Presentation: Rapid Deployment w/ Genesis Framework
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Presentation: Rapid Deployment w/ Genesis Framework

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I’m really looking forward to doing this talk because I’m such a huge fan of Genesis Framework and have been since it was introduced by Brian Gardner and the people at Studiopress. During my talk......

I’m really looking forward to doing this talk because I’m such a huge fan of Genesis Framework and have been since it was introduced by Brian Gardner and the people at Studiopress. During my talk we will cover the following:

What is a theme framework?
Advantages to using a theme framework
What is a child theme?
Setup & Configuration of Genesis w/ a child theme
How to Extend Genesis w/ Plugins

During the session I will actually build a website w/ a sample child theme live and demonstrate the flexibility of the framework in terms of designing a website to look exactly how you want it to look. I will also demonstrate how WordPress can be a totally customizable content management solution w/ the help of Genesis Framework that can be turned over to your clients w/ total confidence that you have delivered a scalable, flexible solution to meet their needs!

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  • This is Spencer…
  • At 5 Months Old, he already knows his way around the ipad…
  • Did you know that last year 22 of every 100 domains registered in the United States ran on WordPress?
  • Advantages to using Theme Frameworks
  • There are several “premium” wordpress theme frameworks on the market, these are just a few w/ pricing…
  • For the sake of this presentation we are going to talk about Genesis Framework because that’s primarily what I work with on a daily basis.
  • Mashable calls Genesis the "best of the best" among WordPress premium frameworks. It's no wonder over 75,000 online publishers trust Genesis to provide a solid foundation for their sites.
  • How Genesis Relates to Your Website…
  • These are some of the reasons I really like Genesis
  • This is an overview of what we are getting ready to do live via my sandbox: http://farm.cottonrohrscheib.com
  • At this point in the presentation we are going to stop the powerpoint and switch over into a live demo of Genesis Framework in action. http://farm.cottonrohrscheib.com
  • At this point we will return from the demonstration and answer any questions anyone might have…
  • Prize Packages: 1 Free Genesis + Child Theme
  • Prize Packages: 1 Free Genesis + Child Theme
  • Please feel free to connect w/ me at any of the following locations online…

Transcript

  • 1. Rapid Project Deployment: Genesis Framework w/ Cotton Rohrscheib Partner / Co-Founder: Pleth, LLC B ATE S V I L L E | JONESBORO | C O N W AY
  • 2. Cotton Rohrscheib: About Me• Partner / Co-Founder: Pleth, LLC• Full-Service Marketing / Creative Agency• Emphasis: Managed Web Hosting, Development• Approach: Custom, Mobile, Drupal, and WordPress• Office Locations: Batesville, Jonesboro, Conway• Over 15yrs Experience w/ SMB, Celebrity, Fortune 500• Currently Manage 100+ WordPress Projects• Involved in Various Other Startups…• Recently Became a Dad… Twitter: @CottonR B ATE S V I L L E | JONESBORO | C O N W AY
  • 3. I Became a Dad in 2012…• I Had Never Changed a Diaper…• I Had Never Been Peed On…• I Had Never Traveled w/ a Baby…• I Had Never Fed a Baby…• I Had No Idea Babies Needed to be Burped…• I Had Never Burped a Baby…• I Had Never Been Spit Up On…• I Had No Idea How Awesome My Wife Was… Twitter: @CottonR B ATE S V I L L E | JONESBORO | C O N W AY
  • 4. B ATE S V I L L E | JONESBORO | C O N W AY
  • 5. B ATE S V I L L E | JONESBORO | C O N W AY
  • 6. Did you know that last year 22 of every 100domains registered in the United Statesran on WordPress? B ATE S V I L L E | JONESBORO | C O N W AY
  • 7. Overview: Theme Frameworks1. Parent / Child Relational Themes2. Project Layers = Core + Framework + Child Theme + Plugins3. Framework Extends Functionality / Flexibility4. Framework Specific Plugins = Opportunity!!5. Framework Specific Child Themes = Opportunity!!6. Frameworks Reduce Development Time7. Frameworks Deliver a More Scalable Solution8. Constant Evolution: Framework & Child Theme Upgrades B ATE S V I L L E | JONESBORO | C O N W AY
  • 8. B ATE S V I L L E | JONESBORO | C O N W AY
  • 9. B ATE S V I L L E | JONESBORO | C O N W AY
  • 10. Mashable calls Genesis the "best of the best"among WordPress premium frameworks.Its no wonder over 75,000 online publishers trust Genesisto provide a solid foundation for their sites. B ATE S V I L L E | JONESBORO | C O N W AY
  • 11. B ATE S V I L L E | JONESBORO | C O N W AY
  • 12. Genesis Framework: Advantages1. Genesis has Integrated SEOM Functionality2. Genesis has Great Looking Turn-Key Designs (Starters)3. Genesis has Unlimited Support, Updates, etc.4. Genesis has State of the Art Security5. Genesis has Incredible Flexibility6. Genesis has Brilliant Developer Community B ATE S V I L L E | JONESBORO | C O N W AY
  • 13. Genesis Framework: Demo1. Standard Wordpress Core Installation - stable release2. Standard Wordpress Core Plugins – your choice3. StudioPress Genesis Framework - wp-content/themes4. StudioPress Genesis Child Theme - wp-content/themes5. StudioPress Genesis Plugins – wp-content/plugins6. Assumptions: Client Content / Graphics, etc. B ATE S V I L L E | JONESBORO | C O N W AY
  • 14. Sandbox URL:farm.cottonrohrscheib.com B ATE S V I L L E | JONESBORO | C O N W AY
  • 15. Genesis Framework: Discussion1. Review of Demonstration2. Questions & Answers3. Bonus: Extending Genesis (Plugins)4. Bonus: Extending Genesis (Hooks) Twitter: @CottonR B ATE S V I L L E | JONESBORO | C O N W AY
  • 16. Genesis Framework: FREEBIES!!! 1. First Person to Tweet… 2. Fifth Person to Tweet… • Prize Package(s): One Free Copy of Genesis Framework w/ (1) Child Theme of Your Choosing B ATE S V I L L E | JONESBORO | C O N W AY
  • 17. Tweet This:I just watched @CottonR build a website using @StudioPressGenesis Framework for #Wordpress at #WCFAY B ATE S V I L L E | JONESBORO | C O N W AY
  • 18. Cotton Rohrscheib: Let’s Connect…1. http://twitter.com/cottonr2. http://facebook.com/cottonr3. http://cottonrohrscheib.com4. http://pleth.com Twitter: @CottonR B ATE S V I L L E | JONESBORO | C O N W AY