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Generations Leaders Circle Dec 2010
 

Generations Leaders Circle Dec 2010

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Generations Leaders Circle Dec 2010 Generations Leaders Circle Dec 2010 Presentation Transcript

  • Generations
  • Generations Defined 1926–1944 1945–1962 1963–1980 1981–2002 Silent Generation Boomers Generation X Generation@
  • Silent Generation Born 1925-1945 Key Events Did not serve in the war. Matured in 1950s. Cold war. Experienced long period of social stability and family unity. Vietnam war and Watergate challenged beliefs about authority. Belief in top down decision making. Key Values Loyalty, self sacrifice, stoicism, faith in institutions, intense patriotism Technology Spread of private automobile ownership Early office “machines” Massive industrialization Work Focus Tradition, loyalty to a key issue, value of work ethic Belief Factors Parent’s view Values held in the community Views of respected political leaders
  • Silent Generation You know you are from the Silent Generation if…
    • You remember how to entertain yourself when there is no TV
    • You remember when TV was black and white
    • You remember ballroom dancing instead of watching it on TV
    • You mowed the lawn with a push mower
  • Silent Generation
    • Core Values
    • Dedication
    • Sacrifice
    • Hard work
    • Conformity
    • Law and order
    • Respect for authority
    • Patience
    • Delayed reward
    • Duty before pleasure
    • Adherence to rules
    • Honour
    • Memorabilia
    • Kewpie dolls
    • Mickey Mouse
    • Flash Gordon
    • Wheaties
    • Tarzan
    • Jukeboxes
    • Blondie
    • The Lone Ranger
    Heroes
    • Superman
    • Franklin Roosevelt
    • MacArthur
    • Winston Churchill
    • Audie Murphy
    • Joe DeMaggio
    On the Job
    • Assets
    • Stable
    • Detail oriented
    • Thorough
    • Loyal
    • Hard Working
    • Liabilities
    • Inept with ambiguity
    • Reluctant to buck the system
    • Uncomfortable with conflict
    • Reticent when they disagree
  • Silent Generation
    • Messages that Motivate
    • Your experience is respected here
    • It’s valuable to the rest of us to hear what has – and hasn’t worked in the past
    • Your perseverance is valued and will be rewarded
    • What Other Generations Say About Them
    • Baby Boomers
    • They’re dictatorial
    • They’re rigid. They need to learn flexibility and adapt better to change
    • They’re inhibited
    • They’re technological dinosaurs
    • They're narrow
    • Gen Xers
    • They’re too set in their ways
    • Jeez, learn how to use your email, man!
    • They too shall pass
    • They’ve got all the money
    • Gen @
    • They are trustworthy
    • They are good leaders
    • They are brave
  • Baby Boomers (Boomers) Born 1946-1962 Key Events Largest generation in Canada history, time of huge social change, a wealthy nation, often overindulged by parents. World that could end any day. First generation in 200 years to openly rebel against the government and nearly every social, scientific and cultural institution underwent significant change during their adolescence. Key Values Sense of entitlement, optimism, cynicism about institutions, competitive, focused on career, endless youth Technology Television Focus Their value to the team, your need for them, their ability to improve your services, that your workplace is ‘young’ and ‘cool’. Publicly recognize them whenever possible. Tell them that they can help “change the world” by working with you. Belief Factors View of immediate family (parents, aunts, uncles…) Friends’ values and views Political events
  • Baby Boomers (Boomers) You know you are from the Baby Boomer Generation if…
    • You thought you might one day join the Mickey Mouse Club
    • You knew who Elvis was before he work sequins
    • You used a typewriter to write your term papers
    • You watched man’s first trip to the moon on TV
  • Baby Boomers (Boomers)
    • Optimism
    • Team orientation
    • Personal gratification
    • Health and wellness
    • Personal growth
    • Youth
    • Work
    • Involvement
    • Ed Sullivan Show
    • Quonset huts
    • Fallout shelters
    • Slinkies
    • TV dinners
    • Laugh-in
    • Mod squad
    • Peace sign
    • Core Values
    • Memorabilia
    • Gandhi
    • Martin Luther King
    • John F. Kennedy
    • John Glen
    • Assets
    • Service oriented
    • Driven
    • Want to please
    • Good team players
    • Good at relationships
    • Liabilities
    • Not naturally ‘budget minded’
    • Uncomfortable with conflict
    • May put process ahead of result
    • Judgemental of those who see things differently
    • Self centred
    Heroes On the Job
  • Baby Boomers (Boomers)
    • Messages that Motivate
    • You’re important to our success
    • You’re valued here
    • Your contribution is unique and important
    • We need you
    • What Other Generations Say About Them
    • Silent
    • They talk about things they ought to keep private…like the intimate details of their personal lives
    • They are self absorbed
    • Gen Xers
    • They’re self righteous
    • They’re workaholics
    • They’re too political, always trying to figure out just what to say…to whom…and when
    • They do a great job of talking the talk. But they don’t walk the walk
    • Get outta my face
    • Lighten up; it’s only a job
    • What’s the management fad this week?
