Top 5 Remarketing Tips for 2011Audio: 773-945-1010             @Webmarketing123Access code: 562-738-848        @TravisLowS...
Today’s Webinar Topics1. What Is Remarketing and Why Should I Use It?2. Top 5 Tips To Create The Best Remarketing Campaign...
Today’s Webinar Topics1. What Is Remarketing and Why Should I Use It?2. Top 5 Tips To Create The Best Remarketing Campaign...
What is Remarketing?•   When you re-market to users who have visited    certain pages in your website.•   Classify them as...
Why should I use Remarketing?•   Increase the value of your current campaign          Closing Users that visited but did ...
Targeted Traffic       General Traffic       Interested Traffic       Engaged Traffic       Converted Traffic             ...
Today’s Webinar Topics1. What Is Remarketing and Why Should I Use It?2. Top 5 Tips To Create The Best Remarketing Campaign...
#1Identify Your Goals andDetermine Traffic Type                          #wm123
#2Offer Unique or Different Offers      When Remarketing                               #wm123
#3Seize the Opportunity  to Use Image Ads                        #wm123
#4Personalize & Tailor Ad’s to Each     Remarketing Campaign                                #wm123
#5Determine the BestTime to Remarket                     #wm123
Today’s Webinar Topics1. What Is Remarketing and Why Should I Use It?2. Top 5 Tips To Create The Best Remarketing Campaign...
How to Increase Interaction • Continue to market, show Deals, etc. Average customer visits a site 5 or 6 times before purc...
Summary: Key Components of Remarketing•Key Components    •Define Your Goals    •Define Target Audience        •Gender, Loc...
Questions?
Contact Information Search Engine Marketing – A         PerspectiveContact Us for a detailed Custom Analysis ofyour websit...
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Top 5 Remarketing Tips for 2011

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In any given market, there will be some visitors that will turn into a lead immediately; however, many will visit your site once and never return. This is where a remarketing strategy comes into play. Your business can re-target those visitors who have browsed other relevant websites by creating customized banners and advertisements tailored to re-engage previous visitors. Remarketing builds brand awareness and helps marketers improve conversion rates and gain a loyal following.

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Top 5 Remarketing Tips for 2011

  1. 1. Top 5 Remarketing Tips for 2011Audio: 773-945-1010 @Webmarketing123Access code: 562-738-848 @TravisLowSEOEnter PIN # on your screen #wm123
  2. 2. Today’s Webinar Topics1. What Is Remarketing and Why Should I Use It?2. Top 5 Tips To Create The Best Remarketing Campaigns3. How To Increase Interaction With Users and Ultimately Close a Deal #wm123
  3. 3. Today’s Webinar Topics1. What Is Remarketing and Why Should I Use It?2. Top 5 Tips To Create The Best Remarketing Campaigns3. How To Increase Interaction With Users and Ultimately Close a Deal #wm123
  4. 4. What is Remarketing?• When you re-market to users who have visited certain pages in your website.• Classify them as “Qualified users” where they have a higher chance of converting than other traffic. #wm123
  5. 5. Why should I use Remarketing?• Increase the value of your current campaign  Closing Users that visited but did not convert• Increase the value of a new campaign  Retarget users who converted, and look for them to convert again #wm123
  6. 6. Targeted Traffic General Traffic Interested Traffic Engaged Traffic Converted Traffic #wm123
  7. 7. Today’s Webinar Topics1. What Is Remarketing and Why Should I Use It?2. Top 5 Tips To Create The Best Remarketing Campaigns3. How To Increase Interaction With Users and Ultimately Close a Deal #wm123
  8. 8. #1Identify Your Goals andDetermine Traffic Type #wm123
  9. 9. #2Offer Unique or Different Offers When Remarketing #wm123
  10. 10. #3Seize the Opportunity to Use Image Ads #wm123
  11. 11. #4Personalize & Tailor Ad’s to Each Remarketing Campaign #wm123
  12. 12. #5Determine the BestTime to Remarket #wm123
  13. 13. Today’s Webinar Topics1. What Is Remarketing and Why Should I Use It?2. Top 5 Tips To Create The Best Remarketing Campaigns3. How To Increase Interaction With Users and Ultimately Close a Deal #wm123
  14. 14. How to Increase Interaction • Continue to market, show Deals, etc. Average customer visits a site 5 or 6 times before purchasing • Keep on showing up, get your brand stuck in their head, so when they are ready to purchase, they come to you instead of others •Entice audience by signing up for an email or webinar to keep them excited about several offers. #wm123
  15. 15. Summary: Key Components of Remarketing•Key Components •Define Your Goals •Define Target Audience •Gender, Location, Age, Etc. •Determine Traffic Type •General, Segmented, Specific •Ad Type •Image, text, etc.•Interaction Tips •Continuous Marketing •Different/Unique Offers #wm123
  16. 16. Questions?
  17. 17. Contact Information Search Engine Marketing – A PerspectiveContact Us for a detailed Custom Analysis ofyour website!Please contact: @Webmarketing123 #wm123Mark Powers(800) 619 1570mark@webmarketing123.com
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