Microsoft PowerPoint - 2_Day_Marketing_ToolsDocument Transcript
Free or low cost tools to
help market your
What do we do now ?
What would you like to do ?
What tools can we use ?
This is a web-based "FREE" mailing list site.
Things it can be used for:
• Keeping in touch with your family
• Keeping in touch with old friends
• Keeping your clients up to date with new products
• Keeping your employees up to date
• Discussion groups
• Webmasters keeping their visitors informed
do you need one?
Did you know that there are tools in a
website "hosting" service that will help
you to market... like?
Website Hosting Tools
Lets look at some of the tools you get....
Website Hosting cont..
What "hosting" plan is right for you?
Free Website Hosting
Will a Free hosting plan be right for you?
Look at what tools they have to offer.
• Bandwidth / Traffic usage?
o Free web hosts impose a limit on the amount of traffic your website
can use per day and per month. This means that if the pages (and
graphic images) on your site is loaded by visitors beyond a certain
number of times per day (or per month), the web host will disable
your web site (or perhaps send you a bill). It is difficult to
recommend a specific minimum amount of bandwidth, since it
depends on how you design your site, your target audience, and the
number of visitors you're able to attract to your site. In general,
100MB traffic per month is too little for anything other than your
personal home page and 1-3GB traffic per month is usually
adequate for a simple site just starting out.
One of the top rated FREE web hosting service
What do you get for FREE?
This site is a blog
What is a blog?
Many blogs provide commentary or news on a particular subject; others
function as more personal online diaries. A typical blog combines text,
images, and links to other blogs, Web pages, and other media related to
its topic. The ability for readers to leave comments in an interactive
format is an important part of many blogs. Most blogs are primarily
textual, although some focus on art (artlog), photographs (photoblog),
sketches (sketchblog), videos (vlog), music (MP3 blog), audio
(podcasting), which are part of a wider network of social media. Micro-
blogging is another type of blogging, one which consists of blogs with
very short posts. As of December 2007, blog search engine Technorati
was tracking more than 112 million blogs. With the advent of video
blogging, the word blog has taken on an even looser meaning — that of
any bit of media wherein the subject expresses his opinion or simply talks
Information from: http://en.wikipedia.org/wiki/Blog
"Content for the Site"
What can we put on the site that will inform your
buyers of things on the farm/market.
• Video Clips
• Calendar / updates
• online newsletter
• Sales / Specials
What is a podcast?
A podcast is a series of audio or video digital-media files
which is distributed over the Internet by syndicated
download, through Web feeds, to portable media players
and personal computers. Though the same content may
also be made available by direct download or streaming, a
podcast is distinguished from other digital-media formats by
its ability to be syndicated, subscribed to, and downloaded
automatically when new content is added.
"How do we Podcast"
We use a program called ...
" Images / Pictures "
You need pictures and some adjustments
on them.. Don't want to spend money on
software to do that.. well its all online...
" Images / Pictures "
Thank you for your time
Please remember that the tools we
talked about that are free could go
away anytime.. so always have a
alternate plan and always made some
form of backups of what you are