We Are Social's Guide to Social, Digital and Mobile in Cambodia Dec 2011
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We Are Social's Guide to Social, Digital and Mobile in Cambodia Dec 2011

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This is the December 2011 edition of We Are Social Singapore’s guide to Social, Digital and Mobile in Cambodia. You can find more of these Asia reports at http://wearesocial.sg

This is the December 2011 edition of We Are Social Singapore’s guide to Social, Digital and Mobile in Cambodia. You can find more of these Asia reports at http://wearesocial.sg

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http://wearesocial.net 3872
http://wearesocial.sg 2411
http://www.penn-olson.com 574
http://www.techinasia.com 332
http://wearesocial.com 146
http://ticsyformacion.com 87
http://feeds.feedburner.com 70
http://www.allthingstechnology.net 67
http://feeds2.feedburner.com 41
http://digitalapprentices.collected.info 35
http://translate.googleusercontent.com 10
http://dingeunddevelopment.collected.info 8
http://tweets.khmerbird.com 6
http://hashify.me 3
http://webcache.googleusercontent.com 3
http://chinesemedia.collected.info 3
http://alfredovela.wordpress.com 3
http://aseanstartup.com 2
http://www.linkedin.com 2
http://a0.twimg.com 2
https://si0.twimg.com 1
http://www.twylah.com 1
http://www.google.com 1
http://www.excite-webtl.jp 1
http://cureforthecommondigital.collected.info 1
http://doggington.collected.info 1
http://sg.finance.yahoo.com 1
http://news.google.com 1
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We Are Social's Guide to Social, Digital and Mobile in Cambodia Dec 2011 We Are Social's Guide to Social, Digital and Mobile in Cambodia Dec 2011 Presentation Transcript

  • SOCIAL, DIGITAL AND MOBILE INCAMBODIA we are social DECEMBER 2011
  • we are social FOR MORE INFO ON THIS REPORT, PLEASE CONTACT SIMON KEMP AT WE ARE SOCIAL: SIMON.KEMP@WEARESOCIAL.SG @WEARESOCIALSG +65 9146 5356 DJESKI HTTP://WEARESOCIAL.SGwe are social
  • CAMBODIA 13,395,682 20% 80% TOTAL POPULATION URBAN RURAL 329,680 2% INTERNET USERS INTERNET PENETRATION 412,360 3% USERS ON TOP SOCIAL NETWORK SOCIAL NETWORK PENETRATION 10,189,746 76 % MOBILE SUBSCRIBERS MOBILE PENETRATION SOURCES: UN DATA ACCESSED NOV 2011; INTERNET WORLD STATS ACCESSED NOV 2011;we are social LATEST SITE-REPORTED FIGURES AS AT NOV 2011; OPERATOR-REPORTED FIGURES AS CITED ON WIKIPEDIA, ACCESSED NOV 2011
  • MORE THAN HALF OF CAMBODIA’S POPULATION IS BELOW THE AGE OF 20we are social SOURCE: PHNOM PENH DAILY
  • CAMBODIA IS A MOBILE NATION 76% VS 3% MOBILE PHONE FIXED LINE PHONE PENETRATION PENETRATIONwe are social SOURCE: ITU.INT
  • THERE ARE 10 OFFICIAL MOBILE NETWORK OPERATORS IN CAMBODIAwe are social SOURCE: ITU.INT
  • MOBILE PHONES THAT ACCEPT 3 SIM CARDS AT THE SAME TIME ARE COMMON IN CAMBODIAwe are social SOURCE: BBC
  • THERE ARE 229 INTERNET CAFÉS IN CAMBODIAwe are social SOURCE: ITU.INT
  • SOCIAL MEDIA USERS OUTNUMBER INTERNET USERS IN CAMBODIA 412,360 VS 329,680 FACEBOOK USERS INTERNET USERS IN CAMBODIA IN CAMBODIAwe are social SOURCE: FACEBOOK REPORTED FIGURES, NOVEMBER 2011, AND INTERNET WORLD STATS, NOVEMBER 2011
  • FACEBOOK DEMOGRAPHICS IN CAMBODIA 55-64: 65+: 45-54: 1% 1% 35--44: 1% 4% 13-17: 16% 25-34: FEMALE: 27% MALE: 38% 62% 18-24: 49%we are social SOURCE: FACEBOOK, AS CITED IN SOCIALBAKERS, NOVEMBER 2011
  • TOP FACEBOOK PAGES IN CAMBODIA # BRAND PAGE LIKES GROWTH 1 K TOP 46,661 10.40% 2 U.S. EMBASSY PHNOM PENH, CAMBODIA 22,962 56.01% 3 SWITCH AD & PRO 225 0.00% 4 HOMETOWN HOTEL 26 0.00%we are social SOURCE: FACEBOOK, AS CITED IN SOCIALBAKERS, NOVEMBER 2011
  • MORE ASIAN SOCIAL, DIGITAL AND MOBILE STATS: HTTP://WEARESOCIAL.SGwe are social
  • SIMON KEMP LAM CAI YU MANAGING DIRECTOR ACCOUNT EXECUTIVE @ESKIMON @HICAIS SIMON.KEMP@WEARESOCIAL.SG CAIYU.LAM@WEARESOCIAL.SG HTTP://WEARESOCIAL.SG HTTP://WEARESOCIAL.SGwe are social