Managing your Career: How to sell yourself and attain your career goals

The material contained in this document is strictly confidential and the sole property of SHI Capital Inc and Snelgrove Associates. Beyond distribution to internal recipients for appraisal, this document may not be reproduced in whole or in part for any purpose without the express written permission of SHI Capital Inc. or Snelgrove Associates Managing your Career How to sell yourself and attain your career goals Prepared for Post-Doctoral Fellowship Program Ontario Ministry of Research and Innovation October 7, 2008 Teresa Snelgrove , Managing Director Boyden, Global Executive Search

CONTENTS

How to Sell Yourself

Science and Business: The Challenges

The Importance of Networking

Voices from the Trenches

Questions

Private and Confidential | 9 How to manage your career efficiently Efficient career management requires constant attention CONSULTING FIRMS INVESTMENT BANKS DUE DILIGENCE MANGEMENT STRATEGY FINANCIAL NETWORK POWER TRANS - ACTIONAL INFORMED INFORMED APPROACH APPROACH STAY PUT JOB SEARCH STABILITY INTERNAL PROMOTION FEAR ? FINANCIAL INTELLECTUAL CONFLICT ? COMFORT ZONE AMBITIONS AND DREAMS INFORMED INFORMED APPROACH APPROACH Managing Your Career: A Four Step Process

Define your product (i.e.: YOU!)

Determine your market

Make a plan

Use effective marketing channels *

* Borrowed unabashedly from William Bridges’ “You & Co.”

Private and Confidential | 10 STEP 1: Define Yourself Being self-aware of your true abilities is paramount in identifying key employment opportunities Define your product, define yourself Part I : What value can I add to my future employer or company ?

Things I do well

Things I like to do

Things I can do all day and it doesn’t feel like “work”

Things I don’t mind going the “extra mile for”

Private and Confidential | 11 A great job is also a job that allows you to learn, grow and one who opens doors to bigger/greater opportunities STEP 1: Define Yourself Define your product, define yourself Why do I want this now?

A “foot-in-the-door”

A stepping stone for something greater

A great learning experience to broaden my skill set

4. A comfortable place to earn a living

Private and Confidential | 12 STEP 2: Identify your target jobs Your qualifications will help you identify the potential employment opportunities, but DO NOT limit yourself, think outside the box! Determine your market, your target jobs Take a long, HARD look at yourself and be realistic

The first job is rarely the ideal job

Your qualification might not be a perfect fit

Break the “lack of experience” vicious circle

Do your due diligence

Private and Confidential | 13 Cliché ALERT : You only have one chance to make a good impression! STEP 3: THE PLAN Make a Plan Create your own “marketing plan”

Define your goals

Define your target audience

Efficiently communicate the value of your product (e.g.: The Elevator Pitch)

4. Become visible to your audience (Networking)

Private and Confidential | 14 STEP 4: GET OUT THERE !!! Maximize your exposure by using different and original ways of communicating your interests and goals Use Effective Marketing Channels GET OUT THERE AND NETWORK

Industry organizations and contacts

Business acquaintances

Recruiters

4. Volunteering

Private and Confidential | 16 Take home message

Take home message:

Clarify career objectives

Keep your CV tweaked

Maintain industry knowledge

Network, network, network

Feel good about your accomplishments

In Summary

Private and Confidential | 22 Networking: Breaking the stigma “ Networking” often has a negative connotation "More business decisions occur over lunch and dinner than at any other time, yet no MBA courses are given on the subject." -Peter Drucker, Business Management Guru "You can use your business card to get the other person's business card. As far as I'm concerned, this is the one truly legitimate benefit of business cards." -Bob Burg, Author/Motivational Speaker “ The currency of real networking is not greed but generosity.” -Keith Ferrazzi, Author Never Eat Alone

Private and Confidential | 18 Challenges in finding your first job Making the jump from a purely academic training to the practical world of business can be very challenging How to bridge the gap between Science and Business ? Learn on your own In Grad. School, you learn how to learn Get a mentor Learn from experienced individuals Volunteer Gain invaluable experience

Private and Confidential | 20 Timeline 1996 First Science Mentor 2002 Grad School 2005 MaRS Ent101 2006-2007 Networking Volunteering Seminar Extracurricular course 2007 First Job 2004 First Bus. Mentor 2008 Headhunters Maximize your chance of success by leveraging the kind of activities you pursue in order to gain experience

Sample Career Path Timeline

Conclusion

Questions?

Teresa Snelgrove’s Journey Phase 1 Post - Grad Acceptance at Law School and Masters which to do? Professors Birth of first Child – Stay at home? Family Husband Is time right to do something outside the home? Is the time right to go back to school? Professional Colleagues Professional Colleagues Another Retail Venture – Is it Viable (VC) Students Clients Clients Do I have the Skills to do well? Phase 3 Retail Phase 4 PHD Phase 5 Academic Track Phase 6 Retail M.Ed Phase 7 Executive Search Phase 2 Family Family PHD Supervisor Hospital Clinicians Hospital Clinicians Family Husband Competitors Competitors VCs VCs Teaching at University – natural progression, but is it right?