12. Integration / Tools
• Link Tweets to Facebook
• Link Facebook Updates to Twitter
• Use Social Media Apps and Tools from your Phone
• Use all-in-one tools link PING.fm
• Use team sharing tools like CoTweet or HootSuite
These are options, but not always appropriate.
13. How to know when you’re Getting It
• You’re okay with talking to a competitor
• You don’t feel pressure to SELL
• You understand that excellent customer
service is the underlying key