4. The Education Sweet Spot
WABA’s Goals
City/County’s
Expectations
League’s
Requirements
Adult Bike Education
5. What are WABA’s Education
Goals?
• After Every Class, Ask Yourself:
– Can students get on and ride?
• Effectively?
• Safely?
– Can students find answers to their questions?
– Can students pass on their knowledge?
– Can students get involved?
WABA’s Goals
Usability
Safety
Community
Advocacy
6. Education Coordinator
Daniel Ryan Hoagland
• English major
• Worked at WABA since March, 2010
• LCI since November, 2010 (#3011)
• Education Coordinator since May, 2012
• Grew a beard, January 2013
• LCI Coach since March, 2013
7. 2. Information for Instructors
• Classes & Season scheduling
• How to Sign up to Teach a Class
• Communication Tools
• Roles & Expectations
• Invoicing & Payment
• Paperwork
8. Classes & Season Schedule
• Spring
– April through June
• Summer
– July & August
• Fall
– September through November
9. Spring Schedule
• Sign-ups go live as soon as schedule is final
– Create an account: www.signupgenius.com
– Limit 2 Sign-ups per Instructor for 2 weeks
– Unlimited sign-ups thereafter
• City Cycling for Instructors
– I will teach, you will be students!
– Tues-Thurs, March 25-27, from 6pm to 7:30pm
• Instructor Happy Hour, Friday 4/4 @ 5:30pm
• First class: Saturday, April 5th
• Last class: Sunday, June 15th
10. Classes & Season Schedule
Two Types of Classes (for now)
Adult Learn to Ride
•For Non-cyclists only
•75% (or better) success rate
•National media attention
•594 people on “waitlist” as of today
City Cycling
•For cyclists of any skill level
•Two separate “tracks” in every class:
•Intro to City Cycling
•Confident City Cycling
All Classes
•3.5 hours of Instructor time
•Subsidized, $10 placeholder fee
•5:1 Student:Instructor ratio
11. Intro & Set Expectations
Helmet Fit
ABC Quick Check
Intro to City
Cycling
Starting/Stopping
Shifting
Scanning
Signaling
Control Drills Recap
Quick Stop
Rock Dodge
Instant Turn
0:60
Break
City Cycling Schedule
Trail Ride Road Ride0:50
Tire Change/Locking Demo/Other
Outro & Next Steps
0:10
0:10
0:10
0:10
0:10
0:15
Confident
City Cycling
12. How to Sign Up to Teach a
Class
Season schedule is
confirmed & posted
1-2 months
Invitation goes out
through
signupgenius
1-2 months
For 2 weeks: Limited
sign ups allowed
1-1.5 months
After 2 weeks:
Unlimited sign ups!
<1 month
Prior to your signup,
you will be reminded
by signupgenius
2-3 days
Show up and teach!
13. Communication Tools
From WABA
• Email – an address that you check often
• Phone & Text - cell phone number w/minutes
• Signupgenius.com – check spam folder
From other Instructors
• Know who you are scheduled with
• Use the Contact Info sheet to get their emails and phone
numbers
14. Communications Tools
Feedback & Reporting
• Improve the program!
• Improve the experience for students!
• Improve yourselves!
• Improve WABA!
15. Communications Tools
Feedback & Reporting
Instructor Review Form: To provide you feedback from the
Lead Instructor on your
performance, abilities, and areas
for improvement.
Post-class Survey: To provide WABA with your
opinions and (constructive)
criticism.
16. Roles & Expectations
Your Expectations of Lead Instructors
• Professional demeanor
• Clear expectations
• Prompt & accurate communication
• Prompt & accurate payment*
• Effective supervision
• Responsibility for classes
• Logistical support
17. Roles & Expectations
Lead Instructor Expectations of You
• Be on-time & ready to teach (not parking, changing, eating,
etc.)
• Be professional in speech, attitude, and dress
• Be prepared with a working bike, helmet, & any gear, food,
etc. you need for the class
• Know the Material: drills, routes for rides, techniques, etc.
