0
Digital Trends           Changes in the Academia Landscape                            Colorado State University           ...
Digital Trends| Changes in the Academia Landscape      NOTES      This is an abridged version of Amy’s presentation offerin...
I O      A R   E NS C
Incoming Freshmen 2012           Born in 1994Age 8   Age 10   Age 12   Age 13
These are the first Web 2.0 Natives
Expectations
Distinctions
Online Education* Students are not necessarily digitally literate
Disruption
S.S. A                   cade                          miaTechnology
Digital Trends| Changes in the Academia Landscape     Webbmedia Group                                           267-342-43...
Digital Trends| Changes in the Academia Landscape      OUR WORK                                           267-342-4300 inf...
Digital Trends| Changes in the Academia Landscape      LEADERSHIP      Amy Webb, CEO      • Former journalist (Newsweek, W...
Digital Trends| Changes in the Academia Landscape                                      Five Digital Trends in Academia    ...
Digital Trends| Changes in the Academia Landscape               5 Digital trends                                          ...
Digital Trends| Changes in the Academia Landscape                         <social video>                                  ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape          Case Study: Blair Fowler                                       ...
Digital Trends| Changes in the Academia LandscapeCase StudyBlair Fowler                     What: Teens/ twenty-somethings...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape                             Paradigm Shift          Easy for teenagers  ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape                                                    m e n t              ...
Name of CSU Class - Date of Lecture                                   Shared                                  whiteboard  ...
Digital Trends| Changes in the Academia Landscape  Not just for distance-learning               Audience engagement       ...
Digital Trends| Changes in the Academia Landscape  Not just for distance-learning                  Student engagement     ...
Digital Trends| Changes in the Academia Landscape                        </social video>                                  ...
Digital Trends| Changes in the Academia Landscape                        <virtual desks>                                  ...
Digital Trends| Changes in the Academia Landscape                           Cloud Repositories                            ...
Digital Trends| Changes in the Academia Landscape                   Cloud Service Aggregators                             ...
Digital Trends| Changes in the Academia Landscape                   Cloud Service Aggregators                             ...
Digital Trends| Changes in the Academia Landscape                                                     Blackboard offers    ...
Digital Trends| Changes in the Academia Landscape        Are there other ways you can join              your students at t...
Digital Trends| Changes in the Academia Landscape                       </virtual desks>                                  ...
Digital Trends| Changes in the Academia Landscape          <computational search>                                         ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape                                live demo                                ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape         There are more sophisticated ways of crunching and interpreting ...
Digital Trends| Changes in the Academia Landscape         </computational search>                                         ...
Digital Trends| Changes in the Academia Landscape               <artificial assistants>                                    ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape                                         Sonar                           ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape             Longhand Division vs Calculator                       HTML v...
Digital Trends| Changes in the Academia Landscape               These resources are inevitable.               Teach as com...
Digital Trends| Changes in the Academia Landscape              </artificial assistants>                                    ...
Digital Trends| Changes in the Academia Landscape                      <crowdfunding>                                     ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape        Lots of learning and education-based projects.                   ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape              Essentially, you’re pre-buying a product                 wh...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape                                               • Must have raised < $1m i...
Digital Trends| Changes in the Academia Landscape  Changes the entrepreneurial space  Increases opportunities to launch  *...
Digital Trends| Changes in the Academia Landscape                     </crowdfunding>                                     ...
Digital Trends| Changes in the Academia Landscape       5 recommendations                                           267-34...
Digital Trends| Changes in the Academia Landscape  #1. Create new positions and add experience to your boards             ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape           Make these positions visible.          Demonstrate your leader...
Digital Trends| Changes in the Academia Landscape           #2. No Tenured Prof Left Behind!                              ...
Digital Trends| Changes in the Academia Landscape          University Professors: Prerequisites*                          ...
Digital Trends| Changes in the Academia Landscape               When professors in your      department can’t work the pro...
Digital Trends| Changes in the Academia Landscape   Consider asking for alumni support in a different way:                 ...
Digital Trends| Changes in the Academia Landscape   Professors: You can still be an authority in   your area and ask for h...
Digital Trends| Changes in the Academia Landscape        #3. Build a Staff-Only Gadget Lab!                                ...
Digital Trends| Changes in the Academia Landscape                       Sample Gadget Lab List    • iPad    • iPhone      ...
Digital Trends| Changes in the Academia Landscape     Available to all Staff: admins, researchers,     tenured professors, ...
Digital Trends| Changes in the Academia Landscape                                           267-342-4300 info@webbmediagro...
Digital Trends| Changes in the Academia Landscape                     Download one app a week.        Take notes using a s...
Digital Trends| Changes in the Academia Landscape        #4. Your curriculum must be iterative.                           ...
Digital Trends| Changes in the Academia Landscape    • Entrepreneurship fundamentals shouldn’t be a    separate name or co...
Digital Trends| Changes in the Academia Landscape  Marketing: What agencies want now  Accounting/ Finance: Modern case stu...
Digital Trends| Changes in the Academia Landscape                          #5. Cross-pollinate                            ...
Digital Trends| Changes in the Academia LandscapeIdeally, CSU business students should also learn:                     • A...
Digital Trends| Changes in the Academia Landscape          How can you enhance the in-person              student with dig...
Digital Trends| Changes in the Academia Landscape                                                      You made it!       ...
Digital Trends| Changes in the Academia Landscape          Amy’s new book is “Data, A Love Story”                    @Data...
Digital Trends| Changes in the Academia Landscape                          THANKS!                     Amy’s Coordinates  ...
Digital Trends For Academia
Digital Trends For Academia
Upcoming SlideShare
Loading in...5
×