    • Gen @
    • They’re cool. They’re up to date on the music we like
    • They work too much
  • Generation X (Gen X) Born 1963-1980 Key Events Worked in the shadow of the Boomers, held X’s careers back because Boomers filled up all the jobs and refused to retire. Interested in stability not with one organization. Confident. Focused on career path, early in careers Key Values Independence, self reliance, desire for stability, desire for stability, informality, fun Technology Rise of personal computer Cable TV Video games Focus Their value to the work of the organization, the value of independent thinking, your organization’s focus on work-life balance Belief Factors World events as seen on TV Friends’ values and views A handful of respected coworkers
  • Generation X (Gen X) You know you are from the Gen X Generation if…
    • Growing up, you wore shirts with an alligator or a guy on a horse on the chest, especially with the collar up.
    • You remember the Atari and many hours of Asteroids
    • You lived for each episode of 90210 and Melrose Place
    • You typed your term papers on a word processor
  • Generation X (Gen X)
    • Diversity
    • Thinking globally
    • Balance
    • Technoliteracy
    • Fun
    • Informality
    • Self-reliance
    • Pragmatism
    • Brady Bunch
    • Pet Rocks
    • Platform shoes
    • The Simpsons
    • ET
    • Cabbage patch dolls
    • Core Values
    • Memorabilia
    • None
    • Assets
    • Adaptable
    • Technoliterate
    • Independent
    • Un-intimidated by authority
    • creative
    • Liabilities
    • Impatient
    • Poor people skills
    • Inexperienced
    • Cynical
    Heroes On the Job
  • Generation X (Gen X)
    • Messages that Motivate
    • Do it your way
    • We’ve got the newest hardware and software
    • There aren’t a lot of rules here
    • We’re not very corporate
    • What Other Generations Say About Them
    • Silent
    • They’re not educated
    • They don’t respect experience
    • They don’t follow procedures
    • They don’t know what hard work is
    • Boomers
    • They’re slackers
    • They’re rude and lack social skills
    • They’re always doing things their own way instead of the proscribed way (our way)
    • They spend too much time on the internet and e-mail
    • They won’t wait their turn
    • Gen @
    • Cheer up
  • GenY (GenMe, Mellennials) Born 1981-2002 Key Events Born in a high tech society, hardwired to the internet Civic minded, value life long learning and work life balance Wired for collaboration and working in groups Diverse educational experience and experienced real diversity Key Values Work life balance, confidence, social commitment, complete comfort with technology, networking, realism, well informed, superb time managers Technology Connection between the personal computer and the internet Rapid pace of technological advances and innovation Grew up and remain connected Focus The good that they and their peers can do by working with you, The challenge of doing good in the community and doing it well The need for their new perspectives and ideas Belief Factors Community values and lifestyles Grandparents’ views World events on TV
  • GenY (GenMe, Mellennials) You know you are from the GenY Generation if…
    • You typed your term paper on a computer, of course
    • You’ve always had voice mail.
    • You were using a computer by the time you learned to read
    • The internet has existed as long as you remember
  • GenY (GenMe, Mellennials)
    • Optimism
    • Civic duty
    • Confidence
    • Achievement
    • Sociability
    • Morality
    • Street smarts
    • Diversity
    • Barney
    • Teenage Mutant Turtles
    • Tomagotchi
    • Beanie Babies
    • Pogs
    • American Girl dolls
    • Spice Girls
    • X Games
    • Core Values
    • Memorabilia
    • Michael Jordan
    • Princess Diana
    • Bill Gates
    • Mother Teresa
    • Mia Hamm
    • Tiger Woods
    • Christopher Reeves
    • Assets
    • Collective action
    • Optimism
    • Tenacity
    • Heroic spirit
    • Technological savvy
    • Liabilities
    • Need for supervision and structure
    • Inexperience, particularly with handling difficult people issues
    Heroes On the Job
  • GenY (GenMe, Mellennials)
    • Messages that Motivate
    • You will be working with other bright, creative people
    • Your boss is in his/her sixties
    • You and your co-workers can help turn this company around
    • You can be a hero here
    • What Other Generations Say About Them
    • Silent
    • They have good manners
    • They’re smart
    • They need to toughen up
    • They watch too much TV..with crude language and violence
    • Boomers
    • They’re cute
    • They need more discipline from their parents
    • They need to learn to entertain themselves; they need too much attention
    • Gen @
    • Neo boomers
    • Here we go again…another self absorbed generation of spoiled brats
  • How They See The World Silent Boomer Gen X Gen @ Outlook Practical Optimistic Sceptical Hopeful Work Ethic Dedicated Driven Balanced Determined Authority Respectful Love/hate Unimpressed Polite Leadership Hierarchy Consensus Competence Pulling together Relationships Personal sacrifice Personal gratification Reluctant to commit Inclusive Turnoffs Vulgarity Political incorrectness Cliché, hype Promiscuity
  • Which Generation Are You? ? ? ? ? 1926–1944 1945–1962 1963–1980 1981–2002 Silent Generation Boomers Generation X Generation@
  • Generational Trends
  • Financial Stress
    • Baby boomer retirement s will screw up everything.
