10 Tips for Local SEO - Search Marketing Illinois
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10 Tips for Local SEO - Search Marketing Illinois

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Social Media Marketing Guide Android App for free from Google Play. ...

Social Media Marketing Guide Android App for free from Google Play.

https://play.google.com/store/apps/details?id=com.wSocialMediaMarketingGuide

Everything you must know before using Social Media Marketing for your business.

What you'll learn:

1. What is Social Media Marketing?
2. Social Media Marketing: The Myths
3. The Best Sites and How to Use Them
4. Best SMM Practices for Small Businesses
5. Checklist for DIY SMM
6. Questions to ask Any SMM Consultant
7. Conclusion
8. Next Steps
9. Recommended Resources

Have you taken on your own social media marketing campaign? Are you using the best business practices in order to get the results that you’re looking for? Do you know what those practices are, or how to track them to find out if what you’re doing is actually working? If you want to take advantage of one of the best forms of online advertising, but don’t know how to actually make it happen, download this app!

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10 Tips for Local SEO - Search Marketing Illinois Presentation Transcript

  • 1. 10 SEO Tips for Your Local Business
  • 2. Tip #1Claim Your Business on LocalDirectories and Review Sites  Claim Your Business on Local Directories and Review Sites  Google+ Local  Yahoo  Bing  Yelp  Merchant Circle  And over 500 others
  • 3. Tip #2Use the Same Business Name, Address, and Phone Number Across the Board  This includes your website, your local directory listings, and your social media pages  Multiple locations need to have separate online properties for each location
  • 4. Tip #3Use a Local Phone Number on Your Website  Avoid using ONLY a toll-free number on your website  A local number helps the search engines verify your location, which is crucial for businesses trying to capture local customers
  • 5. Tip #4Use Your Location in the Optimization Process  If you want to attract “local” consumers, you should include geographic terms in your optimization, such as your city and state  This tells the search engines exactly where you are located and helps to draw in local, targeted traffic
  • 6. Tip #5Ask Your Customers for Reviews  Most consumers today go online to find local products and/or services  The more reviews your business has, the more credible you are in the eyes of local consumers
  • 7. Tip #6Get Links from Local Sources  Helps improve the strength of your website in terms of local SEO  Allows you to network with peers in your local area and open up new opportunities
  • 8. Tip #7Add Fresh, Unique Content to Your Site Consistently  Search engines LOVE fresh, unique content and reward you for having it  Add a blog to your website and post to it often  Post news, business announcements, helpful tips, and more
  • 9. Tip #8Include Keywords in Your Website Page Titles  Every page of your website can be indexed by the search engines  Include some of the popular keyword terms that local consumers type into the search engines when looking for your type of product or service
  • 10. Tip #9Make Sure You Use the Right Keywords  Don’t “guess” which keywords you should focus on in your local SEO efforts  Use a keyword tool to help you see exactly which keywords are being searched for the most and build around those terms
  • 11. Tip #10Keep Branding Tight  Use the exact same name for all of your online properties in order to get a strong, solid online brand  Even if you operate under different businesses names, choose one and focus on that for the best results