Your SlideShare is downloading. ×
Let’s Get Serious With Games
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Let’s Get Serious With Games

1,865
views

Published on

Overview presentation of the Serious Games Industry. Ranging from business outlooks to specific examples of serious games. Slides compiled from various referenced sources.

Overview presentation of the Serious Games Industry. Ranging from business outlooks to specific examples of serious games. Slides compiled from various referenced sources.


1 Comment
3 Likes
Statistics
Notes
  • You Can Free Download Latest & Working -> http://gg.gg/6wgz
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total Views
1,865
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
110
Comments
1
Likes
3
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Modeling, simulation and visualization ( MS&V )
  • Taxonomy  is the practice and science of classification
  • http://www.archimageonline.com/nanoswarm.cfm
  • http://www.darfurisdying.com/
  • http://www.x-plane.com/
  • http://thesims3.ea.com/
  • http://akoha.com/
  • http://www.trusim.com/
  • http://www.americasarmy.com/
  • 5000 foot view
  • http://simcitysocieties.ea.com Organizational Management is fundamental to creating an environment that supports continuous improvement of individuals and their organizations to better provide for the communities they serve. 
  • http://simcitysocieties.ea.com
  • Jane M
  • http://www.dimenxian.com/
  • Transcript

    • 1. Let’s Get Serious with Games An Overview of the Serious Games Industry Prepared by Martin Reimer, 2009 http://www.linkedin.com/pub/martin-reimer/1/29b/950
    • 2. What is a Serious Game?
      • Games that are NOT focused on entertainment
      • Games that are used for education, training, health, public policy, defense and strategic communication
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 3. These Are All Serious Games
      • Educational Games
      • Simulation
      • Virtual Reality
      • Edutainment
      • Digital Game-Based Learning
      • Immersive Learning Simulations
      • Social Impact Games
      • Persuasive Games
      • Games for Change
      • Games for Good
      Ben Sawyer: Digitalmill, Inc. & Serious Games Initiative Peter Smith: University of Central Florida, RETRO Lab
    • 4. Serious Game Drivers Ben Sawyer: Digitalmill, Inc. & Serious Games Initiative Peter Smith: University of Central Florida, RETRO Lab Modeling, simulation and visualization
    • 5. Industry Leaders
      • Ben Sawyer, Games For Health
      • Ian Bogost, Persuasive Games
      • Marc Prensky, Education and Learning
      • Jane McGonigal, Alternate Reality Games
      • Many others…
    • 6. Evolution of Serious Games
      • Role Playing Scenarios
      • Board Games
      • Some ‘Entertainment’ Titles – Sims
      • Corporate Internal Training
      • The Educational CD Rom
      • MOD’ing Entertainment Games
      • Alternate & Augmented Reality Games
      • Brain Controlled Games
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 7. Serious Games Background
      • Computer games cost significantly less than a large-scale simulator
      • Games by their nature are competitive, fast moving and entertaining
      • Over the last five years: has evolved into a full-blown market opportunity
      • Government agencies are being joined by schools (both K-12 and universities) and Fortune 500
      Eliane Alhadeff, SERIOUS GAMES, SERIOUS MONEY: A SIZEABLE MARKET
    • 8.
      • Academics recognize the potential scope of SG and conferences sprang up
      • Since 2004, annual Serious Games Summits have been held
      • Games for Change Conference promotes games for the social good
      • Games for Health Conference covers both games for patients and games for health care providers, Humana Inc sponsoring
      • Michigan State University announces the launch of a master's degree in SG design
      Serious Games Growth Eliane Alhadeff, SERIOUS GAMES, SERIOUS MONEY: A SIZEABLE MARKET
    • 9. Market Drivers
      • A number of converging market and demographic factors are resulting in increased interest in using SG in areas such as education, health, ecology, public policy, science, government and corporate training
      • Corporations are taking the first steps and commissioning SG development recognizing they need to consider this approach to provide more effective learning content
      • There is now an growing supply chain for Serious Games
      Eliane Alhadeff, SERIOUS GAMES, SERIOUS MONEY: A SIZEABLE MARKET
    • 10. Financial Growth
      • PricewaterhouseCoopers' Media Outlook Report forecasts major growth for the video game sector worldwide
      • By 2011, the worldwide gaming market will be worth $48.9 billion at a compound annual growth rate of 9.1% during the five-year period. They handily exceed the 6.4% advance that PwC eyes for the overall entertainment economy during the period.
      Eliane Alhadeff, SERIOUS GAMES, SERIOUS MONEY: A SIZEABLE MARKET
    • 11. Serious Games Market
      • The market is much more B2B oriented then B2C
      • Shaping SG from a movement into a viable and growing market, requires new business models that accommodate new ways of doing business, and raising capital, distributing, and selling product
      Eliane Alhadeff, SERIOUS GAMES, SERIOUS MONEY: A SIZEABLE MARKET