Digital Trends For Academia

1,460

Published on

Published in: Education
2 Comments
7 Likes
Statistics
Notes
  • Totally agree. There are so many upstarts: Skillshare, General Assembly, Khan Academy...
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Enjoyed your talk at CSU earlier this month. I have been enrolled in a Skillshare course on lean startups, just to see what is going on.
    A colleague asked me what it was like. I said. 'Oh, it's pretty basic. Of course, that is what people are supposed to say when they are in the process of being disrupted.' A few iterations away isn't very far away.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total Views
1,460
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
16
Comments
2
Likes
7
Embeds 0
No embeds

No notes for slide

Transcript of "Digital Trends For Academia"

  1. 1. Digital Trends Changes in the Academia Landscape Colorado State University September 5 | College of BusinessSept. 5, 2012 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  2. 2. Digital Trends| Changes in the Academia Landscape NOTES This is an abridged version of Amy’s presentation offering highlights and main points. Please note that this presentation contained numerous videos and audio elements which are not included here. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  3. 3. I O A R E NS C
  4. 4. Incoming Freshmen 2012 Born in 1994Age 8 Age 10 Age 12 Age 13
  5. 5. These are the first Web 2.0 Natives
  6. 6. Expectations
  7. 7. Distinctions
  8. 8. Online Education* Students are not necessarily digitally literate
  9. 9. Disruption
  10. 10. S.S. A cade miaTechnology
  11. 11. Digital Trends| Changes in the Academia Landscape Webbmedia Group 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  12. 12. Digital Trends| Changes in the Academia Landscape OUR WORK 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  13. 13. Digital Trends| Changes in the Academia Landscape LEADERSHIP Amy Webb, CEO • Former journalist (Newsweek, WSJ - Asia) • MIT Media Lab Research Affiliate • Lecturer at Columbia University • Advise/ invest in several startups • Consulted on curriculum for many universities 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  14. 14. Digital Trends| Changes in the Academia Landscape Five Digital Trends in Academia Today’s Agenda Social Video Virtual Desks Computational Search Artificial Assistants Crowdfunding Five Recommendations For CSU Create New Positions No Tenured Prof Left Behind! Build a Staff-Only Gadget Lab Your Curricula Must Iterate Cross-Pollinate 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  15. 15. Digital Trends| Changes in the Academia Landscape 5 Digital trends 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  16. 16. Digital Trends| Changes in the Academia Landscape <social video> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  17. 17. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  18. 18. Digital Trends| Changes in the Academia Landscape Case Study: Blair Fowler 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  19. 19. Digital Trends| Changes in the Academia LandscapeCase StudyBlair Fowler What: Teens/ twenty-somethings shoot video of themselves talking about what they just bought.“Hauls” are typically shot at home, in bedrooms. Why: In 2010: Blair Fowler, then 17, had a YouTube channel with 6 million views. Older sis Elle’s channel had 14 million views. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  20. 20. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  21. 21. Digital Trends| Changes in the Academia Landscape Paradigm Shift Easy for teenagers Blair helped usher in to make videos a new form of viral on a variety of video marketing. subjects. And they FCC and lawyers know how to build got involved. audiences fast. Clear, positive ROI. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  22. 22. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  23. 23. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  24. 24. Digital Trends| Changes in the Academia Landscape m e n t ta in Edu Entertainment Center 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  25. 25. Name of CSU Class - Date of Lecture Shared whiteboard space + Search + Synched notes + Mobile
