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Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013
 

Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

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Social Commerce keynote seminar at Internet World 2013, infront of over 200 people

Social Commerce keynote seminar at Internet World 2013, infront of over 200 people

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    Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013 Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013 Presentation Transcript

    • [social commerce]the future ofconnecting with youronline customer
    • art of [story telling]
    • CEO Gloople [@wvrknight]
    • Free WebsiteSocialstoreMobile storewhat do we offer?One stop shopeasy to useUnique pricebeing socialBusinessIntelligence tool
    • where are we [now]?
    • 1 Billion people75% of users have liked a Brand79% of Fans and more likely to buythe current marketA share is worth £2.60
    • 14 Million tweets every 3 days90% trust peer to peerrelationships vs 14% advertising67% spend more after recommendationthe current marketGenerates massive £21.04 in sales
    • 350 Million active users100 Million Monthly users1 Billion Endorsements47p in new sales for brandsthe current marketinGoogle+
    • 50%of web sales through[social media]the future
    • where are we [now]?£shares drive sales
    • identity[social media]the brandimage[reality]customers
    • build social interactionsinto the core of your[user experience]
    • cost ofbeingbatman[infographic]
    • OPI offers a group buy throughFacebook£2500 In-stream Facebook andTwitter SalesMercedes Sells 666 cars in 8 hours with3-point ‘Twitter’- Commerce PlanbrandsImage Commerce buy the productdirect from the page
    • make the [jump]
    • have [conversations]hootsuite
    • chirpify [buy]plugins
    • Dropify [share]plugins
    • the nerd in me is [happy]
    • where are we [now]?
    • brands are [magic making]
    • responsive website
    • responsive website
    • 1Coverage Collection Curation Context Confidence2 3 4 5Tips to take-away
    • thank you for your [time]tweet me @wvrknight