Creative approaches to increasing your organisations income

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Rebecca Wingate-Saul, Unseen

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Creative approaches to increasing your organisations income

  1. 1. Unseen Rebecca Wingate-Saul, Fundraiser www.unseenuk.org
  2. 2. Our mission: To eradicate modern slavery wherever it exists and provide care and support to survivors of human trafficking. Activities: 1. Provide 24-hour, safe accommodation to survivors 2. Train frontline staff to identify victims 3. Work with government to create lasting change
  3. 3. Uncover the Unseen Charity Ball & Auction
  4. 4. Uncover the Unseen Charity Ball & Auction • Event at Roman Baths, Bath • 165 guests, £100 per ticket • 3-course dinner • Auction, silent auction, raffle • Speech by actress Julia Ormond • Private gig by The Boxettes
  5. 5. Things to consider 1. Why you’re doing it 2. Committee 3. Venue 4. Auction and raffle prizes 5. High value guests 6. Entertainment and speakers 7. Help on the night 8. Showcase for your charity
  6. 6. Auction prizes • Go for 12-15 prizes • Unique, hard to buy • Use contacts • Experienced auctioneer • Be strategic about your seating plan • Silent auction and raffle
  7. 7. Guests: high v low value • Know your audience • Ensure high value guests are seated centrally • Create bidding wars between tables • Be discerning about your table plan • Match prizes to guests • Guests list with notes for staff
  8. 8. Help on the night • Event experience crucial • Volunteers that are hands-on • Don’t leave anything to chance • Make sure everyone knows role, responsibility
  9. 9. Showcase your charity • First impressions count • Exciting and enticing materials • Generate publicity • Meet and greet • Speeches • Thank you • Report back • £28,400 raised
  10. 10. Other fundraising tools • Sponsor a Room • Act Now campaigns • Children’s Project Appeal • ‘Shopping list’
  11. 11. Shopping list
  12. 12. Thank you. Rebecca Wingate-Saul www.unseenuk.org info@unseenuk.org

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