An introduction to computational communication

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A brief introduction to computational communication

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An introduction to computational communication

  1. 1. The Way to Computational Communication 通往计算传播学之路 v i s i o n Cheng-Jun Wang 王成军 @ 深圳大学 201301041/5/2013 Cheng-Jun Wang 1
  2. 2. Outline• Background 背景• Three metaphors of theory 关于理论的三个比喻• Sandglass of generalization 归纳理论的沙漏• Five levels of research 研究的五个阶段• Network science网络科学• Computational thinking 可计算化思维• The way to computational communication 通往 计算传播学之路• Vision 愿景1/5/2013 Cheng-Jun Wang 2
  3. 3. Background1/5/2013 Cheng-Jun Wang 3
  4. 4. Three metaphors of theory A=B Follow Your LogicImmanuel Kant: All our knowledge begins with the senses, proceeds then to the understanding, and ends with reason. There is nothing higher than reason. Net Lens Map 1/5/2013 Cheng-Jun Wang 4
  5. 5. Sandglass of generalization Theory Hypothesis Claim • Because of Method Sandglass Model of Generalization Reason • Based on Findings Discussi on Evidence1/5/2013 Cheng-Jun Wang 5
  6. 6. Five levels of Research principle mechanism law pattern data1/5/2013 Cheng-Jun Wang 6
  7. 7. Network Science c g h d a e b f UGC (LOG) Public Attention (LOG)1/5/2013 Cheng-Jun Wang 7
  8. 8. Computational Thinking Physics Computer Science Biology Computability Computer Mathematics Science Network Science Computational Science Economics Natural Science Communication Years since born1/5/2013 Cheng-Jun Wang 8
  9. 9. The Way to Computational Communication Digital Data Big Data Longitudinal Data Relational Data Behavioral Data1/5/2013 Cheng-Jun Wang 9
  10. 10. Vision: Where are we? • Network science What we can • Statistical linguistics learn from? • Human Communication dynamics • Digital media What we have? • Big data& digital traces What is • Data journalism happening or • Computational advertising have done?1/5/2013 Cheng-Jun Wang 10
  11. 11. Immanuel Kant: Two things awe me most, the starry sky above me and the moral law within me. Thank you for your attention!1/5/2013 Cheng-Jun Wang 11

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