BLOG ON ZINGME

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BLOG ON ZINGME

  1. 1. Blog on Zing MeEmotion platform for brand inspiration
  2. 2. Overview
  3. 3. Blog was the houses of Vietnam netcitizens So, it has become the indispensable application for Zing Me “ Blog, the key application on Zing Me.
  4. 4. About the blogger community on Zing Me ● 15,000 blogs per day ● 160,000 daily active user ● 7 comments per blog 57% 43% Gender Age
  5. 5. Blog contest application on Zing Me Brand identity customization Viral features (Share, like, comment) Admin tools
  6. 6. PR in blog community Blog community microsite Fan page blog Hot blogger Hot blogger
  7. 7. Case study
  8. 8. Campaign for C2 green tea Duration: 4 weeks from 26/10/2010 to 23/11/2010
  9. 9. Design Hompage application Introduction Contest entry
  10. 10. Result ● 10,800 bloggers joinned ● Over 14,000 blogs ● 325,000 pageviews ● Over 210,000 visits
  11. 11. Conclusion ● Zing me has blogger community ● They have had the habit & motivation blogging ● Blog platform on Zing Me has fulfill features for brand inspiration ● Many brands have had the success with our platform
  12. 12. Zing Me blog, emotion the platform Emoticon Theme, music, MTV & pichture HTML Formatting bar writting space privacy setting
  13. 13. Zing Me blog, the emotion platform Quick reaction Interaction (comment & like) Who viewed Ranking point share
  14. 14. The ranking point, blogging motivation Standard

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