  26. 26. Digital Trends| Changes in the Academia Landscape Not just for distance-learning Audience engagement 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  27. 27. Digital Trends| Changes in the Academia Landscape Not just for distance-learning Student engagement 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  28. 28. Digital Trends| Changes in the Academia Landscape </social video> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  29. 29. Digital Trends| Changes in the Academia Landscape <virtual desks> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  30. 30. Digital Trends| Changes in the Academia Landscape Cloud Repositories 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  31. 31. Digital Trends| Changes in the Academia Landscape Cloud Service Aggregators 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  32. 32. Digital Trends| Changes in the Academia Landscape Cloud Service Aggregators 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  33. 33. Digital Trends| Changes in the Academia Landscape Blackboard offers tremendous resources... But isn’t as nimble, iterative or innovative as it could be. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  34. 34. Digital Trends| Changes in the Academia Landscape Are there other ways you can join your students at their virtual desks? 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  35. 35. Digital Trends| Changes in the Academia Landscape </virtual desks> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  36. 36. Digital Trends| Changes in the Academia Landscape <computational search> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  37. 37. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  38. 38. Digital Trends| Changes in the Academia Landscape live demo 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  39. 39. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  40. 40. Digital Trends| Changes in the Academia Landscape There are more sophisticated ways of crunching and interpreting numbers. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  41. 41. Digital Trends| Changes in the Academia Landscape </computational search> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  42. 42. Digital Trends| Changes in the Academia Landscape <artificial assistants> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  43. 43. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  44. 44. Digital Trends| Changes in the Academia Landscape Sonar 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  45. 45. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  46. 46. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  47. 47. Digital Trends| Changes in the Academia Landscape Longhand Division vs Calculator HTML vs Dreamweaver Spell Checker vs Dictionary 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  48. 48. Digital Trends| Changes in the Academia Landscape These resources are inevitable. Teach as complimentary tools. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  49. 49. Digital Trends| Changes in the Academia Landscape </artificial assistants> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  50. 50. Digital Trends| Changes in the Academia Landscape <crowdfunding> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  51. 51. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  52. 52. Digital Trends| Changes in the Academia Landscape Lots of learning and education-based projects. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  53. 53. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  54. 54. Digital Trends| Changes in the Academia Landscape Essentially, you’re pre-buying a product which may or may not get made. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  55. 55. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  56. 56. Digital Trends| Changes in the Academia Landscape • Must have raised < $1m in the past year. • Can crowdfund up to $2m. • Have to make your business plan open to the public. • Legal issues and costs: lawyer has to structure the funding deal and set up the paperwork. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  57. 57. Digital Trends| Changes in the Academia Landscape Changes the entrepreneurial space Increases opportunities to launch *Also opportunity to monetize distance learning in support... 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  58. 58. Digital Trends| Changes in the Academia Landscape </crowdfunding> 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  59. 59. Digital Trends| Changes in the Academia Landscape 5 recommendations 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  60. 60. Digital Trends| Changes in the Academia Landscape #1. Create new positions and add experience to your boards 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  61. 61. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  62. 62. Digital Trends| Changes in the Academia Landscape Make these positions visible. Demonstrate your leadership. Spearhead new programs; follow through. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  63. 63. Digital Trends| Changes in the Academia Landscape #2. No Tenured Prof Left Behind! 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  64. 