“Wal-Mart With Wings” What's Next in Web Hosting? BusinessWeek: “Ryanair's profits for the six months ended Sept. 30 soared to $422 million, on sales of $1.6 billion … Ryanair uses its website, with 15M unique visitors/month, to boost ancillary revenues. The company gets commissions from sales rental cars, hotel rooms, ski packages, and travel insurance. For the year ended Mar. 31, such ancillary revenues rose to $332 million .”
DreamHost vs TheWHIR What's Next in Web Hosting? Fun fact: The 10 highest traffic web hosting providers each have more reach than the 10 highest traffic web hosting directories.
Is Your ARPU Increasing by 42% Per Year? What's Next in Web Hosting? Morgan Stanley Says: “Significant targeting / conversion improvements could bolster annual global revenue per unique user of $9 for Google (+42%) and $10 for Yahoo! (+29%) 2-3x in next 5 years.”
The Industry Standard Approach What's Next in Web Hosting?
GoDaddy: 1,000 email accounts
DreamHost: 3,000 email accounts
1&1: 2,500 email accounts
LunarPages: Unlimited email accounts
iPowerWeb: 2,500 email accounts
BlueHost: 2,500 email accounts
PowWeb: Unlimited email accounts
A Few Other Options What's Next in Web Hosting?
SaaS Apps: Pay Per Seat
Amazon EC2: Pay Per Hour
Amazon S3: Pay Per GB
OpSource: “Success Based Pricing”
Shopster: Hosting + Drop Shipping
MySpace: Free; made $900M in Advertising
What's Next in Web Hosting? New Communication Strategies
One Size Doesn’t Fit All What's Next in Web Hosting? Commerce: what we’re aiming for Content: reaches out to prospects Context: different info for different audience Community: gets multiple parties involved in conversation Personalization: the better to deliver the most effective sales pitch for every customer Vertical Search: better customer service + possible monetization opportunity Source: Read/Write Web’s Web 3.0 equation
Knowledge is Power: Three Case Studies What's Next in Web Hosting?