    • 12. Serious Game Design http://seriousgames.msu.edu/
    • 13. Serious Game Taxonomy
      • Raise AWARENESS of issues
      • Train MOTOR functions
      • Develop SOCIAL skills
      • Develop CRISES response skills
      • Develop HUMAN CAPITAL and workforce
      • Improve MIND & BODY
      • Develop BUSINESS skills
      • Improve ORGANIZATIONAL management
      • Improve CREATIVITY
      • Impart KNOWLEDGE
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 14. Raise AWARENESS of issues
      • The Centers for Disease Control and Prevention predicts one third of Americans born after 2000 will be diabetic in their lifetime.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 15. Raise AWARENESS of issues
      • 2.5 million people have been displaced by the turmoil in Darfur.
      • Simulation where users negotiate forces that threaten the survival of the refugee camp.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 16. Raise AWARENESS of issues
      • Jetset, inspired by real events in airport security, you play as a security officer making sure that people don't bring a constantly changing list of prohibited items onto a plane.
    • 17. Train MOTOR functions
      • X-Plane is the world's most comprehensive, powerful flight simulator, and has the most realistic flight model available for personal computers.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 18. Develop SOCIAL skills
      • Sims have user created personalities that dynamically react to their environment
    • 19. Develop SOCIAL skills
      • Akoha is the world’s first social reality game where you can earn points by playing real world missions with your friends.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 20. Develop CRISES response skills
      • TruSim creates effective, immersive and engaging training games using high quality 3D games techniques and technologies.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 21. Develop HUMAN CAPITAL and workforce
      • America's Army game is designed to provide civilians with insights on Soldiering from the barracks to the battlefields
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 22. Develop HUMAN CAPITAL and workforce
      • 1997 - Marine Corps used Software Inc.'s "Doom" for training
      • 2002 - U.S. Army released America's Army
        • Free online download
        • More than 5 million
        • Registered users
      • US government and military turned to SG for two reasons: lower costs and improved quality of user experience
      Eliane Alhadeff, SERIOUS GAMES, SERIOUS MONEY: A SIZEABLE MARKET
    • 23. Improve MIND & BODY
      • Brain Age is inspired by the research of Dr. Ryuta Kawashima, a prominent Japanese neuroscientist.
      • His studies evaluated the impact of performing certain reading and mathematic exercises to help stimulate the brain.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 24. Improve MIND & BODY
      • Wii Fit encourages BMI checking, challenging activities, including aerobics, yoga, muscle stretches and balance oriented games.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 25. Improve MIND & BODY
      • The Glucoboy makes monitoring and achieving blood sugar goals fun.
      • The Glucoboy may prove to play a critical role in providing the incentive for kids to be compliant with their blood sugar monitoring.
    • 26. Develop BUSINESS skills
      • IBM’s INNOV8 teaches students about business process management
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 27. Improve ORGANIZATIONAL management
      • SimCity is an open-ended city-building simulation.
      • Continuously improve the life of citizens in your city.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 28. Improve ORGANIZATIONAL management
      • Hilton Garden Inn hotel role-playing - Hospitality Training
      • Janitorial, front desk, kitchen duties and room services
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 29. Improve CREATIVITY
      • WORLD WITHOUT OIL simulated the first 32 weeks of a global oil crisis.
      • Play by creating a personal story – an email or phone call, or a blog post, video, photo, podcast, twitter – that chronicled the imagined reality of their life in the crisis.
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 30. Impart KNOWLEDGE
      • Learn algebra from a 3D adventure game
      Gary Hayes , Director LAMP@AFTRS & CCO MUVEDesign
    • 31. Activity
      • Create a storyboard concept for a serious game based on one of the taxonomies below.
        • Which taxonomy?
        • What is the topic?
        • Who is the audience?
        • What type of gameplay?
      • Raise AWARENESS of issues
      • Train MOTOR functions
      • Develop SOCIAL skills
      • Develop CRISES response skills
      • Develop HUMAN CAPITAL and workforce
      • Improve MIND & BODY
      • Develop BUSINESS skills
      • Improve ORGANIZATIONAL management
      • Improve CREATIVITY
      • Impart KNOWLEDGE
    • 32. Activity
      • Create a storyboard concept for a serious game based on one of the taxonomies below.
        • Which taxonomy? Raise AWARENESS of issues
        • What is the topic? Recycling
        • Who is the audience? MSD Employees + Customers
        • What type of gameplay? Adventure game using object matching