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Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013
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Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

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Social Commerce keynote seminar at Internet World 2013, infront of over 200 people

Social Commerce keynote seminar at Internet World 2013, infront of over 200 people

Published in Education , Technology , Business
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Transcript

  • 1. [social commerce]the future ofconnecting with youronline customer
  • 2. art of [story telling]
  • 3. CEO Gloople [@wvrknight]
  • 4. Free WebsiteSocialstoreMobile storewhat do we offer?One stop shopeasy to useUnique pricebeing socialBusinessIntelligence tool
  • 5. where are we [now]?
  • 6. 1 Billion people75% of users have liked a Brand79% of Fans and more likely to buythe current marketA share is worth £2.60
  • 7. 14 Million tweets every 3 days90% trust peer to peerrelationships vs 14% advertising67% spend more after recommendationthe current marketGenerates massive £21.04 in sales
  • 8. 350 Million active users100 Million Monthly users1 Billion Endorsements47p in new sales for brandsthe current marketinGoogle+
  • 9. 50%of web sales through[social media]the future
  • 10. where are we [now]?£shares drive sales
  • 11. identity[social media]the brandimage[reality]customers
  • 12. build social interactionsinto the core of your[user experience]
  • 13. cost ofbeingbatman[infographic]
  • 14. OPI offers a group buy throughFacebook£2500 In-stream Facebook andTwitter SalesMercedes Sells 666 cars in 8 hours with3-point ‘Twitter’- Commerce PlanbrandsImage Commerce buy the productdirect from the page
  • 15. make the [jump]
  • 16. have [conversations]hootsuite
  • 17. chirpify [buy]plugins
  • 18. Dropify [share]plugins
  • 19. the nerd in me is [happy]
  • 20. where are we [now]?
  • 21. brands are [magic making]
  • 22. responsive website
  • 23. responsive website
  • 24. 1Coverage Collection Curation Context Confidence2 3 4 5Tips to take-away
  • 25. thank you for your [time]tweet me @wvrknight