Smartphone growth in less than 4 years surpasses 30 years of PC growth
Likewise Tablet growth surpasses PCs in only 4 years
Smartphones have quickly become the computer of choice worldwide
Mobile puts the processing power of a mainframe into the hands of the entire world
Smartphone sales hit nearly 1.5M units in 2015
Drones as flying smartphones? - voice, video, messaging, GPS. What's next?
Mobile Internet is the Internet. Smartphones and tablets account for over 50% of internet access in 2015
Why Facebook is a mobile first company
Mobile is not just physical location, it also means in home and on WiFi
Mobile is not a niche use case of the internet
Build for mobile first and the opportunity is exponentially greater
While Android is greater proportion of smartphone units vs iOS, iOS is a much greater proportion of Black Friday sales in 2015 - it's about the mobile purchasing experience
Extending the user interaction througout the OS platform through the App experience is key to owning the ecosystem
A mobile platform is not limited to the smartphone OS alone
The cycle continues from a generic Web experience to standalone mobile apps and now to a bundled platform experience keeping the user engaged within a multi-functional proprietary platform.
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