Slightly Updated How Manage Your Social Brand in 60-Minutes Per Week

HOW TO MANAGE YOURBRAND’S SOCIAL MEDIACHANNELS IN 60MINUTES PER WEEKJune 18, 2012created for the Summer Fancy Food Show

strive to create community

studies show… Best time to post to social media channels for brands is around meal times To make an impact on Twitter, you must tweet a minimum of three times per day – every day. As a brand, you should update Facebook between three and four times per week. Responding to user generated content is in addition to this. © pmg public relations 2012

be selective  Think strategically about your social media channels. Have a game plan.  Donot spread yourself thin – use only the channels where your customers are. © pmg public relations 2012

FOCUS!!!! © pmg public relations 2012

create an editorial calendar

:20 © pmg public relations 2012

use a social client to schedule

be a content creatorCreate content that people want to share.

:20 Blogs do not have to be long. Write about content that your audience cares about. Write about what you are an expert on. © pmg public relations 2012

listen and engage

thank you

Slightly Updated How Manage Your Social Brand in 60-Minutes Per Week

by PMG Public Relations on Jun 19, 2012

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