• Prompt (and if possible, pre-emptive) communication
• Have your paperwork in order
18. How We Teach
• We all teach the same material
• The way we teach it MATTERS
• Who the teacher is MATTERS
19. Things to Avoid?
• Jargon
– Use a context that novice cyclists can understand and relate to
• Spandex/Lycra
– Yes, it has its place. Demonstrate that bicycling can be “normal”
and normalize the way we bike
• Scaring students
– Emphasize positive aspects (especially for trails students)
– Save the “risk” and “crash” conversations for later
– We bike because it’s fun and convenient so communicate it that
way
20. Remember WABA’s Education
Goals?
• After Every Class, Ask Yourself:
– Can students get on and ride?
• Effectively?
• Safely?
– Can students find answers to their questions?
– Can students pass on their knowledge?
– Can students get involved?
WABA’s Goals
Usability
Safety
Community
Advocacy
21. Paperwork
• Policies form
• Tax forms
• LCI Status
• LCI Insurance Requirements
– Must be an LCI in good standing
– All participants must sign waiver
– Must cover LAB Need to Know
22. 3. 2013 Season in Review
2013 Adult Education
Total Classes: 35
Student Capacity: 825
Total Attendance: 384 (47%)
Average Students/Class: 11
2013 Adult Learn to Ride
Total Classes: 13
Student Capacity: 275
Total Attendance: 213 (77%)
Average Students/Class: 16.4
2013 City Cycling
Total Classes: 22
Student Capacity: 550
Total Attendance: 170 (31%)
Average Students/Class: 7.7
By Jurisdiction
DC: 10 – 250 – 102(10.2%) - 10.2
Alex: 10 – 200 - 93(47%) - 9.3
Arl: 8 – 200 – 106(53%) – 13.3
MoCo: 5 – 125 – 39(31%) – 7.8
23. 4. The New Year
Changes & Improvements
• Ideas for increasing attendance at City Cycling
classes?
• Ideas for new & expanded programs?
• Ideas for better coordination & community?
24. Changes & Improvements
The City Cycling Attendance Problem
People who
know about
WABA
classes.
People who want or
need to become more
confident &
comfortable bicyclists.
The Problem
25. Changes & Improvements
Increasing Attendance
•Incentives
•Raffle for students
•Handouts
•Promotion
•Partner organizations
•Coupons galore
•Flier blitzes
•Other
•Instructors!
•Calendars & Listservs
•Alumni community
•New Education events…
26. Changes & Improvements
New & Expanded Programs
•More classes?
•Seasonal riding
•Group riding
•TS 201-based class
•“Social” rides?
•Themed
•Short & fun
•Funnel riders to classes
27. Changes & Improvements
New & Expanded Programs
•Your ideas?
•What…
•Will be taught?
•Is the hook?
•Who…
•Is the target audience?
•Are our partners?
•Where…
•Will class be held?
•Will we promote it?
•When…
•Are the deadlines?
•How…
•Do we message it?
•Does it all come
together?
•Why…
•Should people care?
28. Changes & Improvements
Better Communication & Community
•Happy Hours
•What times/locations
work for you?
•Skillshares
•Advocacy training
•Public speaking
•???
•Instructor “fun” rides
•Learn class routes
•Your ideas?
30. Lead Instructors
• Non-WABA staff
• Instructor with experience teaching with
WABA & independently
• “Decentralizing”
• WABA sign-off after observation
31. Lead Instructors: How it Works
Teach
WABA
classes
Let us know
you’re
interested
Lead LCI
observation
&
evaluation
Congrats,
you’re a
Lead LCI!
32. Lead Instructors
Responsibilities
• Run the class to WABA & League standards
• Assist & coach other Instructors as needed
• Responsible for all aspects of day-of class:
– Communication with Instructors
– Resource for students
– Emergencies
– Logistics
• Not responsible for pre-class/post-class communication
• Feedback tools
– Class report
– Instructor Evaluations
33. Lead Instructors
What I need from you:
1. Short Interview
2. In-class observation – we will arrange a time for you to run a
class while I observe
3. Evaluation:
1. Knowledge of material
2. Supervision & time management
3. Preparation & logistics
4. Emergency readiness