64. Digital Trends| Changes in the Academia Landscape University Professors: Prerequisites* *as of 12:00pm on Sept. 5th • Email; Emailing and opening attachments • Internal systems (Blackboard, Moodle, etc.) • How to use your Crestron system in class. • How to use track changes/ notes. • Cloud systems: Google Docs, Dropbox, Evernote. Also, know what the cloud is. • Twitter and Facebook fundamentals, lexicon. • YouTube fundamentals, lexicon. • How to properly search for information online. • How to text message. • Read media-tech blogs daily: All Things D, Mashable, Techland, etc. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  65. 65. Digital Trends| Changes in the Academia Landscape When professors in your department can’t work the projector system properly or open an email attachment, it undermines your college’s authority. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  66. 66. Digital Trends| Changes in the Academia Landscape Consider asking for alumni support in a different way: Reverse Mentorship. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  67. 67. Digital Trends| Changes in the Academia Landscape Professors: You can still be an authority in your area and ask for help with newer tools. The longer you wait, the bigger the digital divide you’ll have to cross. Administration: This is a battle you must choose to fight. You’re doing a disservice to your students otherwise. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  68. 68. Digital Trends| Changes in the Academia Landscape #3. Build a Staff-Only Gadget Lab! 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  69. 69. Digital Trends| Changes in the Academia Landscape Sample Gadget Lab List • iPad • iPhone • App allowance (iTunes card) • Kindle • Digital camera • Nook • Digital video camera • Sony e-Reader • Digital audio recorder • Samsung Galaxy Tab • Subscriptions to Spokeo, Spotify, etc. • HP Tablet • Kinect • Chromebook • PS3 • BlackBerry phone • All necessary batteries and cables • Windows OS laptop • Mac OS laptop 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  70. 70. Digital Trends| Changes in the Academia Landscape Available to all Staff: admins, researchers, tenured professors, adjuncts, deans, etc. Check in/out equipment for a limited time. “Play date” for staff only. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  71. 71. Digital Trends| Changes in the Academia Landscape 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  72. 72. Digital Trends| Changes in the Academia Landscape Download one app a week. Take notes using a spreadsheet. Use tags. Delete or keep app once you’re done. Repeat! 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  73. 73. Digital Trends| Changes in the Academia Landscape #4. Your curriculum must be iterative. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  74. 74. Digital Trends| Changes in the Academia Landscape • Entrepreneurship fundamentals shouldn’t be a separate name or concentration anymore. • Current methods for collecting, editing and producing content should be woven into classes. • Syllabi must be made current. 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  75. 75. Digital Trends| Changes in the Academia Landscape Marketing: What agencies want now Accounting/ Finance: Modern case studies (Instagram acquisition); real-world valuations (Facebook, Pinterest) Management: Modern workflow systems; realistic org charts; modern HR (social media) Behavioral Economics (and statistics) for all! 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  76. 76. Digital Trends| Changes in the Academia Landscape #5. Cross-pollinate 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  77. 77. Digital Trends| Changes in the Academia LandscapeIdeally, CSU business students should also learn: • Agile method • Scrum • Project management • Managing remote teams • Social media • Spotting change and trends • Computational search • Deep web search 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  78. 78. Digital Trends| Changes in the Academia Landscape How can you enhance the in-person student with digital tools? How can you enhance the distance learning student with better platforms? 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  79. 79. Digital Trends| Changes in the Academia Landscape You made it! Questions? 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  80. 80. Digital Trends| Changes in the Academia Landscape Amy’s new book is “Data, A Love Story” @DataLoveStory Available for pre-order now. (Penguin) 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  81. 81. Digital Trends| Changes in the Academia Landscape THANKS! Amy’s Coordinates Email: info@webbmediagroup.com Twitter, etc: @webbmedia Tel: 267-342-4300 267-342-4300 info@webbmediagroup.com webbmediagroup.com
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×