Entrepreneurship 101 - Introduction to Marketing
by MaRS Discovery District on Oct 29, 2010
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Speaker: Jon Worren ...
Speaker: Jon Worren
Jon covers the basic concepts and principles of marketing for early stage start-ups by introducing participants to the “marketing toolkit” and using real-life examples to illustrate points that are relevant to start-ups. We address the unique challenges of marketing technology products and include tips on how to create a marketing plan for a technology start-up.
See more including a video at http://www.marsdd.com/events/details.html?uuid=0e99af3d-fd22-4805-9fd2-c389608ed952
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