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Slide 1:The Present & Future of Digital Marketing John Lambie Regional Digital Creative Director Bates141 © 2008 Bates141
Slide 2: Agenda • The Past • Where have we been? Thru the lens of: • The survivors • The Marketing Tools • The Present • The Web • Where are we now? • The Mobile Space • The thrivers • The Social Grid • The Future • Advertising • Where are we going? • Shopping • The drivers © 2008 Bates141
Slide 3: The Past: DotCom Madness W
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