Sustainability & Tech Roadmaps - Ontario Clean Technology Business to Business Seminar

MasdarSustainability & Technology Roadmaps
By: Dr. Nawal Al-Hosany
Associate Director – Sustainability
Mark Bone-Knell
Department Manager – Intellectual Property

Outline
Introduction
Sustainability Definition
Sustainability Approach at MasdarCity
The Masdar Technology Roadmap
Potential Areas of cooperation

What is Sustainability?

Reducing our impact on our planet and a better way to do business
Earth's resources MUST be used at a rate at which it can be replenished.
Protecting our environment (future generations)
Being as energy efficientas possible
Reducing and recycling waste
Minimising pollution

… a better way to do business
… a value-added, problem-solving approach
… the practice of delivering solutions that create a desirable future for people, business, environment
… a healthy state of dynamic balance between human and natural systems
“In the 21st Century, global citizenship is not just a corporate responsibility, but also a prime business opportunity to grow our company in new ways.”— Debra Dunn, Senior VP, Hewlett-Packard

Masdar City sustainability vision
A Sustainable City
providing the highest quality of life with the lowest environmental footprint
Carbon Neutral
100 % Renewable Energy
Zero Waste
Fossil Fuel Free Zone

Masdar’s Strategic Objectives
Promote Triple Bottom Line (TBL) excellence and integration
Be a catalyst in TBL and cultural transformation of the region and beyond
Create innovations and practices that provide a “Masdar Product Line”
Assess new creative sustainable solutions and practices
Encourage sustainable practices, addressing challenges, and to further global knowledge

Masdar’s Sustainable Solutions Defined
Sustainable solutions create tenant value and innovation from economically viable, environmentally sensitive, and socially responsible approaches:
Apply sustainability principles to planning, design, construction, and operations
Favor long-term, systems-oriented, high-value problem-solving
Reduce life cycle costs
Reduce energy, water, and material consumption
Reduce waste in all forms, including emissions and heat
Engage tenant employees and stakeholders positively
Protect natural resources for use by future generations

MASDAR requires a spectrum of solutions
Selection of resources and technologies
Criteria for success
Technology Specifications
Land Use Plan
Phasing and financing
Detailed design and construction
Master Plan
Design Phase refinement
Regulatory Controls
Vendor proposals
Site conditions
Physically-based detailed modeling
Integrated Systems Model
KPIs
Sustainability Dashboard

Sustainability Management System
Measure
Visualize
Manage
Operate

Sustainability Performance Themes

100% Renewable Energy

Carbon Neutral

Balancing Passive and Active Strategies

Zero Waste

Water Conservation

Mobility
No fossil fuel cars
Walking
Cycling
Segways

Benefit of Being a Masdar “Strategic Enterprise”
Decline in Living Systems
Consequences for Business:
Governments, standards, regulations
Competition, prices, shortages, insurance
Customer pressure, boycotts, bad publicity
Employee recruiting, retention
Community expectations and relations
Defensive Enterprise
Masdar Strategic Enterprise
Time
Population and Demand
(Population x Affluence)

Masdar’s Bundles of Services:Achieving a Truly Sustainable Future
Urban Sustainability
Industrial Sustainability
Governance
Sustainability
Federal Sustainability

Complete Water Cycle Mgt
Context-Sensitive & Cultural Solutions
Green Buildings
Community Engagement
Ecological Currency
Natural Water Treatment
GHG Mitigation
Renewable Energy
LEAN Manufacturing
Green Chemistry
By-Product Synergy
Industrial Ecology
Pollution Prevention
Corporate Social Responsibility
Social Impact Analysis
GHG Mitigation
Base development ratio
Total Land Solutions
Green Buildings
Green Deconstruction
Env’l Mgt Systems
Sustainability Master Planning
Renewable Energy
Energy Efficiency

City provides systems-oriented, long-term solutions to complex problems - the hallmark of sustainable solutions for the future!

The Masdar Technology Roadmap Process
By: Mark Bone-Knell
Department Manager – Masdar PDU
Intellectual Property
Knowledge Management
Technology Roadmap Delivery

Roadmaps decision framework
Technology
Development and
Application
Socially Acceptable
Socially
Acceptable
Environmentally Effective
Innovation
and
Sustainability
Economic
and
Commercial
Economically
Viable

Align and meet Masdar Sustainable Policies and followed comprehensive selection process
Create enhanced business value to complement the business model & close gaps
Capture integration across Water, Waste Management, Energy, ICT, and Transportation
Driven from global market analysis, international partners, global leaders and innovative companies in the industry sectors
Provide solutions that incorporates the highest technological solution with operations flexibility and asset integration
Contain recent and pending technology breakthroughs, new combinations of existing innovations, and side benefits
To provide a platform for future technology commercial deployment

Decision Framework

Roadmaps decision framework

Technology Gap Analysis
The Technology Roadmap process is tailored to identify the key gaps in the demands / expectations across all technology sectors:
Water
Waste
Energy / District Cooling
ICT
Transportation

Technology Gap Analysis

Base Projects & Primary Projects
Dry MRF + In-Vessel Composting
Biomass burner – construction wood waste
Waste minimization and AWCS
Alternative water options-Dew/Fog collector
Reduce undercroft lighting and ventilation
Reduce non-resident building electrical load
Geothermal energy + pumping to demand
Reduce street lighting load
Add 1 MW PV ground mount to 10 MW farm
Eliminate blackwater treatment electrical load – use biogas from anaerobic digestion
Reduce water distribution energy load
Water supply from seawater or groundwater
RO desalination plant on-site
Flora/Fauna/Wildlife/People optimization
Increase electrical distribution efficiency
Reduce ICT and PRT demand

28% Energy gap compare to 44% gap
for 10% better than AD reference results
11% Energy gap compare to 31% gap
for demand < 40% AD reference w/Roadmaps
Use Seawater or Off-Site Ground Water for potable water w/Green Power at intake or well location
On-site Desalination, Brine Management & Reuse
All Energy Projects in top 31 ranked Roadmaps

Fast Track Business Cases – 2009 Pilots / Studies