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Selling the Value of User-Centered Design

by VP, Experience Design at Manifest Digital on May 11, 2009

  • 14,382 views

The presentation covers:...

The presentation covers:
* Why is user-centered design important?
* How do I communicate the value of user-centered design?
* Understanding how to prove, if necessary, a return on investment (ROI)
* A role playing exercise for selling the value of user-centered design to various project/client stakeholders

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Selling the Value of User-Centered Design Selling the Value of User-Centered Design Presentation Transcript