AbZorba Games SA
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Andrew Hughes presenting AbZorba Games SA.

Andrew Hughes presenting AbZorba Games SA.

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AbZorba Games SA Presentation Transcript

  • 1. “The most successful games have one thing in common: They bring people together.” Charles Darrow Creator of Monopoly © 2012 AbZorba Games S.A. Confidential
  • 2.  Hub of Fun™AbZorba Creates Mobile Social Casino Games © 2012 AbZorba Games S.A. Confidential
  • 3. “Perfect Storm”AG has a market leading offering at the intersectionof the largest internet growth segments:Mobile Social Casino Games • Mobile Apps - 25 Billion downloaded in 2011 of which 16 Billion were games (67%) • Micro in-game purchasing - $2.6 Billion in 2011 projected $4.6 Billion by 2015 • Social networks such as Facebook and Twitter total over 1Billion users • Virtual and Real Gambling worlds projected $100Billion by 2016 © 2012 AbZorba Games S.A. Confidential
  • 4. Addressable Market Size“Juniper Research estimates that mobile gambling could reach aglobal figure of US$100bn by 2017, driven by social gaming and thedevelopment of mobile wallets”UK – MAY 23 2012 JUNIPER RESEARCH“Juniper Research finds that a growing user acceptance of in-gamepurchases and a sharp rise in smartphone adoption will push sales ofin-game items from$2.1billion in 2011 to $4.8billion in 2016UK – 10th JANUARY 2012: JUNIPER RESEARCH “Mobile Games market will reach $11.4 Billion by 2014. That’s a bignumber. Compare that to the Video Game market revenue of $18.58Billion and Movie Box office receipts of $10.16 Billion for 2010” UK – OCT 2011: GARTENR RESEARCH © 2012 AbZorba Games S.A. Confidential
  • 5. AbZorba Milestones• Formed Sep 2011 – spin out by Vtrip Group• Proven international management – multiple start-ups• Title poof of concept Blackjack 21 Android – Over 800,000 installation and rising, $100K plus revs• Angel funding secured: €6 figures!• Team of 6 – burn rate sub €18K/m• iOS Publishing Distribution Partnerships: – 6Waves USA Pledging 200,000 installs in 2 months• Social Distribution Partners for Blackjack Pro – Papaya – 40m gamers• Real Money gambling affiliate – 50% net rev share• US Registration – Delaware – earnings in $ but costs in € (Dev center in Europe) © 2012 AbZorba Games S.A. Confidential
  • 6. Title Milestones• TODAY: • Live Blackjack21 Android • Over 600,000 installations • Live Blackjack21 Pro Android • Over 90,000 installations • Live Poker Android – just launched • Live Roulette Android – just launching • AGON™ Mobile Social Platform –live B2B play• JUNE: • Live Blackjack21 iOS • Live Poker iOS • Live Roulette iOS• NEXT: • VIP HIGH-ROLLER SUITE ON ALL GAMES • LIVE BINGO • LIVE SLOTS, • LIVE HORSE & DOG RACING © 2012 AbZorba Games S.A. Confidential
  • 7. Table & Screen Shots © 2012 AbZorba Games S.A. Confidential
  • 8. $100 Billion in Colliding Worlds• AbZorba’s B2B opportunity lies between the colliding worlds of Virtual and Real gambling• Real gambling has identified social games potential but don’t have immediate access• Virtual games are a natural feeder for affiliate and white label Real gambling, betting and lottery sites• Real gambling is leaving $4B revenues on the table• Path from Virtual to Real casinos will generate a rich seam of new customers © 2012 AbZorba Games S.A. Confidential
  • 9. AGON™ Gaming Platform• Linking Virtual gamers to Real Gaming sites• Turnkey White Label & Affiliate Program Solution• DNA 5 years experience in mobile social platforms and games for carriers Vodafone, Cosmote & Wind• Fully hosted, managed and scalable• Targets casino, betting and lottery partners• Targets casino tech companies• Dual ownership of database• AG retains IP © 2011 AbZorba Games S.A. Confidential
  • 10. B2C & B2B Revenue ModelsB2C:• Free-to-play or ’Freemium’• Revenue from: • multiple streams of in-game purchases: chips, virtual goods etc • advertising and offer walls• Billing partners Google Check-Out, iTunes, PayPal, Fortumo, credit cards• Lifetime player value $80+B2B• Real money gambling affiliates – 50% Lifetime revs from all accounts generated through AG• White Label licensing of AGON and titles • Set-up fees circa $50,000 per partner – 50% Lifetime revs from all accounts generated through AG– Lifetime player value estimated $400+ © 2012 AbZorba Games S.A. Confidential
  • 11. Title KPI’sBlackjack 21:• POC Revenues $10k/ month and rising• No Marketing spend as yet! • User retention rising: • Jan - 6.5% • Feb 10% • Mar - 18.2% • Apr - 22% • Usage: • 30 days – 22% target 30% • 60 days – 12% target 25% • 90 days – 6% - target 20% • 120 days – 3% target 15% • 180 days - 1% target 5% • Average conversion rates (3 months) • Users to paying - 0.8% - Target 3% • ARPPU - $21/month © 2011 AbZorba Games S.A. Confidential
  • 12. Competitive Landscape• Games B2C• AG Hub of Fun is a collective of Live Multiplayer games positioning it within the the top 3 of games producers. Only a handful of studios have as many casino games or are in multiplayer live player format – Dragonplay • 1Casino games • Raised $14m May 2012 Accel Partners • AG advantages – White Label/Affiliate program and Hub of Fun portfolio – Zynga • Largest online casino • IPO $20B valuation• AGON B2B• AG differentiates its self by white label and affiliate program – No other social games platform offers a casino suite © 2011 AbZorba Games S.A. Confidential
  • 13. Management TeamDimitris Tsigos Co-Founder & Chairman – Founder & CEO Virtual Trip Group Eco-system of 10 tech companies invested €4.5M,10+ different ventures – European President of Federation of Young Entrepreneurs 40K membersAndrew Hughes Co-Founder & CEO – Co-founder Mobile Marketing Association (MMA) – Co-Founder – Brainstorm Marketing, acq. by Opera – Co-Founder – Airtime Angels, acq. by Advanced Telecom – 10 years as Principle Consultant – Mobile EMEA ConsultingManos Moschous Co-Founder & CTO – Co-Founder MVNS – Mobile Social, 2008 – present mobile social content platforms to Vodafone, Cosmote & Wind – Co-Founder Mobile Security Surveillance © 2011 AbZorba Games S.A. Confidential
  • 14. Thank You Contact: Andrew Hughes Co-Founder & CEO+34 667 802643 andrew@abzorbagames.com www.abzorbagames.com © 2012 AbZorba Games S.A. Confidential