Slideshow transcript
Slide 1: David Ciccarelli Voices.com Chief Executive Officer Search Engine Marketing in the Google Era Text Text
Slide 2:People use search engines to... Find websites, blogs Find people Text Text Find locations Find images Find videos
Slide 3:Why Search? Search engines are the most powerful medium to reach customers because you meet them at their point of need. 90% of online Web sessions begin with a search. 81% of users find web sites they were looking for through search engines.
Slide 4:The Facts 95% of users don’t go beyond the first 3 pages of search results before they try another keyword. 30% of users believe companies found in the top search results are a major brand



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