China – Culture Shock

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When doing business in China, we have to put aside our presumption. Here's a little tip that will save you the embarassment.

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China – Culture Shock

  1. 1. China – Culture Shock Attention: Business Owners! Make this simple mistake and you’ll lose money!!! Brought to you by http://voteleh.com
  2. 2. A disappointed salesman of Coca Cola returns from his China  assignment.  A friend asked, "Why weren't you successful with the  Chinese"  The salesman explained, "When I got posted to China , I was  very confident that I would make a good sales pitch as  Cola is virtually unknown there.  But, I had a problem I didn't  speak Chinese. 
  3. 3. So, I planned to convey the message  through three posters... First poster ‐ A man lying in the hot desert sand...totally exhausted and fainting. Second poster ‐ man is drinking our Cola. Third poster‐ Our man is now totally refreshed. Then these posters were pasted all over the place . "That should have worked," said the friend.  Guess what’s wrong with the poster?
  4. 4. The salesman replied  "I didn't realize that Chinese read  from right to left"
  5. 5. Thank you for watching! China – Culture Shock Brought to you by http://voteleh.com

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