before ever reaching out to a sales rep. How can your business get in front of the hottest leads online? You need a coordinated, cross-channel strategy that engages prospects at all stages of the buying cycle.
The traditional sales funnel is dead. It's time to create a Search and Social strategy that sells.
Join us as we reveal the New Digital Marketing Playbook for your SEO, Paid Search and Social Media campaigns, and show you how to:
Identify which channels/programs generate the most revenue
Optimize for sales and ROI, not vanity metrics
Use cross-channel data to optimize engagement on all platforms
Zoom to the top of the Search Engine Results Page (SERP)
Turn social interactions into sales
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