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2da conferencia efectuada en el Intecap dirigida a PYMES

2da conferencia efectuada en el Intecap dirigida a PYMES

Published in: Technology

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  • 1. Qué es Mercadotecnia ? Proceso Social y administrativo mediante el cual Individuos y grupos obtienen lo que necesitan y desean creando e Intercambiando productos y valor con otros. Pilip Kotler
  • 2. 4 ps P roducto P recio P laza P romoción
  • 3. La evolución del mercadeo Mercadeo Off line Mercadeo On line
  • 4. La evolución del mercadeo
  • 5. La evolución del mercadeo
  • 6. La evolución del mercadeo
  • 7. Medición y control
  • 8. Ya no basta con satisfacer a los clientes; ahora hay que dejarlos encantados.
  • 9. Preguntas? Victor Hugo Gonzalez [email_address] Teléfono: [502] 2328 7900 Ext. 3001