    • More Government money is moving toward Boomers.
    • Federal deficit and debt keep rising.
  • Technological Acceleration
    • Technology is here.
    • Rapidly changes and improves.
    • Important as a solution to providing efficient and effective services.
    • How will this affect your workforce?
    • GenX and Gen@ do not notice technology.
    • Boomers not always up to date in technology abilities.
  • Diversity of Population
    • Society more ethnically and socially diverse.
    • English is not the majority language of Metro Vancouver.
    • Backlash against immigration supported by funding cuts, racism, intolerance etc.?
    • The demand for skilled labour puts pressure on society to draw from across the globe for talent.
    • This trend will increase.
  • Family Redefined
    • Everyone deals with family issues.
    • Families no longer live in the same city.
    • Families no longer same children of same parents.
    • Families are blended and dispersed whether they are
      • single parents
      • dual parents from other marriages or
      • same sex spouses.
    • Volunteers, staff, boards, and consumer, you are part of a family that looks a lot different than 20 years ago.
  • MeBranding
    • Everywhere is choice and mass customization.
    • Dozens of coffee shops to choose from.
    • I expect to order what I want from a long list of choices.
    • Market demands more choice and customized options.
    • Providing choice is expensive.
    • How will you offer ranges of services that can be bundled and customized?
    • Expectation for customized choice will spill over from the MeBranding, MeRecruiting, MeBenefits, MeScheduling...
  • Work-life Balance
    • Work-life balance is personal and changes with life circumstances.
    • Putting in long hours in our twenties in order to take time off and travel may not be a priority in our thirties with a young family.
    • Gen@ watched their parents devote their lives to their work and their organizations only to be downsized later in their careers.
    • The loyalty is not to the organization as it was for the Boomers.
  • Generations and Your Organization
  • Organizational Profile Gen @ 1981-2002 Gen X 1963-1980 Boomers 1946-1962 Silent 1925-1945 Total Board # % 100% Volunteers # % 100% Employees # % 100% Community # % 100%
  • Service Profile Gen @ 1981-2002 Gen X 1963-1980 Boomers 1946-1962 Silent 1925-1945 Total Service Area # % 100% # % 100% # % 100% # % 100%
  • Generations On Staff
  • Board and Volunteers
  • People You Serve
  • Marketing to Generations
  • MeBranding
    • Have it your way
      • MeBenefits
      • MeVolunteering
      • MeDonations
      • MeServices
      • MeScheduling
  • Technology & Marketing
    • Adapt technology to fit the generation you’re marketing to.
    • Use technology to improve access.
    • Use your technology to collect information and answer questions.
  • Generations and Technology
  • what is your iPod policy here? What about IM? Can I donate on line using PayPal? How come I can’t talk to a person when I call? I don’t have a credit card. Can I pay by cheque? Are you marketing materials available electronically? Send me a Vcard
  • Technology and Generations Boomers Like… Boomers Dislike Talking to a live person when the phone is answered Spam Email New software, new looks on websites Using search engines, but with minimal clicks to find what they need New cell phones that do 1,548 things – 1,547 of which they do not need Non-intuitive web sites Everyone having access to all the information Being put on hold “because I have another call coming in” Reading ‘tiny’ print and wading through distracting designs
  • Technology and Generations GenX Like… GenX Dislike… E-mail as primary communication method Lack of response from superiors to emails Blackberrys Lack of availability of superiors by email or by cell phone Shopping on line Insufficient information on line
  • Technology and Generations Gen@ Like… Gen@ Dislike… Instant Messaging Slow response to communication Text messaging Insufficient information on line Tech support through chat Poor web site design Researching on line Lack of access to information Large scale on line role-playing games Lack of ability to collaborate, either via in person involvement in decisions or via tech enabled teamwork Communicating through social networking sites like Facebook and its peers
  • Financial Implications
  •  
  • The question is not, “ Will you have a multi-generational workplace? ” BUT, “ Are you prepared?”
  • RULES Listen Deeply Test Your Assumptions Ask Questions Be Open to Learn Look for Common Ground Be Curious
  •  
  • References
  • 604.909.3840 www.senga.ca [email_address]